Display Price:

Floor graphics provide an eye-catching way to reach attendees like having footprints leading to your booth from the entrance of the hall. Create and send us your artwork files, and how you want us to drive traffic to your booth - we will take care of the rest!

Sponsorship Opportunity Inclusions:

  • Recognition as a Silver Sponsor.
  • Sponsor-branded floor graphics:
    • Option to select (100) 12″ x 12″ floor graphics or (50) 24″x 24″ floor graphics.
    • Option to design up to 2 alternating graphics.
    • Option for simple die-cut shapes, for example circles and arrows.
  • Sponsor approved route inside your pavilion directing attendees to your booth.
    • Floor graphics placed in aisles at 10-foot intervals leading to Sponsor booth.
    • Show management to recommend route based on historical traffic patterns.


  • Floor Graphics locations available:
    • Organic Pavilion – Full Pavilion (~ Hall A): Available
    • Natural Specialty Foods Pavilion
      • Right Side of Pavilion (~ Hall B): Available
      • Left Side of Pavilion (~ Hall C): SOLD
    • Lifestyle Pavilion – Full Pavilion (~ Hall D): SOLD
    • Supplements Pavilion
      • Lower Side of Pavilion (~Hall E & Hall D): SOLD
      • Upper Side of Pavilion (~Hall E & Hall D): SOLD
    • Hot Products Pavilion – Full Pavilion (~Back of Hall E):
  • Sponsor to provide floor graphic artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
    • Artwork Deadline: Friday, August 20, 2021.
  • Sponsorship recognition begins once contract is received. For maximum exposure, contract 11 months from the event.
    • Last date to contract: Friday, August 13, 2021.
  • Non-exclusive sponsorship opportunity.

Sponsor Level Inclusions: 

  • Highlighted as a Silver Sponsor, listed in all marketing pieces including: Onsite Signage, Digital Attendee Brochure*, Website, Show Directory Map*, and Advertisements*.
    • Company logo with link to company website on the Natural Products Expo East website for up to 10* months pre-show and post-show.
    • Advertisement examples include: Sponsor appreciation ad in the Natural Foods Merchandiser magazine (circulation of approximately 15,000 print and 50,000 digital) September/October issue.*
  • The right to use Natural Products Expo East Sponsor in your promotional materials.
  • Featured Digital Listing and 1 Featured Digital Product.**
  • 2Product Showcases to display products.
  • 2 Priority points
  • NEW 2021 Virtual Inclusions:
    • Highlighted as a Silver Sponsor, listed on the Natural Products Expo East Virtual Event platform during the event week.
    • Company logo featured on all digital event sponsor appreciation advertising displayed within Natural Products Expo East Virtual.
    • Company listed as a Sponsor in Natural Products Expo Virtual booth directory.
    • All company representatives listed as Sponsors in Natural Products Expo Virtual attendee directory.

 *Based on date contracted
**Non-exhibiting sponsors will not receivedigitalsponsorship inclusions 

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Sale Deadline: