Opportunity: Event Digital | Content | Paid Social Media

Leverage the natural products community in a way that only Natural Products Expo can! By purchasing a paid social media campaign, you're able to share new product launches/lines, any specials you have going on at the show and more. Get your brand front and center for the 77.5k+ followers on @natprodexpo Instagram account!

Your sponsored posts on the @natprodexpo Instagram account will build brand awareness, drive booth traffic, and share your unique story with our community. Amplify your message to our captive audience of decision makers, investors and influencers that make up the healthy lifestyle community.

Just like working with an influencer, we want your message to really resonate with our audience. Inspired by the NEXTY Awards, paid social media campaigns will represent what we call “The 3 I’s“:  Innovation – Integrity– Inspiration

Inclusions for Standard Campaign:

• 1 static post on the @natprodexpo Instagram feed, with up to 3 images OR 1 Reel Video
  • Opportunity to include copy with hashtags and brand handles.
• 2 Instagram Stories; posted for 24 hours each on the @natprodexpo Stories feed
  • Images or video posted with a redirection for 24 hours on the @natprodexpo Stories feed.
• @natprodexpo will invite you to be a collaborator on the social post so that your static post shows up on both feeds.

Interested in Expo West Standard and Upgraded* opportunities? Click here!

*Company provides creative for posts and stories, must be approved by New Hope Network’s Standards department. New Hope Network team will determine scheduling of posts/stories within contracted timeframe. Non-exclusive opportunity available only to exhibitors of Natural Products Expo.

*Companies purchasing more than one consecutive month of Paid Social Media will need to have artwork approved by Marketing Manager.

*Companies may not purchase more than one Paid Social Media Campaign per Month.