Opportunity: Event Digital | Banner | Expo West Share of Voice (SOV)

The natural products industry visits expowest.com to get general information about the show, agenda and important dates coming up. This provides a perfect spot to engage a very targeted group of decision makers, build brand and product awareness, and drive booth traffic and quality, targeted web traffic. 

The Expo website houses all information related to Expo West. All Expo attendees and exhibitors visit expowest.com leading into, during and following the show to get show information.  It is a great way to engage a very targeted group of decision makers, build brand and product awareness, and drive booth traffic and quality, targeted web traffic. 

Expo West advertising is sold in 5% Share of Voice (SOV) increments, meaning the advertiser will equally share all ad impressions delivered from January-April with 19 other advertisers. Expect between 300-400K+ impressions. Package includes Event Extension retargeting from expowest.com website during the months leading up to and during the show.

Inclusions:

• Ads rotate throughout the entire site with advertisers having a rotating ad presence with all ad units; 300×250 (3) 728×90 (2), and 320×50 (mobile).
• Average Click Through Rate: 0.06%

Pricing:

• Expo West Cost: $6,500 (4-month Share of Voice package from January-April)
• A La Carte $1,500 per month (20 SOV per month – 5% of total Audience)