Opportunity: The Kitchen Sponsor & Booth | Diamond

“The Kitchen” at Newtopia Now will showcase the talents of renowned chefs, innovative new brands, educational insights, and will offer attendees an immersive journey through a world of flavors. This area of the show floor promises to be a highlight of Newtopia Now, drawing in a diverse audience eager to explore culinary delights and innovation. As the event area sponsor, your brand will gain significant exposure, both pre-show and onsite, while enjoying exclusive category representation.

• Diamond Level Opportunity
• Limit 1
• Booth Inclusion: 10’ x 20’
• Furniture package
  • Option to decline furniture package for complete customization
• (1) Product in the Newtopia Market
• Matchmaking Eligibility

Details:

• Pre-show:
  • Logo Inclusion: Your logo prominently featured on all pre-event promotional materials promoting “The Kitchen,” including email marketing campaigns, social media announcements, and the show agenda
  • 1 Dedicated social media post on the Newtopia Now Instagram and LinkedIn Accounts, created by Sponsor to promote brand awareness
• Onsite Branding:
  • Sponsor logo prominently featured in a half page advertisement in the show’s official map, promoting “The Kitchen” as a destination of interest
  • Event Area Sponsor’s logo will be prominently displayed in “The Kitchen” and on “The Kitchen” agenda, featuring all activations happening in that space for the duration of the show, ensuring maximum visibility among attendees.
  • Priority Activation: Opportunity to host the opening cooking or product demonstration at Newtopia Now – the first 90 minutes of “The Kitchen” will be reserved exclusively for the Event Area Sponsor
• Category Exclusivity:
  • As the exclusive sponsor in your category, you will enjoy sole representation and recognition, ensuring that your brand stands out prominently to our audience. Competing brands will not be allowed to participate in any activation taking place within “The Kitchen.”
• All product handed out during cooking demonstrations must be served in sample-sized containers and adhere to the show’s sampling guidelines
• Event Area Sponsor to provide their own chef/ product demonstrators
• Cooking equipment available in the kitchen includes:
  • Electric stove top
  • Microwave Oven
  • Air Fryer
  • Pots*
  • Pans*
  • Cooking Utensils*
• All ingredients that are not manufactured by Event Area Sponsor must be purchased through the official catering company of the Colorado Convention Center, Sodexo Live.

*Option for Event Area Sponsor to bring these items themselves if they prefer not to use the equipment provided