Opportunity: Education Session: Healthy aging: The changing landscape of long-term health

Healthy aging is arguably the raison d’etre of the entire supplements industry. It starts with filling the nutrient gaps of youngsters and ends by supplementing to support the continued health of an aging body. It’s a much different landscape than the previous anti-aging strategy aimed solely at older adults already suffering the consequences of long-term inflammation and degeneration of the body’s many systems.

The future of new product developing to help people age gracefully includes these hot topics:

• The compelling research around life extension through nicotinamide adenine dinucleotide (NAD+) activators, telomere-lengtheners and increased longevity.
• How cognitive health has expanded the market target from the geriatric to young knowledge workers.
• Vision health supplements have risen to the fore as consumers recognize the damage caused from so much screen use.

Sponsorship Deliverables:

• Education Session will take place on October 24 from 9am-12pm located in the North Convention Center 
  • This date/time is subject to change. Any changes will not negate the agreement
• Underwriter logo recognition on signage promoting the Education Sessions
• Underwriter logo recognition on signage in the Education Session room
• Underwriter has the opportunity to provide literature or promotional items to be distributed in the Education Session room
  • Underwriter is responsible for bringing literature/promotional items to Education Session and the set-up/tear-down of items
  • SupplySide encourages underwriters to distribute literature digitally, both as means of sustainability efforts and reducing health and safety risks
• Verbal recognition of underwriters at beginning of session
• Underwriter receives two (2) complimentary passes for company representatives to attend the Education Session 
• Underwriter to receive list of session participants post-show with complete contact information 
  • Sponsorship program must be paid in full before lead delivery begins

Pre-Show & On-Site Marketing Inclusions:

• Underwriter mentioned in write-ups on appropriate Health & Nutrition brand websites
• Underwriter logo recognition within the schedule included on the show website
• Education promotion with underwriter logo recognition in the Show Directory
• Underwriter logo recognition in email promotions to pre-registered and potential visitors including other relevant show information
• Underwriter logo recognition in daily schedle emails during the show including other relevant show information
• Underwriter logo recognition in a pre-show social media post on SupplySide social channels 
• Underwriter logo recognition within the schedule included in the mobile app

Post-Show Marketing Inclusions:

• Education sessions will be available on-demand post-show  
• Underwriter recognition will be included in post-show promotion of on-demand sessions  
• Underwriter to receive leads and metrics of on-demand views post-show, excluding those who have opted out of Informa’s privacy policy