Event: SupplySide Connect Madison 2027

Sponsorship deliverables:

• Brand the back of all badges with your custom full-color artwork
  • Solid colors only, no gradient elements within the image
  • All artwork is subject to approval by SupplySide Compliance
• Badge size: 4″ W x 6″ H
• Sponsor artwork: 3″ W x 4″ H
  • High resolution at 360 dpi maximum, (1,080px W x 1440px H)
  • .png file format preferred
• Sponsor logo included on front of badges next to QR code
  • Logo must fit within 1″ x 1″ square
  • SupplySide branding on front of badge will include the flagship sponsor logo
• Relevant show information will be included on the bottom of back of badges
  • This includes SupplySide Wi-Fi login details, in which the password may be customized by a sponsor

Sponsor level: Platinum

Sponsorship deliverables:

• Rotating advertisements in all show website banner positions:
  • Two leaderboard banners (728×90 for desktop and 320×50 for mobile version)
    • Positioned at the top and middle of the show website
    • Ad hyperlinks to preferred URL
  • One rectangle banner (300×250)
    • Positioned at the bottom of the show website
    • Ad hyperlinks to preferred URL
  • Program duration: January 1, 2027 – April 30, 2027

Sponsor level: Silver

Sponsorship deliverables:

• Two exhibitor directory touchscreens in high-traffic areas of the show
  • Your custom artwork on home screen
  • Your custom artwork on the base of the touchscreen
    • All artwork is subject to approval by SupplySide Compliance
  • Logo in booth space on the interactive floorplan displayed
• Sponsor logo recognition on signage promoting the touchscreen
• Metrics of how many attendees utilized the touchscreens will be provided post-show

Sponsor level: Gold

Sponsorship deliverables:

• Sponsor to provide talking points for speaker(s), website link and company logo pre-show
• Sponsor to provide full name and title for their speaker pre-show (which will be included in lower third of video footage; no banner or signage necessary)
• Video producer(s) to provide sponsor with a list of questions pre-show to help prepare for on-site questioning that may be asked to assist with video flow
• Up to a 20-minute* video recording at your booth with the SupplySide video team
  • *20 minutes of time spent at your booth includes set-up, recording the interview and recording the b-roll footage for the video
• Sponsor to provide 1-2 company representative(s) / speakers for video recording
  • Speaker to be present at booth 15 minutes prior to scheduled start time
• Sponsor can have booth or product shots during video recording
  • Sponsor to be prepared for video recording at designated date/time. This includes video participants, booth readiness, and any use of props
• The SupplySide team will monitor time to ensure participating companies stay on schedule and not infringe on the times assigned to other sponsors
• Video producer(s) and camera operator will set up interview style video with 1-2 company representatives / speakers. Off-camera producers will ask questions to company representatives / speakers to help facilitate the video and allow sponsor to include all intended aspects
• Concluding the interview portion, the camera operator will collect footage of the sponsor’s booth such as products, samples, displays, interactions, etc.
• Sponsor to receive mp4 video file within one week post-show
  • Sponsor is allowed one round of edits before the video is finalized
  • Final video will be approximately 1-3 minutes with casual music track

Marketing deliverables:

• Exhibitor spotlight videos will be hosted on the SupplySide YouTube channel and promoted in a dedicated email sent to all show attendees within two weeks post-show
• One social media post on all SupplySide social channels highlighting the exhibitor video spotlight participating companies within two weeks post-show
  • Includes dedicated LinkedIn boosted post for two weeks targeting the SupplySide LinkedIn group with enabled audience expansion to LinkedIn members with similar attributes

Exhibitor spotlight schedule:

Tuesday, June 8:

• 11:00 – 11:20am
• 11:30 – 11:50am
• 12:00 – 12:20pm
• 12:30 – 12:50pm

Sponsor level: This sponsorship does not meet the minimal spend to receive sponsor benefits.

SupplySide West 2025 exhibitor video spotlight examples:

Sponsorship deliverables:

• Your company profile will be at the top of the exhibitor list in the mobile app including all featured exhibitors
• Your company logo will be displayed in your booth space on the interactive floor plan of the mobile app ($500 value!)
• One floor sticker in front of your booth with your custom artwork
  • Artwork to include “Featured exhibitor”
  • All artwork is subject to approval by SupplySide Compliance
• Signage promoting all featured exhibitors with sponsor logos and booth numbers in a high-traffic area of the show

Sponsor level: This sponsorship does not meet the minimal spend to receive sponsor benefits.

Sponsorship deliverables:

• Eco-friendly badge lanyards distributed to all show participants at registration
• One-color lanyards printed double-sided and end-to-end with sponsor’s full-color logo
  • SupplySide show logo also included
• All artwork is subject to approval by SupplySide Compliance

Sponsor level: Platinum

Sponsorship deliverables:

• Your company logo will be displayed in your booth space on the interactive floor plan of the mobile app
  • Your logo will either be reversed or full-color dependent on the background color of the floorplan
  • When clicked, the user can navigate directions from their current location to your booth or request to chat and be taken to your exhibitor profile

Sponsor level: This sponsorship does not meet the minimum spend to receive sponsor benefits.

Sponsorship deliverables:

• Highlight your booth/products/services with one custom push notification on the Expo Hall day of your choice
  • Sponsor to provide copy; 140 character limit including spaces and punctuation
  • Push notifications are shown on the device’s lock screen when enabled
  • Push notifications are scheduled at the discretion of SupplySide show management

Sponsor level: This sponsorship does not meet the minimal spend to receive sponsor benefits.

Sponsorship deliverables:

• Rotating banner ad with your custom artwork at the top of the event pages, which links to your exhibitor profile within the app
  • Artwork specs:
    • Web: 2520 x 180px,14:1 aspect ratio, no larger than 5MB, .jpg
    • Mobile: 720 x 180px, 14:1 aspect ratio, no larger than 5MB, .jpg
      • Leave 20px of clear space (no text/images) on top and bottom of design
  • Your banner ad will rotate with other sponsor ads
• Total number of views and clicks on your ad will be provided within one week post-show

Sponsor level: This sponsorship does not meet the minimum spend to receive sponsor benefits.

Sponsorship deliverables:

• Your custom artwork which links to your exhibitor profile on:
  • Splash ad displayed when opening the mobile app
    • Artwork specs: 1080×1920, .png or .jpg
  • Static banner ad on the homepage
    • Artwork specs: 1080×360, .png or .jpg
  • Rotating banner ad at the top of the event pages
    • Artwork specs: (Web: 2520 x 180px) (Mobile: 720 x 180px), 14:1 aspect ratio, no larger than 5MB, .jpg
    • Your banner ad will rotate with other sponsor and/or SupplySide ads
• Your company logo will be displayed in your booth space on the interactive floor plan
  • Your logo will either be reversed or full-color dependent on the background color of the floorplan
  • When clicked, the user can navigate directions from their current location to your booth or request to chat and be taken to your exhibitor profile
• Push-notification in the mobile app with your custom message on the expo hall day of your choice
  • Sponsor to provide copy; 140-character limit including spaces and punctuation
  • Push notifications are scheduled at the discretion of SupplySide show management
• Total number of views and clicks on your ads will be provided within one week post-show

Marketing deliverables:

• Sponsor logo recognition included on:
  • Email footers within SupplySide promotional emails sent to pre-registered participants after the mobile app goes live
  • ‘Know before you go’ email sent to total participants the week before the show  
  • Final registration confirmation email sent to all pre-registered participants the week before the show

Sponsor level: Silver

Sponsorship deliverables:

• Single, one-time email send of client’s creative to key segment
  • Materials due five business days prior to send date
• Exclusive to one company per date/send
• Audience size: 1,000+
• Audience type: registered show attendees
• A performance report will be generated within 48 hours of send date

Email send dates:

• April 20
• April 22
• April 27
• April 29
• May 4
• May 6

Sponsor level: This sponsorship does not meet the minimal spend to receive sponsor benefits.

Sponsorship deliverables:

• Single, one-time email send of client’s creative to key segment
  • Materials due five business days prior to send date
• Exclusive to one company per date/send
• Audience size: 1,000+
• Audience type: pre-registered show attendees
• A performance report will be generated within 48 hours of send date

Email send dates:

• March 22
• March 24
• March 29
• March 31

This sponsorship does not meet the minimal spend to receive sponsor benefits.

Sponsorship deliverables:

• Your custom ad will be prominently displayed on the registration final confirmation page online, which hyperlinks to a website URL of your choice
  • We suggest including your logo and booth number in your custom ad
  • Ad specs: 200px W x 150px max H, .png, 72 dpi
  • All artwork is subject to approval by SupplySide Compliance

Sponsorship deliverables:

• Your custom artwork at the top of registration confirmation emails sent to approximately 9,000 show participants
  • When sponsor ad is clicked, user is taken to your exhibitor profile in the event platform
  • Artwork specs: 600px W x 150px H, png, 72 dpi
  • All artwork is subject to approval by SupplySide Compliance

Sponsor level: Gold

Sponsorship deliverables:

• Sponsor logo recognition on signage in registration area
• One double-sided meter board in registration area with your custom artwork
• Printed ad with your custom artwork on all badge printers in the badge pick-up area
• All artwork is subject to approval by SupplySide Compliance

Marketing deliverables:

• Sponsor logo recognition included on:
  
  • Event schedule on the show website
  • Event schedule in the mobile app
  • Final registration confirmation email sent to all pre-registered show participants one week before the show

Sponsor level: Gold