Display Price:

This Sponsorship is all about direct contact with attendees before they hit the show floor! If you have a small sample, this opportunity is perfect to maximize your sampling potential. Don't miss one of these coveted lobby locations.

Sponsorship Opportunity Inclusions:

  • Recognition as a Silver Sponsor.
  • 3′ x 3′ Space provided in a high traffic, lobby location to hand out samples.
    • Space denoted by a 3′ x 3′ floor graphic featuring Sponsor logo and booth number.
  • Space for up to 2 representatives to sample in designated distribution area.
    • All samples must be stored in a wearable fashion. Examples include backpack, apron or tray.
    • Storage and restocking labor not included.


  • Distribution area locations available:
    • Hall B Lobby:
    • Hall E Lobby: SOLD
  • PCC lobby sampling hours:
    • Thursday, September 23 from 9:00am – 6:00pm.
    • Friday, September 24 from 9:00am – 6:00pm.
    • Saturday, September 25 from 9:00am – 4:00pm.
  • Sampling is intended for small, low weight products.
    • Must be under 3 oz. and cannot be refrigerated or frozen.
    • Product or storage container cannot be placed on ground.
  • No distributing of bags or lanyards is permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
  • Sponsorship recognition begins once contract is received. For maximum exposure, contract 11-months from the event.
    • Last date to contract: Friday, August 20, 2021.
  • Non-exclusive sponsorship opportunity.

Sponsor Level Inclusions: 

  • Highlighted as a Silver Sponsor, listed in all marketing pieces including: Onsite Signage, Digital Attendee Brochure*, Website, Show Directory Map*, and Advertisements*.
    • Company logo with link to company website on the Natural Products Expo East website for up to 10* months pre-show and post-show.
    • Advertisement examples include: Sponsor appreciation ad in the Natural Foods Merchandiser magazine (circulation of approximately 15,000 print and 50,000 digital) September/October issue.*
  • The right to use Natural Products Expo East Sponsor in your promotional materials.
  • Featured Digital Listing and 1 Featured Digital Product.**
  • 2Product Showcases to display products.
  • 2 Priority points
  • NEW 2021 Virtual Inclusions:
    • Highlighted as a Silver Sponsor, listed on the Natural Products Expo East Virtual Event platform during the event week.
    • Company logo featured on all digital event sponsor appreciation advertising displayed within Natural Products Expo East Virtual.
    • Company listed as a Sponsor in Natural Products Expo Virtual booth directory.
    • All company representatives listed as Sponsors in Natural Products Expo Virtual attendee directory.

*Based on date contracted
**Non-exhibiting sponsors will not receivedigitalsponsorship inclusions 

Image Gallery

Sale Deadline: