Opportunity: Education Session: A universe unfolding: Uncovering the mysteries of the microbiome and its connection to health

Despite a deluge of new information—and a steady stream of microbiome-related studies expanding the available data on human microbiome composition and function—ingredient researchers are only beginning to understand the individual microbial species and their biological roles. Luckily, artificial intelligence (AI) and machine learning are proving to be game changers in our understanding of these expanding datasets. Technology could bring transformational change through the development of predictive models for personalized therapeutic interventions or disease interception. But before that lofty goal is reached, biotics providers are discovering the impact that bacteria-based ingredients can have on a wide range of health systems beyond gut health, including the gut-brain axis, a connection to healthy skin, and the influence of dysbiosis on host immunity and disease.

This session will cover:

• Innovation in product development across a range of consumer-facing solutions that include prebiotics, probiotics, synbiotics and postbiotics.
• The segment expansion of probiotics into sports nutrition, weight management, inflammation targeting and cosmetics, as well as bone health, women’s health, kidney and respiratory function, cognitive performance, and stress and sleep.
• The accumulation of in vivo and clinical data indicating that probiotics could represent important allies in the fight against obesity and associated metabolic health concerns.

Sponsorship Deliverables:

• Education Session will take place on October 26 from 9am-12pm located in the North Convention Center 
  • This date/time is subject to change. Any changes will not negate the agreement
• Underwriter logo recognition on signage promoting the Education Sessions
• Underwriter logo recognition on signage in the Education Session room
• Underwriter has the opportunity to provide literature or promotional items to be distributed in the Education Session room
  • Underwriter is responsible for bringing literature/promotional items to Education Session and the set-up/tear-down of items
  • SupplySide encourages underwriters to distribute literature digitally, both as means of sustainability efforts and reducing health and safety risks
• Verbal recognition of underwriters at beginning of session
• Underwriter receives two (2) complimentary passes for company representatives to attend the Education Session 
• Underwriter to receive list of session participants post-show with complete contact information
  • Sponsorship program must be paid in full before lead delivery begins

Pre-Show & On-Site Marketing Inclusions:

• Underwriter mentioned in write-ups on appropriate Health & Nutrition brand websites
• Underwriter logo recognition within the schedule included on the show website
• Education promotion with underwriter logo recognition in the Show Directory
• Underwriter logo recognition in email promotions to pre-registered and potential visitors including other relevant show information
• Underwriter logo recognition in daily schedule emails during the show including other relevant show information
• Underwriter logo recognition in a pre-show social media post on SupplySide social channels 
• Underwriter logo recognition within the schedule included in the mobile app

Post-Show Marketing Inclusions:

• Education sessions will be available on-demand post-show  
• Underwriter recognition will be included in post-show promotion of on-demand sessions
• Underwriter to receive leads and metrics of on-demand views post-show, excluding those who have opted out of Informa’s privacy policy