Event: Licensing Expo – NA 2025
Licensing Expo 2025 sponsorship opportunities
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36,750$36,750
Quanitity:
1 /1Excerpt:
Want all visitors wearing your brand throughout Licensing Expo? This exclusive high-exposure sponsorship is a great way for your brand to be seen by all attendees from the moment they arrive until the end of the event. Your brand will be displayed on thousands of lanyards across all 3 days of the Expo.Content:
During Show:
- Lanyards are handed out to all visitors on arrival each day of Licensing Expo
- Resources to distribute the lanyards and lanyard trees to place them on is provided
- Included in official show photography during the event
- Production of lanyards is included in the sponsorship. Lanyards will be full-color print and will be produced on bamboo or durable paper material (tested by our team) so they are environmentally friendly
- Sponsor must provide designs by deadline set by show organizers
Text Sale Deadline:
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15,225$15,225
Quanitity:
1 /1Excerpt:
Interested in an atypical sponsorship that will surely capture attendees’ attention? Consider our bathroom decal sponsorship! Branded sponsor decals will be placed on bathroom mirrors and stalls throughout the convention center and will remain throughout the duration of the show, reaching over 12,000 attendees and exhibitors.Content:
During Show:
- (5) locations/(10) bathrooms (both men & ladies)
- Sponsor must produce and provide stickers/posters according to the specifications provided. Labor to install into bathrooms included
Text Sale Deadline:
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3,550$3,550
Booth Extender Floor Decals
Status:
AvailableType/s:
Expo Hall OpportunitiesGraphicsFormat:
In-PersonExcerpt:
Extend your valuable booth space out into the aisle with a customized floor sticker! Get creative and stop visitors in their tracks as they walk the busy show floor.Content:
During Show:
- Your custom artwork on an 8’ W x 4’ H full-color floor sticker that extends into the aisle right in front of your booth
- Sponsor is responsible for providing artwork (300-DPS EPI)
- Package price includes print and installation of graphic
Text Sale Deadline:
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38,750$38,750
Quanitity:
1 /1Excerpt:
Elevate your brand’s presence by sponsoring our hotel room key cards, a unique opportunity to connect with attendees in a personal and memorable way. Each guest will receive a key card featuring your logo, ensuring your brand is in their hands throughout their stay.Content:
During Show:
- Logo guest room keys are for Mandalay Bay, Delano and the Luxor hotels only
- Must be confirmed a minimum of 8 weeks prior to the event
- Distributed to over 5,000 rooms total, reserved for peak nights of the event
- Distributed to guests who check in at the Front Desk, VIP Lounge, Priority Lounge, and self-check-in kiosks but not mobile check-in
- Option to add digital key branding at an additional sponsorship fee for mobile check-in and digital keys
Text Sale Deadline:
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8,400$8,400
Quanitity:
/2Cafe & Bars
Status:
SoldType/s:
Activities & EventsExpo Hall OpportunitiesGraphicsFormat:
In-Person & VirtualExcerpt:
Capture the attention of attendees at one of the primary and busiest destinations on the show floor. Celebrating an anniversary and want to make a splash? Extend your brand beyond the booth by taking over one of our cafes or bars, and be promoted as a must see feature or experience on the show floor. These cafes and bars are accessible to all Licensing Expo's attendees throughout the show and will offer food and drink service. Elevate your brand to an experience at the show.. why not have a themed drink? Or create some disruption with a flash mob? Or have models displaying apparel. Alternatively host a happy hour open to all or invite only...Content:
Pre-Show:
- Logo and destination name to be included on all feature-related communications throughout the event marketing campaign
- Promoted as a ‘must see’ in our top things to do at the show promotions
- Highlighted in the floorplan and included in the show daily magazine
During Show:
- Basic build and installation included. Sponsor will be able to design all walls to specifications and must supply by set deadline. All print, installation, and build are included in sponsorship fee. Graphics must include ‘Café or ‘Bar’ into the designs so attendees can visibly see the location includes food and beverage services
- Napkins with sponsor logo are provided
- Opportunity for sponsor to provide a leaflet/tent card / flyer / magazine to be distributed in the cafe or bar
- Opportunity to display branded products, e.g. furniture, homewares, mannequins, gift bags, etc.
- Opportunity to have reserved table in the area for sponsor only
- Option to have music at an additional cost
Licensing Expo retains the right to secure additional sponsorships in this area
Locations Available:
Brands & Agents Zone: Café
Character & Entertainment Zone: Bar
Text Sale Deadline:
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Column Banners
Status:
AvailableType/s:
Convention Center & Bayside Foyer BrandingGraphicsFormat:
In-PersonExcerpt:
Welcome attendees to the show with your eye catching graphics located in the main lobby of Licensing Expo.Content:
Digital artwork provided by sponsor; Licensing Expo will produce column wraps and install them in contracted location
During Show:
Your custom artwork displayed in Bayside Foyer, all column signs are 54′ h x 234″ h:
C3 A
C3 C
C4 A
C4 C
C5 A
C5 B
C5 C
C6 A
C6 C
C7 A
C7 C
C8 A
C8 C
C9 A
C9 B
C10 A
C10 C
C11 A
C11 C
C12 A
C12 C
C14 A
C14 B
C14 C
C14 D
C15 A
C15 C
C16 C
C18 A
C18 C
C19 A
C19 B
C19 C
C19 D
C20 A
C20 C
C20 D
C22 A
C22 C$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820
$10,290
$9,820
$9,820
$10,290
$9,820
$9,820
$10,290
$9,820
$9,820
$10,290
$9,820
$9,820
$10,290
$10,290
$10,290
$9,975Text Sale Deadline:
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4,000From $4,000
Quanitity:
6 /6Excerpt:
Reach registered attendees with a dedicated message ahead of the event! From a promotion of your booth to a dedicated meeting invitation, make sure your brand is front of mind as they come through the show doors.Content:
Deliverables:
- Your choice of a one-time scheduled Licensing Expo email sent to all pre-registered general attendees to promote your company.
Details:
- Sponsor must provide HTML file OR all imagery, text and URLs for inclusion at least 2 weeks before the send
- Email will be upload to the email sender tool and shared for approval; only 1 set of edits authorized
- Sponsor can work with the marketing team to reach entire registrant list
- Email metrics will be provided one week post email send
Standard send: 4+ weeks before the show: $4,500
Premium slot: Less that 4 weeks before the show: $5,500
Post-show follow-up email: $4,000
Text Sale Deadline:
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6,600$6,600
Quanitity:
3 /3Dedicated Email Send to Retail Audience
Status:
AvailableType/s:
Digital AdvertisingSustainabilityFormat:
DigitalExcerpt:
Reach our most in-demand audience – retailers - with a dedicated message ahead of the event! From a promotion of your booth to a dedicated meeting invitation, make sure your brand is front of mind as they come through the show doors.Content:
Deliverables:
- Your choice of a one-time scheduled Licensing Expo email sent to all pre-registered retailers to promote your company
Details:
- Sponsor must provide HTML file OR all imagery, text and URLs for inclusion at least 2 weeks before the send
- Email will be uploaded to the email sender tool and shared for approval; only 1 set of edits authorized
- Sponsor can work with the marketing team to reach entire registrant list
- Email metrics will be provided one week post email send
- Standard send: 4+ weeks before the show
Text Sale Deadline:
-
20,000$20,000
Quanitity:
2 /3Expo Hall Entrance Archway
Status:
SoldType/s:
Convention Center & Bayside Foyer BrandingGraphicsFormat:
In-PersonExcerpt:
Imagine your brand showcased in all its glory on our magnificent & exclusive entrance archway. This carefully crafted structure will serve as the grand gateway to the Expo, drawing in crowds and setting the tone for what lies ahead. By securing this prominent sponsorship, you will have the chance to captivate and engage with thousands of industry professionals, decision-makers, and potential partners. This high visibility will elevate your brand recognition and leave a memorable impact on the minds of those who attend.Content:
- The sponsor can design the graphics for the entrance units
- Graphics must include one Licensing Expo logo to required sizing at the top of the banner. Design template to be provided
- Price includes production, installation and removal
Locations:
- Entrance to Hall B – SOLD
- Entrance to Hall C – SOLD
- Entrance to Hall D – SOLD
Text Sale Deadline:
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1,840$1,840
Quanitity:
5 /5Excerpt:
Guide attendees to your stand and grab their attention through the use of floor stickers. These custom designed floor tiles can help create a trail to your stand bettering your visibility.Content:
During Show:
- Digital artwork provided by sponsor; Licensing Expo will produce stickers and place them in an agreed location
- Decals are 36″W x 36″H
Text Sale Deadline:
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30,000$30,000
Quanitity:
1 /1Excerpt:
Secure an exclusive spot for your brand to stand out on our event floorplans for unbeatable brand visibility, ensuring your logo is seen by every visitor and exhibitor before, during, and after the event. This is a can't-miss opportunity to make a lasting impression that sets you apart from the competition!Content:
Pre-Show:
- Banner ad included on the online version of the floorplan. Visible on website, online meeting platform, and all pre-show communications
- Exclusive to one sponsor who can provide up to three banner advert designs which will rotate on the floorplan. The adverts can each be designed to 1456px x 180px. Banners are responsive and can link to a booth on the floorplan which is highlights and zooms into when clicked. All banners can only link to one location on the floorplan
During Show:
- Logo included on Three (3) ‘You Are Here’ boards: one on each entrance into the hall and two located around the expo hall used for attendees to locate and direct themselves around the expo hall
- Logo included on Five (5) Aisle Posts signs – scattered across the expo hall used for attendees to locate and direct themselves around the expo hall
- Logo included on the License Global Show Daily Magazine Floorplan given out to all visitors and exhibitors
- Logo included on License Global Pocket Floorplan Guide given to all visitors and exhibitors
Text Sale Deadline:
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Excerpt:
Welcome attendees to the show with your eye catching graphics located in the main lobby of Licensing Expo.Content:
Digital artwork provided by sponsor; Licensing Expo will produce banners and install them in contracted location
During Show:
Your custom artwork displayed in Bayside Foyer:
B1 – single-sided banner, 20′ w x 4′ h
B2 – double-sided banner, 20′ w x 4′ h
B3 – double-sided banner, 20′ w x 4′ h
B4 – double-sided banner, 20′ w x 4′ h
B5 – single-sided banner, 16′ w x 8′ h
B7 – single-sided banner, 16′ w x 8′ h
B8 – double-sided banner, 20′ w x 4′ h
B9 – double-sided banner, 20′ w x 4′ h
B10 – single-sided banner, 20′ w x 4′ h
B11 – double-sided banner, 20′ w x 4′ h
B12 – double-sided banner, 20′ w x 4′ h
B13 – double-sided banner, 20′ w x 4′ h
B14 – double-sided banner, 20′ w x 4′ h
B17 – double-sided banner, 20′ w x 4′ h
B18 – double-sided banner, 20′ w x 4′ h
B19 – double-sided banner, 20′ w x 4′ h
B21 – single-sided banner, 16′ w x 8′ h
B22 – single-sided banner, 16′ w x 8′ h$9,345
$9,820
$9,820
$9,820
$9,820
$9,820
$9,820 SOLD
$9,820
$9,345
$9,975
$9,975
$10,290 SOLD
$10,000 SOLD
$10,000 SOLD
$10,000
$10,000 SOLD
$9,820
$9,820Text Sale Deadline:
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Excerpt:
License Global Magazine has been delivering high-quality, exclusive content to the licensing industry for over 25 years. Meet your brand awareness goals and reach a highly engaged, global audience with impactful advertising.Content:
Choose from a variety of ad sizes:
Spread:
Trim: 18” x 10.75” | 457 mm x 273 mm
Bleed: 18.25” x 11” | 464 mm x 279 mm
Full Page:
Trim: 9” x 10.75” | 229 mm x 273 mm
Bleed: 9.25” x 11” | 235mm x 279 mm
Half-Page Horizontal:
Trim: 9” x 5.25” | 229 mm x 133 mm
Bleed: 9.25” x 5.5” | 235 mm x 140 mm
Half-Page Spread:
Trim: 9” x 5.25” | 229 mm x 133 mm
Bleed: 9.25” x 5.5” | 235 mm x 140 mm
Half-Page Vertical:
Trim: 4.5” x 10.75” | 114 mm x 273 mm
Bleed: 4.75” x 11” | 121 mm x 279 mm
Text Sale Deadline:
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5,250$5,250
Quanitity:
1 /1Licensing Expo’s Opening Night Party Sponsor – Bar Columns
Status:
AvailableType/s:
Exterior Building BrandingFormat:
In-PersonExcerpt:
The Opening Night Party is a prime opportunity to make a lasting impression among industry leaders, influencers, and potential partners. By sponsoring the Daylight bar columns, you'll gain prominent brand visibility, generate buzz, and demonstrate your commitment to providing exceptional experiences.Content:
During Show:
- Prime location – columns on either side of the bar where attendees will place drink orders and mingle all night
- Production and installation included
Text Sale Deadline:
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13,125$13,125
Quanitity:
4 /4Licensing Expo’s Opening Night Party Sponsor – Gold
Status:
AvailableType/s:
Activities & EventsDigital AdvertisingFormat:
In-Person & VirtualExcerpt:
Incorporate your brand into the highly anticipated Opening Night Party! With previous acts including Cee-Lo Green, The Sugarhill Gang & Ja Rule, this party is the must-attend event of the week with up to 1,400 industry peers. Your brand will be featured pre-event in all party-related promos and in-person throughout the party venue.Content:
Pre-Show:
- Sponsor logo to be included on all emails sent to visitors and exhibitors which relate to the Opening Night Party under ‘Gold Sponsor’. Approximately up to 3 emails are sent to a database of 40,000+ contacts, depending on the time of contracting
- Logo on all graphics posted on social
- Logo on the website as an Event Sponsor
During Show:
- 10 complimentary party tickets (a cost savings of $75/ticket) (guest list must be provided in advance to show management)
- VIP Cabana in premium location. Includes 4 bottles of champagne, plus complimentary party beer, wine and light food
- VIP fast-track queuing into the party
- 30-second video advert playing continuously on loop on main stage, cabana screens and on bar screens
- Logo included on digital signage in Licensing Expo show halls to promote the party on day one of the event. Production and design included
Text Sale Deadline:
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26,250$26,250
Quanitity:
1 /1Licensing Expo’s Opening Night Party Sponsor – Platinum
Status:
AvailableType/s:
Activities & EventsDigital AdvertisingFormat:
In-Person & VirtualExcerpt:
Incorporate your brand into the highly anticipated Opening Night Party! With previous acts including Cee-Lo Green, The Sugarhill Gang & Ja Rule, this party is the must-attend event of the week with up to 1,400 industry peers. Your brand will be featured pre-event in all party-related promos and in-person throughout the party venue.Content:
Pre-Show:
- Sponsor to be included in party name i.e. Licensing Expo’s Opening Night Party bought to you by..
- Sponsor included on up to 3x emails (depending on time of contracting) promoting the party. The email sent to database of 40,000+ contacts
- Sponsor to be included on party invitation sent out via email to all 12,000 Licensing Expo attendees and exhibitors
- Inclusion in the press release about the party talent announcement
- Logo on all graphics posted on social
- Logo on the website as an Event Sponsor
During Show:
- 20 complimentary party tickets (a cost savings of $75/ticket) (guest list must be provided in advance to show management)
- VIP Cabana in premium location. Includes 10 bottles of champagne, plus complimentary party beer, wine, and light food
- VIP fast-track queuing into the party
- 30-second video advert playing continuously on loop on the main stage, cabana screens, and on bar screens
- Opportunity for sponsor to have opening speech for the party
- Opportunity for sponsor to provide merchandise to be distributed to all attendees on arrival at the venue
- Logo included on digital signage in Licensing Expo show halls to promote the party on day one of the event. Production and design included
Text Sale Deadline:
-
5,775$5,775
Quanitity:
5 /5Licensing Expo’s Opening Night Party Sponsor – Silver
Status:
AvailableType/s:
Activities & EventsDigital AdvertisingFormat:
In-Person & VirtualExcerpt:
Incorporate your brand into the highly anticipated Opening Night Party! With previous acts including Cee-Lo Green, The Sugarhill Gang & Ja Rule, this party is the must-attend event of the week with up to 1,400 industry peers. Your brand will be featured pre-event in all party-related promos and in-person throughout the party venue.Content:
Pre-Show:
- Sponsor logo to be included on all emails sent to visitors and exhibitors which relate to the Opening Night Party under ‘Silver Sponsor’. Approximately up to 3 emails are sent to a database of 40,000+ contacts, depending on the time of contracting
- Logo on all graphics posted on social
- Logo on the website as an Event Sponsor
During Show:
- 5 complimentary party tickets (a cost savings of $75/ticket) (guest list must be provided in advance to show management)
- VIP reserved poolside couch seating in a premium location for up to 8 people
- VIP fast-track queuing into the party
- 15-second video advert playing continuously on loop on the main stage, cabana screens, and on bar screens
Text Sale Deadline:
-
5,250$5,250
Quanitity:
1 /1Excerpt:
Elevate your brand with a captivating live performance! Picture this: a dynamic live performance that not only entertains but leaves a lasting brand impression on Licensing Expo attendees. Sponsor must provide talent.Content:
Pre-Show:
- Performance timetable included in overall event schedule on the website, show daily magazine and seminar calendar
- Dedicated Event lead from Licensing Expo team to work with you on fulfilment and delivery of the performance
During Show:
- Location and timings will be according to the specification of the performance
Text Sale Deadline:
-
Quanitity:
7 /7Excerpt:
Create a "wow" moment for all attendees before they reach the Licensing Expo entrance and ensure you have more touchpoints beyond your booth. Display a unique installation or product display that will make you the talk of the show, create a memorable 'selfie' moment or experiential opportunity to excite customers about your brand(s).Content:
During Show:
- Product or installation location provided in high-traffic footfall area within the lobby. The lobby areas are the main access point to the show floors used by all exhibitors and visitors through Licensing Expo
- Sponsor must provide the display, shipping, and dismantling
Locations:
D1a – 7.75’w x 10’d x 8’h
D1 – 20’w x 10’d x 8’h
D2 – 15’w x 10’d x 8’h
D3 – 10’w x 10’d x 8’h
D4 – 15’w x 10’d x 8’h
D5 – 16.5′ w x 10’d x 8’h
D6 [public area] – 7.75′ w x 2.9’d x 8’h
D7 [public area] – 16.5’w x 10’d x 8’h
D8 – 7.75’w x 10’d x 8’h
D9 – 7.75’w x 10’d x 8’h$15,750
$15,750
$15,750
$15,750
$15,750
$15,750
$20,475
$20,475
$15,750
$15,750Text Sale Deadline:
-
10,000$10,000
Quanitity:
1 /1Excerpt:
Get you brand in front of every attendee and exhibitor each day of show! With this sponsorship, you’ll be able to highlight your company on our information/ask me persons via branded apparel.Content:
Details:
- We will have a team of people wearing branded t-shirts distributing the Show Daily and License Global magazine, across the three main entrances into the expo halls
- T-shirts must be supplied by sponsor with a range of sizes for staff to wear
Text Sale Deadline:
-
20,000$20,000
Quanitity:
1 /1Matchmaking Bundle: Matchmaking Lounge + Online Event Planner Carousel Image
Status:
SoldType/s:
Activities & EventsDigital AdvertisingGraphicsFormat:
In-Person & VirtualExcerpt:
With over 8,000 confirmed meetings via our Online Event Platform and over 450 in-person meetings in the lounge in 2024, you won't want to miss this exclusive opportunity to showcase your brand on the Matchmaking Lounge. The online meeting platform is our #1 most used tool used by attendees to search through all the brands available at the show, book in meetings, to view the floorplan and agenda. The Matchmaking Lounge is the go to place for pre-booked meetings or matchmaking enquiries.Content:
Pre-Show:
- Logo included on all emails that relate to the online meeting platform sent to 12000+ visitors and exhibitors
- Logo included on online meeting platform login page, stacked below Licensing Expo. Seen by all visitors and exhibitors when logging in
- Dashboard Carousel Advert on the Event Planner includes: banner image, logo, title text (50 characters), description text (120 characters) and a call-to-action button with internal portal link capability
During Show:
- Sponsor to be included in graphics (walls & check-in desk) within Matchmaking Lounge. Licensing Expo team to design graphics with sponsor’s approval.
- Production and installation also included
Matchmaking Lounge:
Online Event Planner Carousel Image:
Text Sale Deadline:
-
1,575$1,575
Quanitity:
10 /10Online Event Planner – Search Category Advertisement
Status:
AvailableType/s:
Digital AdvertisingEvent DigitalSustainabilityFormat:
DigitalExcerpt:
With over 8,000 confirmed meeting via our Online Meeting Platform in 2024 deliver your message and display your brand in a high-impact format with an In-Search Ad. These ads appear when users search and filter through the online matchmaking directory, a high traffic location. When a visitor clicks on your ad, they will be directed to your exhibitor profile, encouraging them to schedule a meeting and providing your brand exposure. Search categories include: • Characters / Animation • TV / Film / Video / Streaming • Video Games / eSports / Mobile Apps • Corporate Brands • Fashion Brands / Private Label • Collegiate / Universities • Food & Beverage / FMCG • Heritage / Charity / Non-profit • Sports • Automotive • Celebrity / Influencer • Publishing • Music • Art, Design & Images • Travel & Leisure • Toys / Games / Board Games • Service ProviderContent:
Pre-Show:
- Sponsor to provide graphic to specification
- Specs: 700px x 352px; Responsive image
- All adverts will be visible across the “Find People”, “Brand Directory” and Exhibitor List” pages
Post-Show:
- Data report provided with impressions and clicks of all compliant data
Text Sale Deadline:
-
6,825$6,825
Quanitity:
1 /1Online Event Planner – Static Banner Advertisment
Status:
AvailableType/s:
Digital AdvertisingSustainabilityFormat:
DigitalExcerpt:
With over 8,000 confirmed meeting via our Online Meeting Platform in 2024, you won't want to miss this opportunity. Showcase your brand to thousands of attendees and exhibitors from around the globe by purchasing this exclusive interactive static banner ad with a link to your company’s home page. The static banner ad will leave an immediate impression as the first thing seen upon logging in on the home dashboard.Content:
Pre-Show:
- Includes banner image, logo, title text, description text and a call-to-action button with internal portal link capability. Sponsor to provide graphics to specification
- Banner will always appear below dashboard tasks and recommendations.
- Specs – desktop
- 1200px x 150px
- Specs – mobile
- 377px x 260px
Post-Show:
- Data report provided with impressions and clicks of all compliant data
Text Sale Deadline:
-
10,500$10,500
Quanitity:
1 /1Online Registration Platform + Confirmation Email
Status:
AvailableType/s:
SustainabilityFormat:
In-PersonExcerpt:
Before the show starts, be the exclusive brand aligned with Licensing Expo on the online registration form and email confirmation which goes out to ALL visitors.Content:
Pre-Show:
- Logo included on registration platform page under ‘Registration platform sponsored by XXX’ accessed by over 21,800 unique visitors. Specification: 450px
- Logo included on ‘registration officially sponsored by XXX’ image on registration platform page accessed by over 21,800 unique visitors. Specification: 750px
- Logo included on every registration confirmation email sent to visitors for Licensing Expo
- Logo on the website as an official event sponsor
Text Sale Deadline:
-
5,250$5,250
Quanitity:
1 /1Excerpt:
Gain unparalleled access to top-tier media professionals and elevate your brand visibility at the Licensing Expo by becoming a Press Room Sponsor. This exclusive package offers high-impact branding and direct engagement opportunities with key members of the press, ensuring your company is front and center in the space where media activity thrives throughout the event.Content:
- Exclusive Branding of the Press Room: Company logo on all entry points, banners and signage in the press room
- Media Kit Display: Prime placement for brochures, press releases, and digital media kits on provided stations
- Pre-Event and Post-Event Promotion: Inclusion of the sponsor’s logo in pre-show media briefings, newsletters and post-event coverage
- Press Room Access for Product Demos: The opportunity to host scheduled product demos or interviews with key executives, (also product displays) in the press room
- The Press Lounge will be included on all feature communications, media welcomes to press, listed in the show dailies and in official show photography
Text Sale Deadline:
-
35,000$35,000
Quanitity:
1 /1Registration Bundle: Registration Counters + Online Registration Platform + Confirmation Email
Status:
AvailableType/s:
Registration SponsorshipsFormat:
In-Person & VirtualExcerpt:
Amplify your brand visibility from the very first point of attendee's journey with Licensing Expo through to the in-person show. Before the show starts, be the exclusive brand aligned with Licensing Expo on the online registration form and email confirmation which goes out to ALL visitors. At the show, extend your brand and take over the full graphics of the Licensing Expo registration desks, reaching all attendees and exhibitors as they walk past your brand each day!Content:
Pre Show:
- Logo included on registration platform used by every visitor to Licensing Expo. Click through link on logo to sponsors website included.
- Logo included on every registration confirmation email sent to visitors for Licensing Expo
- Logo on the website as an official event sponsor
During Show:
- Full graphics over backwall and kickback counters of the registration desk. Cost includes production, sponsor must provide graphics
- Logo graphic included on all visitor and exhibitor badges which are worn throughout the show by 12,000+ attendees. Badges can be branded on both the front & the back. Cost includes production, sponsor must provide graphics
Text Sale Deadline:
-
26,250$26,250
Quanitity:
1 /1Excerpt:
Make sure your brand is the first one visitors' see as part of their Licensing Expo experience. This high-impact, exclusive sponsorship guarantees visibility in front of every single attendee as we welcome them to the event each day!Content:
During Show:
- Full graphics over back wall and kickback counters of the registration desk. Cost includes production, sponsor must provide graphics
- Optional – sponsor to provide t-shirts for the registration team to wear
- Optional – sponsor to provide a small item of merchandise distributed to visitors and exhibitors on arrival. Must be approved by event team and consider sustainability
Text Sale Deadline:
-
8,400$8,400
Quanitity:
1 /1Excerpt:
Want to be seen by Retailers? Last year Licensing Expo recorded the highest quality attendance to date, with 60% of visitors being C-suite or Director level executives alongside a record-high retail attendance. Over 1,150 retailers attended including buyers from Walmart, Forever21, PacSun, Tilly’s, Toys ‘R’ Us, Ross, Rue 21, Hot Topic, Inditex, Dollar General, Bershka, Burger King, Hallmark, Macy’s, Amazon, Kohl’s, Target, Fanatics, TJX Companies Inc., Home Depot, Lush, Coach, Primark, and Pottery Barn. The Retail Lounge is an exclusive retail only space for them to host meetings, take breaks, catch up on work and get info on the show. Get in front of retailers looking for new partners to bring their brands into consumer product ranges in a way which will extend and enhance brand loyalty.Content:
Pre-Show:
- Included in naming of the lounge i.e. The Retail Lounge, powered by..
- Logo to be included on any marketing emails related to The Retail lounge
- The Retail Lounge will be included on all feature communications, retail press releases, listed in the show dailies and in official show photography
During Show:
- Logo included in graphics (walls and check-in desk) of the lounge which accommodates retail attendees and selected VIPs. All design and production provided
- Opportunity to provide a leaflet/tent card / flyer / magazine to be distributed in the lounge
- Opportunity to display branded products, e.g. furniture, homewares, mannequins, gift bags, etc.
- Opportunity to provide a giveaway that we can hand out to retailers on arrival
Text Sale Deadline:
-
30,750$30,750
Quanitity:
1 /1Show Bags
Status:
AvailableType/s:
Expo Hall OpportunitiesRegistration SponsorshipsFormat:
In-PersonExcerpt:
Our visitors love to take licensed goodies home, and our show bags are the first to go! Make sure your brand is on the arm of every attendee at this year's show. This sponsorship also offers long lasting brand awareness after the event with continued use of the bag.Content:
During Show:
- Bags handed out to all visitors and exhibitors on arrival each day of Licensing Expo. Resource to distribute the bags and bag trees to place them on are provided
- Included in official show photography during the event
- Bags must be produced and provided by sponsor. Sponsor must consider Informa’s sustainability criteria during production
- Optional – the bags can include leaflets/flyers/merchandise in the bags. Note these must be pre-filled before arrival
Text Sale Deadline:
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Excerpt:
Show Dailies provide our attendees at Licensing Expo and Brand License Europe with live coverage of the happenings at these events. Get your brand directly into the hands of attendees.Content:
Choose from a variety of ad sizes:
Spread:
Trim: 18” x 10.75” | 457 mm x 273 mm
Bleed: 18.25” x 11” | 464 mm x 279 mm
Full Page:
Trim: 9” x 10.75” | 229 mm x 273 mm
Bleed: 9.25” x 11” | 235mm x 279 mm
Half-Page Horizontal:
Trim: 9” x 5.25” | 229 mm x 133 mm
Bleed: 9.25” x 5.5” | 235 mm x 140 mm
Half-Page Spread:
Trim: 9” x 5.25” | 229 mm x 133 mm
Bleed: 9.25” x 5.5” | 235 mm x 140 mm
Half-Page Vertical:
Trim: 4.5” x 10.75” | 114 mm x 273 mm
Bleed: 4.75” x 11” | 121 mm x 279 mm
Text Sale Deadline:
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1,250$1,250
Quanitity:
3 /3Social Media Campaign on @LicensingExpo
Status:
AvailableType/s:
Digital AdvertisingSustainabilityFormat:
Digital -
1,250$1,250
Quanitity:
4 /4Social Media Exhibitor Booth Highlight on @LicensingExpo
Status:
AvailableType/s:
Digital AdvertisingSustainabilityFormat:
DigitalExcerpt:
Hosting an event on your booth? New product launch you’d like to amplify on the official Licensing Expo channels? Let us know! Reach the brand licensing community in a way only Licensing Expo can! Your sponsored post on the @licensingexpo Instagram and Linkedin account will help spotlight your brand when it matters most.Content:
Deliverables:
- (1) reel posted on @LicensingExpo Instagram and Linkedin feed featuring your company’s booth and branding
- Reel filmed on-site at company’s booth
- Scheduled time will be pre-determined by company and Licensing Expo Marketing Manager
- Company’s social handle and booth number included in post
Details:
- Limited to one per company, two slots per day
- Social post will be made live during Licensing Expo May 20-22, 2025
- Based on timing constraints, brand will not have the opportunity to provide or proof content
- Maximum reel length: 30 seconds
- Non-exclusive marketing opportunity
- Last date to contract: Two weeks before the event
Upgrade opportunity (+$250): pre-show teaser post to promote moment at the event. Sponsor to provide graphic, social post copy and handle (max 50 words).
Text Sale Deadline:
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5,250$5,250
Quanitity:
4 /4Excerpt:
Position yourself and your brand as a thought leader to our License Global Theater, the main stage and home to all keynote and sessions throughout the show. Open to all attendees with seating for up to 500 people, the Theater delivers inspirational sessions across all three days, covering a variety of topics.Content:
Pre-Show:
- Select a 30-minute time slot, depending on remaining availability
- The session title, description, and speakers will be included in the main stage agenda. The agenda is promoted on our event website, online meetings platform, and across our marketing campaigns throughout the run-up to the show
- An event lead as your main point of contact to help with any pre-event questions, gather promotional assets and session details
During Show:
- 15-minute set-up time directly before a technical run-through
- Fully equipped AV team and all necessary speaking equipment are provided for the main stage. However, if you require any specialist equipment for the presentation this must be purchased directly with the AV team
- Seat drops of promotional items are acceptable during the specific session only. These need to be pre-approved by the Event team and must consider sustainability
NOTE – Licensing Expo cannot guarantee any total audience numbers for the session.
Text Sale Deadline:
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25,000$25,000
Quanitity:
1 /1Excerpt:
Showcase your brand on in-room TVs in hotel bedrooms under the Convention Room Block at the Mandalay Bay and Delano hotels, ensuring that every guest experiences your message during their stay. This sponsorship provides a unique platform to reach attendees directly where they relax and unwind.Content:
During Show:
- IPTV to be displayed in Sleeping Rooms booked under the Convention Room Block at the Mandalay Bay and Delano hotels. All rooms outside of the block will not have access to content
- Option to add the inclusion of the IPTV branding at the Luxor at an additional sponsorship fee
Advert 1. Top Ad on Main Menu/ 5 days – $2,750
JPEG, 350 x 200 px, @ 72 DPI
Advert 2. Bottom Ad on Main Menu/ 5 days – $2,750
JPEG, 350 x 200 px, @ 72 DPI
Advert 3. Bottom Ad on Main Menu/ 5 days – $780
Group Logo – Must Purchase Top Ad, Bottom Ad or Video
Ai, 100 x 100 px, @ 300 DPI
Advert 4. Static Image on Main Menu/ 5 days – $7,500
JPEG, 720 x 405 px, @ 72 DPI
Advert 5. Video on Main Menu/ 5 days – $8,500
MOV, 1280 x 720 px, HD with Audio
Advert 6. Custom Background Main Menu Page/ 5 days – $2,000
JPEG, 1280 x 720 px, @ 72 DPI
*Must be purchased with one of the following: top ad, bottom ad or video
Advert 7. Detail Page/ 5 days – $2,000
Specifications to be provided
*Must be purchased with one of the following: top ad or bottom ad
Advert 8. Takeover/ 5 days – $25,000
Specifications to be provided
Text Sale Deadline:
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9,820$9,820
Quanitity:
/1Wall Cling Graphic
Status:
SoldType/s:
Convention Center & Bayside Foyer BrandingGraphicsFormat:
In-PersonExcerpt:
Display your brand in one of the most high-traffic locations of the show! Placed in the hallway leading from the Mandalay Bay Hotel to the Convention Center, this wall cling is seen by every attendee, exhibitor, and passerby as they walk to and from the Expo, restaurants and hotel.Content:
Digital artwork provided by sponsor; Licensing Expo will produce banners and install them in contracted location
During Show:
Your custom artwork displayed in Bayside Foyer.
Specifications:
B23 – 216” W x 126” H
Text Sale Deadline:
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Quanitity:
5 /5Window Clings
Status:
AvailableType/s:
Convention Center & Bayside Foyer BrandingGraphicsFormat:
In-PersonExcerpt:
Display your brand in one of the most high-traffic locations of the show! Placed in the hallway windows leading from the Mandalay Bay Hotel to the Convention Center, these clings stand out in the light shining in from the pool and will be seen by every attendee, exhibitor, and passerby as they walk to and from the Expo, restaurants and hotel.Content:
During Show:
- Digital artwork provided by sponsor; Licensing Expo will produce graphics
- (5) windows included per bank
Availability:
WC 1
WC 2
WC 3
WC 4
WC 5
WC 6
WC 7
WC 8
WC 9$13,495
$13,495
$13,495
$13,495
$13,495
$13,495
$13,495 SOLD
$13,495
$13,495Text Sale Deadline:
Excerpt:
Content:
Deliverables:
Details:
Text Sale Deadline: