Event: SupplySide East 2024

Help attendees navigate the show floor while receiving countless branding impressions! This exclusive opportunity is only available to one company – secure your sponsorship today!

Sponsorship Deliverables:

• Your custom artwork on a dedicated space hanging below each aisle sign
  • SupplySide East portion of aisle sign (top portion) will include the aisle number and the Title Sponsor logo
  • Sponsor can create one (1) original design that promotes your company and drives traffic to your booth
    • SupplySide Show Management recommends including your company logo and booth number on your artwork
• Location of aisle signs detailed in aisle sign map
  • Exact placement is subject to change. Any changes will not negate the agreement
• Total Aisle Sign Dimensions: 6′ W x 8′ H (double-sided)
• Sponsor Artwork Dimensions: 6′ W x 4’ H (double-sided)

This sponsorship is only available to exhibitors.

Everyone who attends SupplySide East will be wearing a badge – you have the opportunity to brand the front with your logo and back with your custom artwork on all badges.

Sponsorship Deliverables:

• Brand the back of all badges with your custom 4-color artwork
  • Solid colors only, no gradient elements within the image
  • Sponsor is limited to two rounds of edits before proof is considered final
• Sponsor logo included on front of badges next to QR code
  • Logo must fit within 1″x1″ square
• Pertinent show information will be included on the bottom of back of badges
• Badge Size: 4″ W x 6″ H
• Sponsor Artwork Size: 3″ W x 4″ H
  • High resolution at 300 dpi or higher
  • .jpg or .png file format preferred in addition to the vector file (.ai, .eps or .pdf)

This sponsorship is only available to exhibitors.

What single item does everybody use or see? The official badge lanyard! Make a statement and get your company logo around the neck of all show participants!

Sponsorship Deliverables:

• Eco-friendly badge lanyards distributed to all participants at registration in the lobby of the Meadowlands Exposition Center
• One-color lanyards printed end-to-end with sponsor’s full-color logo and SupplySide East logo, double-sided

This sponsorship is only available to exhibitors.

Offer attendees the convenience of checking their bags and coats prior to walking around the expo hall! This service is complimentary to all show attendees and they will have you to thank!

Sponsorship Deliverables:

• Baggage & Coat Check will be open Tuesday, April 16 from 9:30am-4:30pm and Wednesday, April 17 from 9:30am-4pm located outside the Meadowlands Exposition Center
• Sponsor logo recognition on signage in Baggage & Coat Check area
• Sponsor logo recognition on Baggage & Coat Check rip tickets

Marketing Inclusions:

• Baggage & Coat Check hours and location will be called out on the FAQ & Resources, Why Attend, Show Policies & Venue pages of the show website with sponsor logo recognition
• Sponsor logo recognition in daily schedule emails during the show including other relevant show information
• Sponsor logo recognition in the schedule within the mobile app

Extend your valuable booth space out into the aisle with a customized floor sticker! Get creative and stop buyers in their tracks as they walk the busy show floor.

Sponsorship Deliverables:

• Your custom artwork on an 8’ W x 4’ H full-color floor sticker that extends into the aisle right in front of your booth

This individual sponsorship does not meet the minimal spend to receive sponsor benefits.

Nothing says East Coast like a classic, New York style bagel! While visitors mix and mingle during the "Thanks a Lox!" Bagels & Bubbly Brunch on Day 2, why not have your company be the topic of conversation with this exclusive sponsorship!

Date & Time: Wednesday, April 17, 2024 | 10:30am-Noon

Sponsorship Deliverables:

• “Thanks a Lox!” Bagels & Bubbly Brunch is open to all participants, with food & beverage stations in the expo hall which includes:
  • Assortment of NY style bagels made to order with a variety of toppings & schmears
  • Assortment of premade breakfast bagel sandwiches
  • Hosted bars with mimosas, bloody marys and more
• Sponsor logo recognition included on:
  • Promotional signage in the lobby
  • Signage at food & beverage stations
  • Napkins distributed at food & beverage stations
• Sponsor has the option to provide product to be distributed by company representative at designated table next to one of the food & beverage stations
  • If the product is food or beverage, it must be single-serve and approved sample size
  • Item must be pre-approved by Show Management
• Sponsor shout-out included in an announcement during the event
• Sponsor will receive photos from the event post-show

Marketing Inclusions:

• Sponsor logo recognition within the schedule included on the show website
• Sponsor logo recognition in email promotions to pre-registered & potential attendees including other relevant show information 
• Sponsor logo recognition in daily schedule emails during the show including other relevant show information
• Sponsor logo recognition in the schedule within the mobile app

This sponsorship is only available to exhibitors.

Keep attendees charged up and connected while promoting your brand in a high-traffic area of the show! This unique sponsorship allows up to eight attendees at a time to continue doing business while securely charging their devices.

Sponsorship Deliverables:

• Charging station with your custom artwork to be placed in a high-traffic area
  • Custom branded wrap: a vinyl wrap around the front frame (dimensions: 32″ x 53″)
  • Custom branding on 19” LCD display screen: videos (mp4) or images (.png) of any size with aspect ratio of 16:9
• Charging station includes eight (8) secure integrated lockers
  • User chooses vacant locker, plugs phone into charger, closes locker and enters 4-digit combination twice, and later retrieves device by selecting their locker and entering their unique code
  • Supports charging for 98% of smartphones in the US market
  • Lockers can fit standard tablets including older iPads
  • Each station is 130 lbs., 65″h x 17.5″w x 11.75″d

Marketing Inclusions:

• Sponsor logo recognition in daily schedule emails during the show including relevant show information

This exclusive opportunity allows all participants to start their day with your company in mind! Located in the lobby of the Meadowlands Exposition Center, this high-traffic area can't be missed by all show participants!

Sponsorship Deliverables:

• Coffee Service will be available Tuesday, April 16 from 8am-1pm and Wednesday, April 17 from 8:30am-1pm located in the lobby of the Meadowlands Exposition Center
  • Regular, decaf and tea are included
• Sponsor logo included on napkins distributed at the Coffee Station
• Sponsor logo included on coffee sleeves distributed at the Coffee Station
• Sponsor logo recognition on signage promoting the Coffee Service

Marketing Inclusions:

• Sponsor logo recognition within the schedule included on the show website
• Sponsor logo recognition in daily schedule emails during the show including relevant show information
• A call-out on the Expo Hall map with sponsor logo recognition
• Sponsor logo recognition in the schedule within the mobile app

Do you have a unique idea to maximize your company’s presence at the show? We want to hear about it!

Please fill out this form to let us know more about your ideas and goals. Once our team reviews, we will reach out to see if we can help bring your vision to life!

The SupplySide East website provides an ideal display platform to communicate with product manufacturers about the most innovative ingredients and formulation solutions.

Sponsorship Deliverables:

• Rotating advertisements in all show site banner positions:
  • One Leaderboard Banner (728×90 for desktop & 320×50 for mobile version)
    • Positioned at the top and bottom of the SupplySide East 2024 show website
    • Ad hyperlinks to preferred URL
  • Three Rectangle Banners (300×250)
    • Positioned throughout the SupplySide East 2024 show website
    • Ad hyperlinks to preferred URL
  • Program duration: January 1, 2024 – April 30, 2024

This media program does not include sponsor benefits.

This sponsorship is only available to exhibitors.

Promote your company with custom-designed artwork on this digital advertising sign!

Sponsorship Deliverables:

• Your custom artwork displayed on two (2) digital kiosks located in high-traffic areas
  • Sponsor can create one (1) original design to be displayed on both kiosks
• Digital kiosks will rotate ad images at regular intervals
  • Rotating ads will include other sponsor ads and SupplySide East messaging
• Artwork Specs: 1920px H x 1080px W, vertical, 16:9 ratio, .jpg

This individual sponsorship does not meet the minimal spend to receive sponsor benefits.

Do you have a product sample or company branded item that you want distributed to visitors outside of just your booth? The Distribution Bin sponsorship is your solution!

Sponsorship Deliverables:

• Sponsor to provide ingredient, product or promotional item to be distributed in the Meadowlands Exposition Center Lobby
• Quantity: 1,000 items
  • If the product is food or beverage, it must be single-serve and approved sample size (2 oz. for food and 4 oz. for beverage)
  • Item must be pre-approved by SupplySide Show Management
    • Notepads will not be approved as they are offered as a separate sponsorship for SupplySide East
• One (1) distribution bin with your custom artwork
  • Custom artwork will be on all 5 panels of bin; each panel can be different graphics
• Bins will be refilled by SupplySide Show Management throughout the show day(s) until product supply runs out
• One representative from sponsoring company may distribute product at their distribution bin on both expo hall days

Drive traffic to your booth by showcasing your brand on highly visible table tops throughout the show floor. Visibility outside of your booth; doesn’t get any better than that!

Sponsorship Deliverables:

• 20 reserved highboy tables (42” H x 36” D) with your custom provided drapes
  • 10 to be placed throughout the expo hall
  • 4 to be placed in the lobby
  • 6 to be placed outside the Meadowlands Exposition Center at the bottom of the steps
  • Exact placement is subject to change. Any changes will not negate the agreement
  • Table drape design must be approved by SupplySide Show Management

This sponsorship is only available to exhibitors.

Align your brand with trending industry topics by underwriting one or more of our 10 education sessions. This year’s SupplySide East education program covers the hottest topics like sports nutrition, the microbiome, animal nutrition, longevity, and more!

Education Session Underwriting Opportunities:

• 4/16 9-11am: Trends
• 4/16 11:15am-12:15pm: Microbiome
• 4/16 12:30-1:30pm: Animal Nutrition
• 4/16 1:45-2:45pm: Substantiation
• 4/16 3-4pm: Food & Beverage
• 4/17 9-11am: Sports Nutrition
• 4/17 10:45-11:45am: Supply chain
• 4/17 12-1pm: Healthy Aging
• 4/17 1:15-2:15pm: Regulatory
• 4/17 2:30-3:30pm: Kratom/CBD/Mushrooms

These dates/times are subject to change. Any changes will not negate the agreement.

Sponsorship Deliverables:

• Underwriter logo recognition on signage promoting the Education Session
• Underwriter logo recognition on signage in the Education Session room
• Underwriter has the opportunity to provide literature or promotional items to be distributed in the Education Session room
  • Underwriter is responsible for bringing literature/promotional items to Education Session and the set-up/tear-down of items
  • SupplySide encourages underwriters to distribute literature digitally, both as means of sustainability efforts and reducing health and safety risks
• Verbal recognition of underwriters at beginning of session
• Underwriter to receive list of session participants post-show with complete contact information, excluding those who have opted out of Informa’s privacy policy
  • Sponsorship program must be paid in full before lead delivery begins

Pre-Show & On-Site Marketing Inclusions:

• Underwriter mentioned in write-ups on appropriate Health & Nutrition brand websites
• Underwriter logo recognition within the schedule included on the show website
• Underwriter logo recognition in email promotions to pre-registered and potential attendees & exhibitors including other relevant show information
• Underwriter logo recognition in daily schedule emails during the show including other relevant show information
• Underwriter logo recognition in a pre-show social media post on SupplySide social channels
• Underwriter logo recognition in the schedule within the mobile app

Post-Show Marketing Inclusions:

• Education sessions will be available on-demand post-show
• Underwriter logo recognition will be included in a two-touch email promotion of on-demand sessions post-show
• Underwriter to receive leads of on-demand views for Trends & Sports Nutrition sessions only within two weeks post-show

Promote your company, products and services to pre-registered and potential attendees while they’re already planning their show schedule!

Sponsorship Deliverables:

• Your choice of a one-time scheduled SupplySide East email to an audience of 30,000 including pre-registered & potential attendees to promote your company
  • Scheduled emails will contain other relevant show information to help attendees prepare for the show
  • Email promotion is limited to two (2) sponsors and may include other participating sponsor messages
• Company promotion will include:
  • Up to 75-word description from sponsor to promote your company / products / services
  • Headline of message (up to 8 words)
  • Booth number
  • Sponsor logo hyperlinked to URL of sponsor’s choice
• Email metrics will be provided one (1) week post-email send

Email Send Dates:

• February 28
• March 6
• March 13
• March 20
• March 27
• April 3

February 28 – March 13 Emails: $2,000

March 20 – April 3 Emails: $3,000

This individual sponsorship does not meet the minimal spend to receive sponsor benefits.

Put your company in front of the eyes of attendees as they enter and exit the Expo Center!

Sponsorship Deliverables:

• Your custom artwork on eight (8) 30 3/8″ W x 75 ½” H full door clings as attendees enter the Meadowlands Exposition Center
  • Sponsor can provide up to 2 original designs or 1 continuous design
• Your custom artwork on eight (8) 24″ W x 24″ H door clings as attendees exit the Meadowlands Exposition Center
  • Sponsor can provide up to 2 original designs

The official SupplySide East Exhibitor Directory. Be the exclusive sponsor of this opportunity.

Sponsorship Deliverables:

• Exhibitor Directory
  • Logo on Front Cover
  • Back Cover Full-Page Ad
  • Booth call-out on expo hall map with logo recogntion
  • Sponsor exclusively highlighted in exhibitor listing

Let our SupplySide Team highlight your company & booth at SupplySide East! Leave a lasting impression on the attendees with this post-show spotlight opportunity!

Sponsorship Deliverables:

Pre-Show

• Sponsor to provide talking points for speaker(s), website link & company logo
• Sponsor to provide full name and title for their speaker (which will be included in lower third of video footage; no banner or signage necessary)
• Video producer(s) to provide sponsor with a list of questions to help prepare for on-site questioning that may be asked to assist with video flow

On-Site

• Up to a 20-minute* video recording at your booth with the SupplySide video team
  • *20 minutes of time spent at your booth includes set-up, recording the interview and recording the b-roll footage for the video
• Sponsor to provide 1-2 company representative(s) / speakers for video recording
  • Speaker to be present at booth 15 minutes prior to scheduled start time
• Sponsor can have booth or product shots during video recording
  • Sponsor to be prepared for video recording at designated date/time. This includes video participants, booth readiness, and any use of props
• The SupplySide team will monitor time to ensure participating companies stay on schedule and not infringe on the times assigned to other sponsors
• Video producer(s) and camera operator will set up interview style video with 1-2 company representatives / speakers. Off-camera producers will ask questions to company representatives / speakers to help facilitate the video and allow sponsor to include all intended aspects
• Concluding the interview portion, the camera operator will collect footage of the sponsor’s booth such as products, samples, displays, interactions, etc.

Post-Show

• Sponsor to receive mp4 video file within one week post-show
  • Sponsor is allowed one (1) round of edits before the video is finalized
  • Final video will be approximately 1-3 minutes with casual music track
• The video will be hosted on the SupplySide YouTube channel within one week post-show
• Exhibitor Spotlight videos will be promoted in the ‘Thank You’ email sent to all SupplySide East attendees within one week post-show
• One (1) post-show social media post on SupplySide social channels highlighting the Exhibitor Spotlight participating companies
  • Includes dedicated LinkedIn boosted post for two weeks targeting the SupplySide LinkedIn group with enabled audience expansion to LinkedIn members with similar attributes

Exhibitor Spotlight Schedule Availability:

Tuesday, April 16:

• 11:00 – 11:20am
• 11:30 – 11:50am
• 12:00 – 12:20pm
• 12:30 – 12:50pm

This sponsorship does not meet the minimal spend at list price to receive sponsor benefits

SupplySide East 2023 Exhibitor Spotlight Examples:

Catch the attention of attendees as they enter and exit the expo hall with these single-sided backlit graphic panels.

Sponsorship Deliverables:

• Your custom artwork on a 39.3” W x 78.7” H single-sided, back-lit panel located in the lobby at the entrance to the expo hall
• Position:
  • L1 – SOLD
  • L2
  • L3
  • L4
  • L5
  • R1 – SOLD
  • R2 – Subject to first right of renewal
  • R3
  • R4 – Subject to first right of renewal
  • R5

This concrete wall is located at the front of the expo hall - brand your company with a highly visible banner in this busy location!

Sponsorship Deliverables:

• Your custom artwork on a 9′ W x 10′ H single-sided banner located on the wall in front of the expo hall
  • B1 – SOLD
  • B2 

This sponsorship is only available to exhibitors.

These banners are the largest branding opportunity offered at SupplySide East!

Sponsorship Deliverables:

• Your custom artwork on a 20′ W x 20′ H single-sided banner located at the entrance of the Meadowlands Exposition Center
  • A
  • B – SOLD

Attendees are always looking to meet with exhibitors when attending a trade show. As a Featured Exhibitor you can stand out among other companies, create a strong brand presence before and during the show as well as drive traffic to your booth.

Sponsorship Deliverables:

• An 8’ W x 4’ H floor sticker will be placed in front of your booth indicating your participation as a Featured Exhibitor

Marketing Inclusions:

• One (1) dedicated email promotion sent to pre-registered attendees with all participating featured exhibitors will include:
  • Up to 75-word description from sponsor to promote your company / products / services
  • Headline of message (up to 8 words)
  • Booth number
  • Sponsor logo hyperlinked to URL of sponsor’s choice
• Sponsor logo recognition in a pre-show social media post on SupplySide social channels
• Participating companies will be promoted as a Featured Exhibitor on the expo hall map within the Exhibitor Directory
• Participating companies will be recognized as a Featured Exhibitor in the exhibitor listing within the Exhibitor Directory
• Sponsor promotion as a Featured Exhibitor in the mobile app

This individual sponsorship does not meet the minimal spend to receive sponsor benefits.

Have your brand highly visible on these eye-catching flagpoles as show attendees enter and exit the expo center!

Sponsorship Deliverables:

• Your custom artwork on flagpoles as visitors enter and exit the Meadowlands Exposition Center
• There are five (5) flagpoles with two (2) double sided banners each for a total of ten (10) banners
  • Sponsor can provide up to 2 original designs
  • Artwork Specs: 2’ W x 4’ H

Help attendees navigate the show floor while receiving countless branding impressions!

Sponsorship Deliverables:

• Floor aisle stickers will be placed along the two (2) main cross aisles
• Each sticker will include the aisle number and your custom artwork
• Sponsor can create one (1) original design that promotes your company and drives traffic to your booth
• Total Aisle Sign Dimensions: 5’ W x 4’ H
• Sponsor Artwork Dimensions: 3’ W x 4’ H

Like a trail of breadcrumbs, eye-catching floor stickers guide attendees to your booth from the entrance of the Expo Hall!

Sponsorship Deliverables:

• Your custom artwork on (20) 1’ W x 2’ H footprints guiding visitors to your booth in the expo hall
  • Footprints are placed approximately 10′ from one another in a custom path of your choice
• Sponsor can create up to two (2) original designs
  • Sponsor may customize design of footprint into a die-cut shape pending SupplySide Show Management approval

The SupplySide Happy Hour offers an opportunity for colleagues and partners to network during a special happy hour on the show floor during the last hour on opening day. Be the exclusive sponsor of this networking event today!

Date & Time: Tuesday, April 16, 2023 | 2:30-4pm

Sponsorship Deliverables:

• Happy Hour is open to all participants with hosted food & beverage stations in the expo hall
• Sponsor logo recognition included on:
  • Promotional signage in the lobby
  • Signage at food & beverage stations
  • Napkins distributed at food & beverage stations
• Sponsor has the option to provide product to be distributed by company representative at designated table next to one of the food & beverage stations
  • If the product is food or beverage, it must be single-serve and approved sample size
  • Item must be pre-approved by Show Management
• Sponsor shout-out included in an announcement at the start of the event
• Sponsor will receive photos from the event post-show

Marketing Inclusions:

• Sponsor logo recognition within the schedule included on the show website
• Sponsor logo recognition in email promotions to pre-registered & potential attendees including other relevant show information 
• Sponsor logo recognition in daily schedule emails during the show including other relevant show information
• Sponsor recognition in the schedule within the mobile app

This sponsorship is only available to exhibitors.

Be the exclusive sponsor where all participants can go and update their business headshot!

• Lounge branded as the “(Your Company Name) Headshot Lounge” which includes:
  • One (1) photographer & all necessary equipment
  • One (1) photo backdrop
    • Your choice of white, black, gray, or light gray
  • iPad kiosk with your custom branded wrap
    • Instant digital delivery of headshot images
  • One representative from sponsoring company may be at the lounge promoting your brand
  • Optional: Watermark with your company logo included on headshots for company personnel only
• One (1) single-sided ½ meter board in the lounge with your custom artwork
  • Artwork Specs: 24” W x 84” H
  • Bleed: Add .25” on each side
• Your custom artwork displayed on two (2) digital kiosks located in high-traffic areas
  • Sponsor can create one (1) original design to be displayed on both kiosks
  • Rotating ads will include other sponsor ads and SupplySide East messaging
  • Artwork specs:1920px H x 1080px W, vertical, 16:9 ratio, .jpg
• Sponsor has the opportunity to provide literature or promotional items to be distributed at the Headshot Lounge
  • Sponsor is responsible for bringing literature/promotional items to the Headshot Lounge and the set-up/tear-down of items
  • SupplySide encourages sponsor to distribute literature digitally, both as a means of sustainability efforts and reducing health and safety risks

Marketing Inclusions:

• Sponsor logo recognition within the schedule included on the show website
• Sponsor logo recognition in email promotions to pre-registered & potential attendees including other relevant show information
• Promotion with sponsor logo recognition on the expo hall map in the Exhibitor Directory
• Sponsor logo recognition in daily schedule emails during the show including other relevant show information
• Sponsor logo recognition in the schedule within the mobile app
• Sponsor to receive leads of those who participated in the Headshot Lounge within two weeks post-show

Increase your presence at SupplySide East with a meeting room off the show floor.

Deliverables:

• Meeting rooms of different sizes are available at Harmony Suites, adjacent to the Meadowlands Exposition Center
• Food and beverage and audio visual are available
  • Orders and payment are the responsibility of the meeting room renter
• Rooms are available for rental by the day (Monday, April 15 – Wednesday, April 17) based on availability

Opportunity pricing varies, please contact sales for more information.

This individual sponsorship does not include sponsor benefits.

Your message will be broadcasted via push notification within the official SupplySide East mobile app. Push notifications reach users whether they have the app opened or not! Limited to two companies so reserve your ad placement today!

Sponsorship Deliverables:

• Highlight your booth/products/services with one (1) custom push notification on the Expo Hall day of your choice
  • Sponsor to provide copy; 140 character limit including spaces and punctuation
  • Push notifications are shown on the device’s lock screen when enabled
  • Push notifications are scheduled at the discretion of SupplySide Show Management, but if the sponsor has a specific time in mind we can likely accommodate

This individual sponsorship does not meet the minimal spend to receive sponsor benefits.

Increase your visibility among attendees and grow your business by sponsoring the official SupplySide East mobile app! 

Sponsorship Deliverables:

• Splash ad with your custom artwork displayed when opening the SupplySide West mobile app, which links to your exhibitor profile or a website URL of your choice
  • Artwork Specs: 1080×1920, .png or .jpeg
• Company logo recognition as the Mobile App Sponsor on the home page, which links to your exhibitor profile or a website URL of your choice
• Static banner ad with your custom artwork on the home page, which links to your exhibitor profile or a website URL of your choice
  • Artwork Specs: 1080×360, .png or .jpeg
• Total number of clicks on your ads will be provided within one-week post-show
• Push-notification in the mobile app with sponsor text recognition
  • Highlight your booth/products/services with one (1) custom push notification per expo hall day
  • Sponsor to provide copy; 140-character limit including spaces and punctuation
  • Push notifications are shown on the device’s lock screen when enabled
  • Push notifications are scheduled at the discretion of SupplySide Show Management, but if the sponsor has a specific time in mind we can likely accommodate

Marketing Inclusions:

• Sponsor logo recognition on the Mobile App page of the show website  
• Promotion with sponsor logo recognition in the Exhibitor Directory 
• Sponsor logo recognition in the ‘Know Before You Go’ email sent to registered attendees the week before the show  
• Sponsor logo recognition in daily schedule emails during the show including other relevant show information 
• Sponsor logo recognition in a pre-show social media post on SupplySide social channels 

Stand out among competitors as the leader in your category! At SupplySide East, it is important that you not just have a presence, but demonstrate your dominance in front of potential customers who are trying to find you.

Sponsorship Deliverables:

• Single-sided banner in the lobby with company logo, booth number, and recognition as an Official Category Sponsor
• 8’ W x 4’ H booth extender in front of your booth with recognition as the Official Category Sponsor
• Recognition as the Official Category Sponsor on a digital kiosk located in a high-traffic area
  • Digital kiosk will also include SupplySide East messaging and paid sponsor ads

Marketing Inclusions:

• Display ad on brand websites promoting Official Sponsors with hyperlink to Sponsors page on the show website
• Recognition as the Official Category Sponsor with company logo, description and booth number on the Sponsors page of the show website
• All Official Sponsors are recognized with company logo on the homepage of the show website
• Pre-show email campaign to pre-registered attendees highlighting all Official Category Sponsors
• One (1) pre-show social media post on SupplySide social channels highlighting Official Category Sponsors
• Recognition as the Official Category Sponsor on the expo hall map & exhibitor listing within the Exhibitor Directory
• Promotion with sponsor recognition in the mobile app
• A Marketing & Sponsorship Report will be provided with data relating to Official Category Sponsorship exposure surrounding SupplySide East

This sponsorship is only available to exhibitors.

Maximize your investment and stay top of mind with our premium post-show email program!

Sponsorship Deliverables:

• Single, one-time email send of client’s creative to key segment
• Exclusive to one company per date/send
• Audience size: 1,500
• Audience type: registered show attendees
• A performance report will be generated within 48 hours of send date

Email Send Dates:

• April 22
• April 24
• April 29
• May 1
• May 6
• May 8

This individual sponsorship does not meet the minimal spend to receive sponsor benefits.

Expand your brand visibility around the show with our premium pre-show targeted email program!

Sponsorship Deliverables:

• Single, one-time email send of client’s creative to key segment
• Exclusive to one company per date/send
• Audience size: 1,000-1,500
• Audience type: pre-registered show attendees
• A performance report will be generated within 48 hours of send date

Email Send Dates:

• March 18
• March 21
• March 25
• March 28
• April 1
• April 4
• April 8
• April 10

March 8 – March 27 Emails: $2,000

April 1 – April 10 Emails: $2,500

This individual sponsorship does not meet the minimal spend to receive sponsor benefits.

Everyone needs something to write notes on! Leave a lasting impression throughout the show by sponsoring notepads that are handed out in a high traffic area!

Sponsorship Deliverables:

• Your four-color* design will be imprinted on recycled notepads
  • *Four standard spot colors or four-color process
• Notepads include 50 sheets of recycled 50 lb. white paper on sturdy recycled chipboard back with recycled symbol on each sheet 
• Notepad Size: 5 3/8” W x 8 3/8” H 
• Imprint Area: 4 7/8” W x 7 7/8” H
• Notepads will be distributed in a distribution bin with your custom artwork in the lobby
  • Custom artwork will be on all 5 panels of bin; each panel can be different graphics
  • Bin will be refilled throughout the show day(s) until notepads run out

This sponsorship is only available to exhibitors.

The exclusive show bags make a lasting impression while providing a convenient service to show attendees. These bags are in the hands of every attendee and are certain to make an impact at the show and after they return to their offices.

Sponsorship Deliverables:

• Sponsor 4-color logo printed on one (1) side of the canvas tote made from recycled material
• Distributed to all visitors at registration in the lobby of the Meadowlands Exposition Center

This sponsorship is only available to exhibitors.

When attendees complete their SupplySide East registration, they will see your downloadable sponsor material. This opportunity is only available to four companies – secure your sponsorship today!

Sponsorship Deliverables:

• Your PDF or video file, sponsor logo, and booth number will be prominently displayed in the online registration final confirmation page viewed by approxiamtely 1,700 registered attendees
• Sponsor to provide the following materials:
  • Sponsor logo
  • Booth number
  • Company website URL
    • If desired, sponsor to provide their own tracking link in the URL or embedded pixel for external tracking
  • PDF or Video
    • Video file must be a link, hosted on a public channel such as YouTube or Vimeo. MP4 files are not accepted
  • Title of PDF or Video
  • Image you want to appear on the final registration page that people will click on to view the PDF or Video
    • It is a good suggestion to include a “play button” icon within this image
    • Image Specs: 200px W x 150px max H, .png, 72 dpi

This sponsorship is only available to exhibitors.

Reach those before the show by including your advertisement in registration confirmation emails that are sent to all registered participants. This exclusive opportunity is only available to one company – secure your sponsorship today!

Sponsorship Deliverables:

• Exclusive sponsor advertisement appears at the top of registration confirmation emails sent to 2,974 participants
  • Email is sent at the time of registration and the week before the event
• When sponsor ad is clicked, user is taken to a landing page of sponsor’s choice
  •  If desired, sponsor to provide their own tracking link in the URL or embedded pixel for external tracking
• Artwork Specs: 600px W x 150px max H, .png, 72 dpi

All participants will visit Registration to pick up their badge onsite. As the sponsor of Registration, your logo and message will be in front of your current and potential customers in this high-traffic area of the event!

Sponsorship Deliverables:

• Sponsor logo recognition on signage in registration area
• One (1) double-sided meter board ad in registration area with your custom artwork
• Sponsor ad with custom artwork on badge pick-up screens used by all pre-registered attendees
  • Artwork Specs: 1920 W x 150px H, .png file format, 72 dpi

Marketing Inclusions:

• Sponsor logo recognition on the FAQs & Resources, Why Attend and Venue pages on the show website
• Sponsor logo recognition within the schedule included on the show website
• Sponsor logo recognition in registration confirmation email sent to all pre-registered attendees
• Sponsor logo recognition in daily schedule emails during the show including other relevant show information
• Sponsor logo recognition in the schedule within the mobile app

This sponsorship is only available to exhibitors.

Guide attendees through the online registration process with your custom advertisement from start to finish.

Sponsorship Deliverables:

• Exclusive sponsor advertisement appears at the top of each page in the online registration process viewed by 1,700 registered attendees
• When sponsor ad is clicked, user is taken to a landing page of sponsor’s choice
  •  If desired, sponsor to provide their own tracking link in the URL or embedded pixel for external tracking
• Artwork Specs: 728 pixels W x 90 pixels H, .png, 72 dpi

This sponsorship is only available to exhibitors.

Own the throne! Promote your products and company in a location with guaranteed attendee traffic!

Restroom STALL Advertising 

Sponsorship Deliverables:

• 12″x 12″ square graphics with your custom artwork placed on the stall doors and above urinals of the restrooms
• Four (4) different restroom locations inclusive of both men’s and women’s restrooms
• Sponsor can create one (1) original design that promotes your company and drives traffic to your booth

Stalls: $6,000

Restroom MIRROR Advertising

Sponsorship Deliverables:

• Rectangle graphics with your custom artwork placed across the bottoms of mirrors in the restrooms
• Four (4) different restroom locations inclusive of both men’s and women’s restrooms
• Sponsor can create one (1) original design that promotes your company and drives traffic to your booth

Mirrors: $6,000

Keep attendees hydrated throughout the show as the exclusive sponsor of sustainable, reusable water bottles in partnership with Fill it Forward. Fill it Forward’s mission is to inspire people to reuse by creating the world's first interactive reusable water bottle, which tracks your environmental impact with every fill and every scan. Fill it Forward helps eliminate single-use waste and gives back to people and the planet. Keeping them hydrated will help them stay active on the show floor for longer, and they will have you to thank!

Sponsorship deliverables:

• Your one-color company logo and Fill it Forward QR code included on reusable water bottles
  • Bottles are 18 ounces, durable, leakproof, BPA free, holds carbonation, and are dishwasher safe
  • Manufactured sustainably in New York — reusing it just two times offsets the carbon emissions generated in production
• Attendees will scan the reuseable water bottle every time they reuse to unlock a donation and track their environmental impact
  • Insert included inside the bottle with a quick explanation on Fill it Forward’s initiative  
• Water bottles include one cap color of your choice
• Signage next to water coolers strategically placed throughout the expo hall promoting your reusable water bottles
• Exact display & giveaway location of reuseable water bottles will be communicated to sponsor from SupplySide show management
• Digital kiosk ad in a high-traffic area of the show with your custom artwork
  • Digital kiosk includes other sponsor and SupplySide East advertising 
  • Artwork specs: 1920px H x 1080px W, vertical, 16:9 ratio, .jpg

Marketing inclusions:

• Sponsor logo recognition included on the sustainability program page of the show website promoting the reuseable water bottles
  • Sponsor write-up also included on sustainability program page. Sponsor to provide copy focused on your sustainability initiatives and why you are supporting SupplySide East in their support of reducing single-use plastic waste
• Sponsor logo recognition in the ‘know before you go’ email sent to registered participants the week before the show
• Sponsor logo recognition in daily schedule emails sent to registered participants during the show including other relevant show information
• Reuseable water bottles will be promoted in email promotions sent to pre-registered and potential attendees including other relevant show information
• Reuseable water bottles will be promoted in final confirmation email sent to registered participants the Friday before the show including sponsor logo recognition
• Sponsor logo recognition in a pre-show social media post on SupplySide social channels

Looking for ways to attract new attendees to your booth? GET IN THE GAME! We are hosting a Scavenger Hunt that will motivate attendees to explore the show floor to earn points for a chance to win! Participating exhibitors will be featured in our Mobile App as a location to visit. Attendees will scan a QR code in your booth to verify they stopped by. All attendees who visit your booth will be captured and sent to you as leads.

Sponsorship deliverables:

• A unique QR code with your company logo will be displayed at your booth for attendees to scan to be entered to win a $500 Amazon gift card
  • Gift card winner will be randomly selected after the show and notified via email
  • Attendees must scan every QR code in order to be entered into the drawing for the gift card 
  • Leaderboard of participating attendees displayed within the mobile app
• Floor sticker placed at your booth indicating your participation in the Scavenger Hunt
• Sponsor to receive leads of those who participated in the Scavenger Hunt within one week post-show
  • Sponsorship program must be paid in full before lead delivery begins
• Promotional buttons/pins will be made available for sponsors and SupplySide show management to wear onsite to further engage attendee participation

Marketing deliverables:

• Sponsor logo recognition in a dedicated email sent to registered show participants promoting the Scavenger Hunt 
• Sponsor logo recognition in the ‘Know Before You Go’ email sent to registered participants the week before the show
• Sponsor logo recognition in daily schedule emails sent to registered participants during the show including other relevant show information
• Sponsor logo recognition in a pre-show social media post on SupplySide social channels
• Your participation in the Scavenger Hunt will be recognized in the mobile app

Grab the attention of all SupplySide East attendees as they walk up the steps that lead them into the Meadowlands Exposition Center!

Sponsorship Deliverables:

• Your custom artwork displayed on the entire steps of the Meadowlands Exposition Center
  • Includes eighteen (18) stairs that are 673.20” W x 5.9” H each

Provide SupplySide East participants with the convenience of wireless internet throughout the show floor.

Sponsorship Deliverables:

• Wi-Fi available for all show participants throughout entire Meadowlands Exposition Center
• Wi-Fi network name will be reserved for SupplySide East
• Wi-Fi login password to be determined by sponsor to brand company name. Password must be at least 8 characters
• Once user has entered password, they will be redirected to a landing page of sponsor’s choice – sponsor to provide URL
  • If desired, sponsor to provide their own tracking link in the URL or embedded pixel for external tracking
• Sponsor logo recognition on signage in Expo Hall and registration area with Wi-Fi login instructions

Marketing Inclusions:

• Sponsor logo recognition in final registration confirmation email sent to all registered participants the Friday before the show
• Sponsor logo recognition in daily schedule emails during the show including other relevant show information
• Wi-Fi login details will be available through the official chatbot of SupplySide East for all show participants to text with questions
• Sponsor promotion in the Exhibitor Directory