Opportunity: Workshop: Delivering Mental Clarity: Formulations to Fight Anxiety & Stress

Americans are more likely to report feeling the effects of stress this year’s survey than they did last year, according to the American Psychology Association’s 2017 report, “Stress in America: The State of the Nation.” This exerts a major toll on productivity, affecting mental clarity and performance, while exacerbating sleeplessness and anxiety levels. Explore the whitespace opportunity around mental clarity and positive mood, while investigating ingredients that can help consumers cope with stress and improve their cognitive function.

• The global sleep and aids market, exploring key purchase differentiators across regions for sleep aids and highlighting where the United States fits in a global context;
• Stress, its consequences, and possible interventions for relief, specifically focusing on botanicals that aid in stress management along with possible dosing strategies; and
• Clinical evidence of efficacy for probiotics as an intervention in mood ailments.

Underwriter Sponsorship Deliverables:

Pre-Show

• Underwriter mentioned in write-ups on appropriate Health & Nutrition brand websites, including Natural Products INSIDER
• Underwriter recognition and hyperlink to company website to appear on INSIDER and SupplySide West website
• Underwriter recognition in Show Agenda, included on SupplySide West website,  Attendee Guidebook, Show Guide and Mobile App

On-Site

•   Workshop will take place on Friday, November 9 from 2 – 4pm
•   Underwriter logo on Workbook distributed to attendees – underwriter to provide 75-word bio and complete contact information to be included
•   Underwriter logo to appear on signage in Workshop room
•   Underwriter can provide literature or promotional items to be distributed at Workshop in the back of the room
•   Verbal recognition of underwriters at beginning of session
•   Underwriter receives two (2) complimentary passes for company representatives to attend the Workshop

Post-Show

• Post event email distributed to all Workshop participants
• Underwriter may submit up to 40 pages of scientific literature (abstracts, white papers, etc) to be included in post-event email
• Underwriter to receive complete contact information for each attendee participating in the Workshop