Opportunity: Digital Advertising | Native | Native Advertising, newhope.com

Native advertising allows your brand to reach a highly engaged audience without being overbearing. Display your messaging in-line with the highly-valued content that natural product & ingredient professionals are looking for.

As a trusted content provider, decision makers turn to New Hope daily to guide and inform day to day business.  Native advertising runs like an ad but looks like an article and can be used for brand-building and thought leadership positioning.  Client provides the video that New Hope will host on www.newhope.com in story/article format. Promotion via prominent content running alongside/between New Hope Network brand related articles. In addition to content, the client will supply an image or logo and teaser paragraph. All content will be reviewed and vetted by the New Hope editorial team for compliance.

The Basic Native Advertising package is perfect for brand storytelling, videos, press release, clients with their own content and show tie-ins.

Ad specifications:

• Image Thumbnail Set: 300×225, 200×300, 300×150
• Sidebar Native ads do not run images. All other placements require an image.
• Acceptable Formats: JPEG, GIF or PNG
• Third party impression or third party click trackers are allowed to run with Native Ads
• Max Initial File Load Size: 200KB
• Title (Required) Up to 15 words.
• Brief Summary Up to 40 Words

*Why send multiple images? If you plan to deliver this ad creative to more than one native ad placement that may vary in aspect ratio for thumbnail, then upload additional images. The Media Voice system will determine the most appropriate image to render.

Inclusions:

• One native content piece
• (2) Native In feed Ad placements
• Native Featured Categories on Homepage
• Native on Editorial Category Pages
• 25,000 impressions on newhope.com

Pricing: $1,950 per Share of Voice (5 SOV per month – 20% of total audience)