Opportunity: Cafe & Bars

Capture the attention of attendees at one of the primary and busiest destinations on the show floor. Celebrating an anniversary and want to make a splash? Extend your brand beyond the booth by taking over one of our cafes or bars, and be promoted as a must see feature or experience on the show floor. These cafes and bars are accessible to all Licensing Expo's attendees throughout the show and will offer food and drink service. Elevate your brand to an experience at the show.. why not have a themed drink? Or create some disruption with a flash mob? Or have models displaying apparel. Alternatively host a happy hour open to all or invite only...

Pre-Show:

• Logo and destination name to be included on all feature-related communications throughout the event marketing campaign
• Promoted as a ‘must see’ in our top things to do at the show promotions
• Highlighted in the floorplan and included in the show daily magazine

During Show:

• Basic build and installation included. Sponsor will be able to design all walls to specifications and must supply by set deadline. All print, installation, and build are included in sponsorship fee. Graphics must include ‘Café or ‘Bar’ into the designs so attendees can visibly see the location includes food and beverage services
• Napkins with sponsor logo are provided
• Opportunity for sponsor to provide a leaflet/tent card / flyer / magazine to be distributed in the cafe or bar
• Opportunity to display branded products, e.g. furniture, homewares, mannequins, gift bags, etc.​
• Opportunity to have reserved table in the area for sponsor only
• Option to have music at an additional cost

Licensing Expo retains the right to secure additional sponsorships in this area

Locations Available:

Brands & Agents Zone: Café

Character & Entertainment Zone: Bar