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Digital AdvertisingExcerpt:
Weekly coverage leading into Expo East highlighting trends, innovations and macro forces impacting the industry that will be front and center at the show. Great for a company debuting a new product/line to begin building awareness, buzz and help drive traffic.
Content:
This weekly newsletter starts first week of February and is distributed to Expo attendees and exhibitors. It’s designed to be a pre-show news source in the weeks leading into the show.
Why you want it:
- List size is approximately 20,000
- Average open rate: 15% – Average Click Through Rate: 7.3% – Average Clicks to Open: 3,728
- Banner ad sizes – 728X90 or 180X150
- Runs weekly in August & September (excluding the week of the show)