Opportunity: Official Music Sponsor of Licensing Expo

Pre-show:

• Exclusive Music Sponsor Partnership: Your sponsor logo and curated Spotify playlist will be prominently featured as the official music sponsor of Licensing Expo, showcased in all general show promotional emails sent to attendees and exhibitors. This will also include targeted marketing emails to excite attendees with a custom playlist, a QR code, and details promoting the exhibitor’s booth at the event.
• PR & Marketing Spotlight: Your brand and curated Spotify playlist will be prominently featured in our highly anticipated press release, “25 Must-Do Things at Licensing Expo,” and “What’s On”announcement ensuring visibility and recognition across all media channels.

• Website Visibility: Your sponsorship will be showcased on the official Licensing Expo website, ensuring premium visibility throughout the event’s digital presence. This will be included in a section on the ‘What’s On’ page.
• Social Media Integration: Your brand will be integrated into the official show reels on social media platforms, with a seamless association of “Music brought to you by XXX,” amplifying your presence across Licensing Expo’s social media channels. To be included on any videos posted on the social media channels. A shortened version of the playlist will be required for this.

During Show:

• Exclusive Main Stage Sizzle Music: Sponsor will provide curated sizzle music for all speaking sessions, including keynotes, accompanying speakers as they enter and exit the stage. Sponsors logo will be prominently displayed on stage screens, showcasing your brand as the ‘Official Music Sponsor of Licensing Expo’, with a QR code linking directly to the custom playlist for attendees.
• Event Collateral: The official sponsor’s playlist QR code and logo will be featured in both the Show Daily and Event Guide, distributed to all attendees upon arrival, ensuring your brand is front and center as they navigate the event.
• Opening Night Party Opening Playlist: The official sponsor of the opening party music playlist for the highly anticipated Licensing Expo Opening Night Party, your brand will have the premium opportunity to set the vibe for the first hour of the event. The party is expected to welcome 1,400 attendees, including confirmed retailers such as Walmart, H&M, Victoria’s Secret, Boots, Deichmann and more. While other entertainment, talent, and sponsors will also be featured throughout the night, this sponsorship is specifically for the DJ playlist during the first hour. The DJ will be provided, and your brand’s presence will be reinforced through the carefully curated music that kicks off the evening’s celebrations.

Post Show:

• Exclusive Attendee Engagement Email: A bespoke, targeted email will be sent to Licensing Expo attendees with the subject line, “Like What You Heard? Download the Official Licensing Expo Playlist Here.” This communication will include a direct link to the curated playlist, along with personalized details on how to connect further with the sponsor, ensuring ongoing engagement with your brand.
• Premium Show Reel Music: Sponsor to provide exclusive background music for the official show reels featured on social media channels. Your brand will be seamlessly integrated with the message “Music Brought to You by XXX,” enhancing your association with the event’s dynamic content.