Opportunity: Education Session: Supplements 101: Fundamentals for a successful journey

Whether you’re newer to industry or simply looking for a refresher on best practices, this session offers the essentials for building quality, efficacious supplement products that lead to lifelong customers. Key pillars include regulatory compliance, contract manufacturing, formulation, supply chain and market integrity. Rounding out a full roster of seasoned industry veterans will be the voice of newer players who are making their mark.

This session will:

• Unravel the mystery of some of industry’s most popular governance acronyms, including DSHEA (Dietary Supplement Health and Education Act of 1994), GRAS (generally recognized as safe) and cGMPs (current good manufacturing practices).
• Outline best practices, from testing to legal considerations.
• Shed light on some of the complexities of contract manufacturer relationships, such as each party’s responsibilities, the importance of contracts and finding middle ground.
• Explore product ideation, formulation basics, popular ingredients and the science behind them, today’s sourcing landscape and quality concerns.
• Provide tips and unique supplement industry insight from top mentors and those newer to the space.

Sponsorship Deliverables:

• Education Session will take place on October 24 from 9am-12pm located in the North Convention Center 
  • This date/time is subject to change. Any changes will not negate the agreement
• Underwriter logo recognition on signage promoting the Education Sessions
• Underwriter logo recognition on signage in the Education Session room
• Underwriter has the opportunity to provide literature or promotional items to be distributed in the Education Session room
  • Underwriter is responsible for bringing literature/promotional items to Education Session and the set-up/tear-down of items
  • SupplySide encourages underwriters to distribute literature digitally, both as means of sustainability efforts and reducing health and safety risks
• Verbal recognition of underwriters at beginning of session
• Underwriter receives two (2) complimentary passes for company representatives to attend the Education Session 
• Underwriter to receive list of session participants post-show with complete contact information 
  • Sponsorship program must be paid in full before lead delivery begins

Pre-Show & On-Site Marketing Inclusions:

• Underwriter mentioned in write-ups on appropriate Health & Nutrition brand websites
• Underwriter logo recognition within the schedule included on the show website
• Education promotion with underwriter logo recognition in the Show Directory
• Underwriter logo recognition in email promotions to pre-registered and potential visitors including other relevant show information
• Underwriter logo recognition in daily schedule emails during the show including other relevant show information
• Underwriter logo recognition in a pre-show social media post on SupplySide social channels 
• Underwriter logo recognition within the schedule included in the mobile app

Post-Show Marketing Inclusions:

• Education sessions will be available on-demand post-show  
• Underwriter recognition will be included in post-show promotion of on-demand sessions
• Underwriter to receive leads and metrics of on-demand views post-show, excluding those who have opted out of Informa’s privacy policy