Opportunity: Event Audience Extension

Enhance your booth and reach your event audience with accuracy! No more wasting budget in search of your ideal customer. Event extension maximizes the visibility and impact of an event sponsorship by amplifying a client’s marketing message to highly targeted audiences across the web.

Capitalize on your event investment and stay top of mind with an online advertising program that reaches your event audience by activating Informa’s proprietary audience database. 

As your data marketing partner, we’ll capture the attention of your event audience with your engaging display ads across brand-safe sites and social media. 

Your Set Package, using a pre-defined audience segment Food & Beverage, Beauty, or Supplements, is designed for turnkey activation. Programs can run monthly at time of event and/or your choice of months throughout the year. 

• Choose (1) pre-defined audience segment: Food & Beverage, Beauty, or Supplements to reach your target event audience.
• Activate first-party data by utilizing Informa’s exclusive database to target engaged prospects. 
• Increase  engagement and visibility with the right key decision makers within your audience segment.

Maximize reach by advertising across a broad range of websites. 

• We execute client-supplied display banner advertising across the web. 
• Pre-Selected Audiences are determined from Natural Products Expo.
• Sites produce 100,000 or more web impressions per month. 

Pricing: $4,000 per month. Content due at least two weeks before launch.