Event: Media & Advertising 2026

Align your company with the natural products industry’s trends and innovation podcast, The Natural List. The Natural List podcast is featured on newhope.com and in Navigating Natural Newsletter. It is available on Apple Podcasts, Spotify and everywhere else you get your podcast content.

A New Hope Network podcast covering hot products, emerging trends and expert insights driving the future of CPG. New Hope Network’s trend spotters and industry analysts taste and try thousands of products before they hit store shelves, plus meet the founders, and hear the stories behind the world’s most disruptive food, beauty, and supplement companies. During this podcast, join New Hope hosts, Jessica Rubino and Adrienne Smith as they interview industry guests sharing the most compelling and (sometimes off the wall) innovations that are primed to transform the CPG industry and support a global shift toward healthier, more sustainable living.

Episode Package – $1,000
What’s Included:

• Three professionally delivered sponsor spots by our podcast hosts
• Pre-recorded content submitted for sponsor approval before airing
• Spot Details:
  • Pre-roll (15-30 seconds): Episode introduction with sponsor acknowledgment
    • Example: “This episode is brought to you by [Brand Name], the makers of [Brand Slogan]”
    • Plays before episode content begins
  • Mid-roll (30-60 seconds): Contextual sponsor message integrated into episode flow
    • Example: “Now for a quick message from our sponsor, [Brand Name], [connection to episode theme]”
    • Strategically placed during natural episode break
    • Post-roll (15 seconds): Closing sponsor acknowledgment
    • Example: “Thank you for listening. This episode was brought to you by [Brand Name]”
    • Plays at episode conclusion

Monthly Package – $3,000
What’s Included:

• All Episode Package benefits across multiple episodes throughout the month

Quarterly Package (Exclusive) – $6,500
Premium Partnership Benefits:

• All Monthly Package benefits extended across three months
• Exclusive sponsorship status during quarter period
• Additional Value-Added Services:
• 10-minute dedicated guest episode featuring sponsor representative
• Social media amplification with tagged posts driving traffic to guest episode
• Enhanced episode landing page featuring sponsor headshot and logo
• Priority placement and exclusive sponsor recognition

Engage your audience and boost brand awareness with our professional video packages, perfect for social media or email campaigns.

Easy-to-digest 30-second to 1-min in length video clips / reels, that are product or message focused. Ideal for brands to promote through social media channels, on company websites or Amazon. ​

The first video is a template, making it easier (and cheaper) to produce subsequent videos.

What’s Included:

• 1 post on New Hope Network’s LinkedIn
• 1 post on New Hope Instagram social feed per video
• 1 Instagram story per video, posted for 24 hours on the New Hope Network feed​
• Newhope.com landing page promoting videos
• 1-touch marketing email promoting 3 videos ​

 

Sponsored interactive or static articles are an effective way to communicate top-of-mind information to New Hope Network’s audience.

Transform your brand messaging into compelling, professionally crafted articles that seamlessly integrate into our premium content ecosystem. Choose between interactive articles featuring dynamic animated graphs and callouts, or static articles with clean, focused presentation—both designed to maximize engagement and reinforce your key messaging.

Article Options:

• Interactive Articles
  Enhanced Engagement Features:
  • Animated graphs and data visualizations
  • Interactive callouts and hover elements
  • Dynamic content that responds to user interaction
  • Visually compelling storytelling that holds reader attention

• Static Articles
  Clean, Professional Presentation:
  • Streamlined design focused on content clarity
  • Professional layout optimized for readability
  • Strategic placement of key messaging and branding
  • Fast-loading format for optimal user experience

What’s included:

• Incorporated into the newhope.com content streams
• 1-touch email campaign to target retail audience

Sell by date: 10 weeks before Go Live

Interactive infographics are highly sharable visual representations of educational content meant to attract and engage a target audience.

Transform complex information into visually compelling, easy-to-digest content with our custom infographic solutions. Choose between interactive infographics featuring dynamic animations and engaging elements, or static infographics with clean, professional design—both expertly crafted by New Hope Network’s content and design teams.

Interactive Infographics
Dynamic Visual Storytelling:

• Custom animations that bring data to life
• Interactive elements that encourage user engagement
• Unique visuals designed specifically for your brand and message
• Multi-layered content that keeps readers engaged and informed
• Click-through functionality for deeper information exploration

What’s Included:

• 2-touch email campaign to target retail audience
• 1 post on New Hope Network social channel
• Promoted in relevant newsletters
• Sell by date: 10 weeks before Go Live

This 2-page downloadable content piece will position your brand as a leading expert in your category or around relevant industry themes and trends.

Partner with New Hope Network to create a comprehensive, downloadable educational resource that positions your brand as a trusted industry authority. Our expert team collaborates with you to develop a strategic 2-page document that seamlessly integrates your brand messaging with valuable category insights, consumer data, and actionable guidance.

Document Structure

Page 1: Category Overview
Comprehensive Market Intelligence:

• In-depth category analysis and market trends.
• Relevant consumer data and behavioral insights.
• Industry context that establishes credibility.
• Strategic brand positioning within category landscape.
• Key takeaways that reinforce your brand’s expertise.

Page 2: FAQ Solutions Hub
Practical, Actionable Guidance:

• Answers to frequently asked consumer questions.
• Staff education points for retail partners.
• Easy-to-digest format optimized for quick reference.
• Category-specific insights integrated with brand messaging.
• Practical advice that drives purchasing decisions.

What’s included:

• 2-touch email campaign to target retail audience.
• 1 post on New Hope Network social channels.
• Promoted in relevant newsletters.
• Sell by date: 10 weeks before Go Live.

See example:

These highly shareable visual representations of content bring to life category information, brand values or thematic storytelling to inform and inspire your target audience.

Transform complex information into visually compelling, easy-to-digest content with our custom infographic solutions. Choose between interactive infographics featuring dynamic animations and engaging elements, or static infographics with clean, professional design—both expertly crafted by New Hope Network’s content and design teams.

Static Infographics
Professional Visual Communication:

• Clean, impactful design optimized for clarity
• Strategic data visualization and information hierarchy
• Professional graphics that reinforce your key messaging
• Easily shareable format across multiple platforms
• Fast-loading design for optimal user experience

What’s Included:

• 2-touch email campaign to target retail audience
• 1 post on New Hope Network social channel
• Promoted in relevant newsletters
• Sell by date: 10 weeks before Go Live

Do you want to take a thought leadership role around a topic relevant to the future of the natural products industry? eGuides are in-depth content pieces that leverage New Hope Network’s content marketing and design teams to explore hot topics and categories.

Dive deep into specialized topics with our comprehensive Mini eGuide—a premium, multi-page digital publication that showcases your brand expertise alongside New Hope Network’s authoritative editorial content. Our expert editorial and design teams collaborate with you to create an in-depth resource that positions your brand as a thought leader while delivering genuine value to your target audience.

Expert Development Process
Professional Editorial & Design Excellence:

• 4-6 Page Format: Comprehensive coverage that allows for detailed topic exploration.
• Expert Editorial Team: Professional content development by New Hope Network’s seasoned writers.
• Custom Design Integration: Your brand logo and messaging seamlessly incorporated throughout.
• Specialized Topic Focus: Deep-dive content that addresses specific industry challenges and opportunities.
• Authoritative Content: Leverage New Hope Network’s industry credibility and expertise

What’s Included:

• 2-touch email campaign to target retail audience​
• 1 post on New Hope Network social channel​
• newhope.com display advertising to run for 1 month​
• newhope.com landing page promoting the Mini Guide
• ​Mini eguide is 4-6 pages long
• Sell by date: 10 weeks before Go Live

Have a new product launch? Personnel change? Exciting new initiative? This is an easy, cost-effective way to communicate your company news to a network of more than 80,000 industry professionals.

​Press releases will be posted on newhope.com and incorporated into relevant newsletters.

What’s Included:

• Hosted on newhope.com
• All Press Releases are due within 10 business days of signed contract and subject to New Hope Standards review

*Due to limited inventory if we do not receive materials by the designated due date, you will forfeit your press release slot and you will be charged regardless, unless arrangements are made ahead of the deployment date to move programming to a different month.

Sell by date: 4 weeks before Go Live

Highlight your expertise and engage your target audience through meaningful content and education. Webinars are a cost-effective way to generate leads and align your company with industry experts. These pre-recorded webinars will be supported via robust marketing campaigns and are provided to your company for evergreen use and audience education.

Your best prospects are individuals who are actively looking for solutions and insights – the key principle that makes webinars so successful. Our 30-minute LIVE Quick-fire, all-encompassing webinars are a cost-effective way to generate many leads and align your company with industry experts. Includes post event reporting, downloaded materials and MP4 file of pre-recorded webinar (if requested).

What’s Included:

• 2-touch email campaign to target retail audience
• 1 post on New Hope Network social channel
• Promoted in relevant newsletters
• Lead delivery

Sell by date: 8 weeks before Go Live

See example

Highlight your expertise and engage your target audience through meaningful content and education. Webinars are a cost-effective way to generate leads and align your company with industry experts.

These webinars will be supported via robust marketing campaigns and are provided to your company for evergreen use and Audience education. Your best prospects are individuals who are actively looking for solutions and insights – the key principle that makes webinars so successful. Our 60 minute LIVE webinar are a cost-effective way to generate many leads and align your company with industry experts. Includes post event reporting, downloaded materials and MP3 file of the webinar (if requested).

What’s Included:

• 2-touch email campaign to target audience
• 1 posts on New Hope Network social channel
• Promoted in relevant newsletters.
• Lead delivery

Sell by date: 8 weeks before Go Live

See example

Maximize Your Webinar Investment with AI-Powered Content Transformation.

Transform a single webinar into a comprehensive marketing arsenal with our innovative Content Multiplier solution. Powered by advanced artificial intelligence, this automated system dynamically repurposes your webinar content into multiple marketing formats, exponentially extending your ROI while reaching broader audiences across diverse channels.

How It Works
AI-Driven Content Transformation: Our sophisticated artificial intelligence engine automatically analyzes your webinar content and creates a cascade of new marketing materials, eliminating the manual effort traditionally required for content adaptation. This intelligent automation transforms one piece of content into multiple strategic assets designed for various marketing channels and audience touchpoints.

Key Benefits:

• Maximize ROI & Efficiency.
• Extended Investment Value: Transform one webinar into multiple content pieces, multiplying your original investment.
• Time & Cost Savings: Automated repurposing eliminates manual content creation efforts.
• Resource Optimization: Perfect solution for businesses with limited marketing resources.
• Improved Efficiency: Reach target audiences across multiple channels simultaneously.

Grocery retailers rely on Natural Foods Merchandiser (NFM) magazine to provide the latest information needed to succeed in the nearly $300 billion natural products industry. Through this engaging content, NFM creates the perfect place for you to talk to buyers about your brand and products. NFM is the most trusted and widely distributed trade publication serving 65k (15k print subscribers and 50k digital edition subscribers) subscribing retail decision makers: category managers, buyers, store owners, managers, wholesalers, distributors, and more.

NFM is a daily resource and the ideal tool to create brand advocates with interested Retailers. Announce entry into the market, build brand awareness, highlight new items, differentiate from competition, and communicate specific trade deals & incentives. NFM is instrumental in driving top-of-mind attendee awareness and booth traffic during Expo. Additionally, bonus copies are distributed to Key Buyers onsite at Expo West and Newtopia Now.

NFM is the most trusted and widely distributed trade publication serving 65k (15k print subscribers and 50k digital edition subscribers) subscribing retail decision makers: category managers, buyers, store owners, managers, wholesalers, distributors, and more.

92% read NFM to learn about new products and trends, 82% read NFM once a week or more, 78% interact with NFM content in multiple places and 28% view NFM content to their mobile device.

Three Strategic Issues Annually:

• Spring Issue: Expo West edition, perfectly timed to showcase your innovations alongside the industry’s premier trade show.
• Summer Issue: Newtopia Now edition, highlighting cutting-edge products and emerging trends.
• Winter Issue: Trends and look-ahead edition, positioning your product for the upcoming year’s market opportunities.

Pricing:

• Full Page = $6500
• Junior Page (2/3) = $5,000
• Half Page = $4,000
• Third Page = $3,000

Include your product in the prestigious New Product Spotlight section of Natural Foods Merchandiser Magazine, reaching 65,000 qualified subscribers who rely on this trusted publication for the latest industry innovations.

Build brand awareness in every issue of Natural Foods Merchandiser by advertising in the New Product Spotlight section.

Simple Submission Process: Building brand awareness across multiple high-impact channels has never been easier. Simply provide one high-quality product image and 50-60 words of descriptive text. Our expert team handles all the formatting, placement, and distribution to ensure your product gets maximum visibility across our entire platform ecosystem.

What’s Included:

• Product image and info in gallery on newhope.com
• Product featured in print magazine in the New Product Spotlight section
• Gallery featured in a dedicated e-newsletter
• URL linking back to your product page or company website

Activate Informa's extensive proprietary audience database and drive actionable results by connecting your brand with our influential B2B decision-makers and buyers. With extensive targeting capabilities available, we'll help you reach the right people, at the right companies, at the right time.

Precision Targeting Through First-Party Data: Our audience extension solution leverages Informa’s robust first-party database to identify and reach your ideal prospects wherever they’re consuming digital media across the web, video and social networks. By matching your target audience profile to our comprehensive database, we ensure your message reaches qualified decision-makers across multiple touchpoints.

What’s Included

• Advanced Targeting Capabilities
  • First-Party Data Activation: Reach your known audience wherever they’re consuming digital media using Informa’s proprietary database
• Demographic & Behavioral Targeting: Select audiences based on precise demographic profiles and behavioral data patterns
• Database Matching: Match your target audience specifications to Informa’s robust database of B2B professionals
• Cross-Platform Reach: Maximize your reach by advertising across a broad range of websites and digital platforms.

Pricing:

• Display: $25 CPM
• Native: $30 CPM
• In-Stream Video: $35 CPM
• LinkedIn: $45 CPM
• Facebook: $50 CPM

NewHope.com stands at the forefront of the healthy lifestyle products industry, providing the ideal platform for your brand to communicate its message to engaged, qualified audiences. The innovative "Big Sky Ad Format" is a game-changer in digital advertising that offers groundbreaking ad formats designed to captivate and convert your target audience.

Maximum Visual Impact: With our half-page ad options, your brand dominates the user’s attention, ensuring maximum visibility and engagement. The Big Sky format delivers an immersive advertising experience that cuts through digital noise and creates lasting brand impressions.

Cross-Device Optimization: The Big Sky appears seamlessly across various desktop and mobile devices, ensuring broad reach and consistent brand messaging regardless of how your audience accesses NewHope.com content.

What’s Included

• First-Visit Display: Your ad displays to users on their first visit, capturing attention when engagement is highest
• User-Friendly Design: Includes an “X” button to ensure optimal user experience and maintain positive brand association
• Cross-Platform Compatibility: Optimized display across desktop and mobile devices for maximum reach
• Professional Integration: Seamlessly integrated into NewHope.com’s content experience
• See an example here!

Showcase your brand or product on newhope.com, connecting you to the healthy lifestyle products industry and providing the ideal platform for your brand to communicate its message. Reach retailers, pioneering and emerging brands, distributors, health practitioners, business service providers, and more through NewHope.com's most prominent advertising placement.

Showcase your brand or product on newhope.com, connecting you to the healthy lifestyle products industry and providing the ideal platform for your brand to communicate its message. Reach retailers, pioneering and emerging brands, distributors, health practitioners, business service providers, and more through NewHope.com’s most prominent advertising placement.

Authority in Healthy Lifestyle Products: NewHope.com stands at the forefront of the healthy lifestyle products industry, providing the ideal platform for your brand to communicate its message to qualified, engaged audiences. The site delivers exclusive coverage of Natural Products Expos, comprehensive product galleries, retail insights, sponsored content, native advertising, and essential industry updates.

Prime Digital Real Estate: Your billboard ad appears at the top of newhope.com—the most valuable and visible placement available. This premium positioning ensures maximum brand exposure across the site’s entire audience of industry professionals and health-conscious consumers.

What’s Included:

• Top-of-Site Positioning: Your billboard ad appears at the very top of newhope.com for maximum visibility
• Large Format Design: Attention-grabbing ad size ensures your brand dominates the user’s initial view
• Site-Wide Rotation: Ad rotates throughout the entire website, providing comprehensive exposure across all content areas
• Desktop Optimization: High visibility specifically designed for desktop environments where business decisions are made

Advertise your brand, products or services through this unique ad space that transforms the entire NewHope.com browsing experience! NewHope.com provides exclusive coverage of Natural Products Expo, Newtopia Now, product galleries, retail insights, sponsored content, native advertising, and industry updates—making it the perfect platform to showcase your brand through innovative Site Skin advertising.

Connect with Your Next Customer: NewHope.com connects you to your next customer and provides the sourcing, market research, standards, and legislative information you need to develop trusted consumer products. The Site Skin Ad offers advertisers a unique opportunity to brand around the entire website by leveraging traditionally unused portions of the page for maximum visual impact.

Innovative Ad Format: The Site Skin format transforms standard web advertising by utilizing the left and right rails of the page, creating an immersive brand experience that surrounds NewHope.com’s premium content without disrupting the user experience.

What’s Included

• Unique Ad Placement Features.
• Left and Right Rail Coverage: Your brand surrounds the main content area for comprehensive visual presence.
• Clickable Rails: Both left and right rails are fully clickable, driving traffic directly to your website.
• Immersive Branding: Leverage traditionally unused page portions for innovative brand positioning.
• High-Resolution Display: Optimized for 1920×1080 resolution for crisp, professional presentation.

Create several digital ad touchpoints throughout newhope.com to maximize your impact on the 350,000 monthly page viewers. Be seen by retailers, pioneering and emerging CPG brands, distributors, manufacturers, health practitioners and more through our comprehensive Standard Share of Voice advertising solution.

Industry-Leading Digital Presence: NewHope.com stands at the forefront of the healthy lifestyle products industry, providing the ideal platform for your brand to communicate its message to qualified industry professionals. The Standard Share of Voice (SOV) option is a trusted format that provides superior user experience through multiple digital ad units across all devices.

Versatile Ad Technology: This widely-used format works seamlessly across all devices and can serve as a rich media unit, ensuring your brand message reaches audiences regardless of how they access NewHope.com content.

What’s Included

• Comprehensive Ad Unit Package
• Standard Banner Share of Voice includes three strategic ad units:

Desktop & Mobile Display Units

• (3) 300×250 Medium Rectangle: High-impact square format for maximum visibility.
• 728×90 Leaderboard: Premium banner placement for brand awareness.
• 320×50 Mobile Adhesion: Persistent mobile advertising for on-the-go professionals.
• Site-Wide Ad Rotation.
• Complete Site Coverage: Ads rotate throughout the entire website for comprehensive exposure.
• Rotating Ad Presence: All advertisers share equal rotation across all ad units.
• Multi-Device Optimization: Consistent brand presence across desktop, tablet, and mobile devices.
• Rich Media Capability: Enhanced ad units support interactive and multimedia content

Reach qualified buyers in your specific market segment through our exclusive Partner Email service. Target a custom buyer audience across key categories including Food & Beverage, Lifestyle, Organic, Supplements, or All Categories with guaranteed exclusivity and professional campaign management.

Exclusive Single-Send Campaign: Your custom email creative is delivered as a single, one-time send to your chosen audience segment with complete exclusivity—only one company per send date ensures your message receives undivided attention from recipients.

Choose Your Market Segment:

• Food & Beverage: Buyers focused on food and beverage products
• Lifestyle: Decision-makers in lifestyle and wellness categories
• Organic: Professionals specializing in organic products and services
• Supplements: Buyers in the supplements and nutrition market
• All Categories: Comprehensive audience across all market segments

Audience Size Options

• 5,000 Recipients: Targeted reach for focused campaigns
• 10,000 Recipients: Extended reach for broader market penetration

Pricing:

• 5,000 Recipients $3500​
• 10,000 Recipients $7000

Get your ad in front of the natural products industry through the Navigating Natural newsletter. This all-new influential update will go out to our full community and feature trends and insights in conscious CPG and retail, helping industry professionals do better business and stay up to date on what's new and next in this industry.

Bi-Weekly Industry Intelligence: This highly engaging and relevant e-newsletter hits the inboxes of natural and organic industry professionals on Tuesdays and Thursdays, delivering essential business intelligence when industry professionals need it most. The newsletter features comprehensive news, product and category trends, operations advice, and industry data and insights to guide critical business decision-making.

Qualified Professional Audience: Reach natural and organic industry retailers, distributors, manufacturers, investors, health practitioners and more through this trusted communication channel that delivers actionable intelligence directly to decision-makers’ inboxes.

What’s Included

Get your ad in front of the natural products industry through the Navigating Natural newsletter. This all-new influential update will go out to our full community and feature trends and insights in conscious CPG and retail, helping industry professionals do better business and stay up to date on what's new and next in this industry.

Weekly Industry Intelligence: This highly engaging and relevant e-newsletter hits the inboxes of natural and organic industry professionals on Fridays, delivering essential business intelligence when industry professionals need it most. The newsletter features comprehensive news, product and category trends, operations advice, and industry data and insights to guide critical business decision-making.

Qualified Professional Audience: Reach natural and organic industry retailers, distributors, manufacturers, investors, health practitioners and more through this trusted communication channel that delivers actionable intelligence directly to decision-makers’ inboxes.

What’s Included