Event: Expo East 2023

Open to all attendees, this event features many exclusive categories to sponsor by featuring your new and existing natural, organic, vegan, or gluten-free products. Current example categories include but are not limited to items such as pizza, burgers, bread/wraps, deli meat/proteins, cheese, pasta, salad/dressing, snacks, and desserts. The options are endless! The Community will take place Friday, September 22nd, 2023 - a bustling day for Natural Products and the Innovation Experience!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Your Sponsor logo will appear with all promotions of the Community Lunch.
  •  Marketing pieces include: Logo inclusion on on-site signage, Natural Products Expo East website, Attendee Brochure*, Show Directory Map* and advertisements*.
• Sponsor product(s) to be incorporated into the Community Lunch, an event open to all Natural Product Expo East badge holders at the Pennsylvania Convention Center, Grand Hall on Friday afternoon.
  • Sponsor product prepared (if necessary) by ARAMARK, the convention center’s in-house catering company.
    • Option for up to 3 product SKUs within selected category.
  • Estimated Community Lunch attendance: 1,500.
    • New Hope Network will advise Sponsor on sample quantities based on product category selected, SKUs and expected attendance.
  • New Hope Network to create signage throughout buffet featuring Sponsor logo, booth number, product name and dietary attributes (i.e. natural, gluten free, vegetarian, organic, etc.)
• 2 Sponsor representatives invited to staff Sponsor table and speak on behalf of product and company throughout the Community Lunch.
  • 6′ table provided for each Sponsor within lunch seating area. Sponsor encouraged to bring branded tablecloth, marketing materials, and additional samples for their tabletop.
  • (1) 22″ x 28″ sign featuring Sponsor logo and booth number to be placed next to Sponsor table.

Details:

• Sponsorship Level: Silver
• The Community Lunch is scheduled to occur on Friday, September 22, 2023 from 11:30am – 1:30pm.
  • Exact location and time of day subject to change.
• Product categories sold exclusively per Sponsor.
• All product SKU selections are subject to approval by New Hope Network Show Management and ARAMARK.
• No distributing of bags or lanyards is permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
• Sponsorship recognition begins once contract is received. For maximum exposure, contract 11 months from event.
  • Last date to contract: Friday, August 4, 2023.
• Non-exclusive sponsorship opportunity.

*Based on date contracted.

Many organizations have made it clear that they value diverse businesses and strive for an inclusive natural products industry. To elevate this conversation at Natural Products Expo East, New Hope Network has partnered with (included), a membership collective for BIPOC top executives in CPG, to breakdown the barriers in place for under-represented groups. Is your company ready to join us? This opportunity not only helps to open doors for BIPOC business owners but will give your brand extra exposure at the show and let the natural products audience know that your company stands behind this important initiative.

Supporter Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Supporter logo included in the show map ad promoting (included) member brands.*
• Supporter logo featured on digital signage in the Grand Hall promoting (included) members booths.
• New Hope Network will be providing a sampling station for (included) member brands to sample at throughout the show, located in the bridge outside of Hall A.
  • Supporter logo featured on signage at the (included) sampling station.
• Supporter logo will appear with all promotions of the (included) and Project Potluck Happy Hour.
  • Marketing pieces include: pre-show marketing, the Natural Products Expo West online agenda, the Show Directory*, and onsite signage.
  • (included) and Project Potluck Happy Hour is currently scheduled for Thursday, September 21 on the show floor from 4:00 – 6:00pm.
    • Exact time and location subject to change.
• Supporter logo will appear with all promotions of the Friday night concert, hosted in partnership with (included).
  • Marketing pieces include: pre-show marketing, the Natural Products Expo West online agenda, the Show Directory*, and onsite signage.
  • Friday Evening Concert is currently scheduled for Friday, September 22 in the Grand Hall from 6:00 – 8:00pm.
    • Exact time and location subject to change.

Details:

• 100% of the funds collected for this Supporter Opportunity will be used to offset the hard costs of creating opportunities for (included) brands participating at Natural Products Expo East.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, August 11, 2023.
• Non- exclusive supporter opportunity.

To learn more about (included), visit their website at www.includedcpg.com.

*Based on date contracted

Join New Hope Network by underwriting a coveted keynote session during Natural Products Expo East & the Innovation Experience! Get the opportunity to personally address the audience by introducing the Keynote Speaker, bringing your voice and expertise to the forefront. As the Sponsor you will receive substantial exposure, logo exposure tied to the session, lead data and more!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Prominent Sponsor exposure through all promotions of the Keynote session including pre-show marketing, on-site materials/event signage, Natural Products Expo East website, agenda, Show Directory Map* and advertisements*.
• Onstage recognition and brief speaking opportunity to introduce the Keynote session.
  • Opportunity limited to (1) 3-minute speaking opportunity per Keynote session selected.
• (1) VIP reserved table for Sponsor to view Keynote session.
• Keynote attendee scan data for on-site attendees provided to Sponsor for post-show lead follow up.

Details:

• Friday Keynote: Innovation (Speaker TBA)
  • Friday, September 22, 2023 from 9:00 – 10:00am, Level 300, Terrace Ballroom.
• Sponsor recognition begins once contract is received. For maximum exposure, contract 11-months from the event.
• Last date to contract: Friday, August 18, 2023.

Exclusive sponsorship opportunity per Keynote session selected.

*Based on date contracted

Join New Hope Network by underwriting a coveted keynote session during Natural Products Expo East. Get the opportunity to personally address the audience by introducing the Keynote Speaker, bringing your voice and expertise to the forefront. As the Sponsor you will receive substantial exposure, logo exposure tied to the session, lead data and more!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Prominent Sponsor exposure through all promotions of the Keynote session including pre-show marketing, on-site materials/event signage, Natural Products Expo East website, agenda, Show Directory Map* and advertisements*.
• Onstage recognition and brief speaking opportunity to introduce the Keynote session.
  • Opportunity limited to (1) 3-minute speaking opportunity per Keynote session selected.
• (1) VIP reserved table for Sponsor to view Keynote session.
• Keynote attendee scan data for on-site attendees provided to Sponsor for post-show lead follow up.

Details:

• Friday Keynote: The State of Natural and Organic
  • Friday, September 22, 2023 from 9:00 – 10:00am, Hall A, Innovation Experience.
• Sponsor recognition begins once contract is received.
• Last date to contract: Friday, August 18, 2023.

Exclusive sponsorship opportunity per Keynote session selected.

*Based on date contracted

Is your company Climate Conscious? If so, sponsor our informative education sessions and receive on-site and virtual recognition alongside our invaluable content! The sessions are limited and must align with your company's focus so be sure to get in touch with your account manager today to discuss this amazing opportunity further!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Pre-Show
  • Sponsor logo included on all promotions of contracted education session(s) including, but not limited to the online education schedule and the official Show Directory Map*.
  • Sponsor logo included on all education promotions including the expoeast.com agenda, Natural Products Expo East Virtual platform and pre-show emails.
• On-Site
  • Sponsor logo on all on-site signage* for contracted education session(s) and welcome slides.
  • Highboy Outreach table to feature company’s products or literature during the day of sessions. Extra product may be placed beneath table and restocked by company representatives.
    • Can utilize a pop-up banner if approved by show management.
• Post-Show
  • Sponsor receives scan data post-show for all attendees of the contracted education session(s).

Education Themes:

• Climate Education: $5,000 per sponsor (max. 3)
  • Non-exclusive sponsorship
  • Recognition with all (5) Climate Education Sessions.
  • More content information to come.

Details:

• Conference Manager creates all content and chooses all presenter(s).
• All graphics, samples, claims and content are subject to approval by New Hope Network Standards.
• Storage and restocking labor is not included.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, August 18, 2023.

*Based on date contracted.

Join New Hope Network for our informative Saturday Morning Keynote with British Podcaster, Author, and Life Coach Jay Shetty! Get the opportunity to personally address the audience by introducing the Keynote Speaker, bringing your voice and expertise to the forefront. As the Sponsor you will receive substantial exposure, logo exposure tied to the session, lead data and more!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Prominent Sponsor exposure through all promotions of the Keynote session including pre-show marketing, on-site materials/event signage, Natural Products Expo East website, agenda, Show Directory Map* and advertisements*.
• Onstage recognition and brief speaking opportunity to introduce the Keynote session.
  • Opportunity limited to (1) 3-minute speaking opportunity per Keynote session selected.
• (1) VIP reserved table for Sponsor to view Keynote session.
• Keynote attendee scan data for on-site attendees provided to Sponsor for post-show lead follow up.

Details:

• Saturday Keynote: Jay Shetty
  • Saturday, September 23, 2023 from 9:00 – 10:00am, Hall A Tradeshow Floor.
• Sponsor recognition begins once contract is received.
• Last date to contract: Friday, August 18, 2023.

Exclusive sponsorship opportunity per Keynote session selected.

*Based on date contracted

What better way to generate brand awareness then having your company-branded food truck inside of the convention center serving up tasty treats! Food trucks serve not only as a great advertising tool, but they also offer a more personalized and unique way to create a lasting connection with attendees to your brand.

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• 10’L x 30’W x 12’H space in a high traffic area on the tradeshow floor provided to park a branded food truck, company vehicle, or trailer.
  • Trucks will be conveniently placed between the Supplement, Lifestyle, and Hot Product pavilions and near a high traffic entrance to the show floor. 
• Product sample distribution encouraged from this space.
• Electricity for truck, if required, included.
  • Propane is not permitted for use at the Pennsylvania Convention Center. Food Trucks cannot have propane tanks attached.

Details:

• Storage and restocking labor is not included.
• No distributing of bags or lanyards is permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, August 25, 2023.
• Non-exclusive sponsorship opportunity.

Image Gallery

Welcome attendees to the show with your eye catching graphics in the Grand Hall, one of two main entrances to Natural Products Expo East and the Innovation Experience! This is a great way to grab attendee's attention, promote your brand and send them to your booth's location. Design the four pieces of artwork and we will take care of the rest!

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor.
• (2) 8’x10′ Sponsor-branded lightboxes in the Grand Hall, one of two main entrances/lobby’s for Natural Products Expo East.
  • The Grand Hall is a heavily trafficked main hosting the Press Room, New Hope Network Cafe, Community Lunch, morning workouts and evening celebrations.
  • Option for Sponsor to design 2 matching or different graphics for each lightbox.
• (2) Sponsor-branded escalator center runner graphics in the Grand Hall leading up to Ballrooms A and B.
  • Option to design 2 separate graphics for each escalator runner.

Details:

• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, August 11, 2023.
• Recognition begins once contract is received.
  • Last date to contract: Friday, August 4, 2023.
• Exclusive sponsorship opportunity.

Image Gallery

Is your company or brand trying to get in front of top industry buyers of Natural Products Expo East? Well this is the perfect opportunity! Have your company branding, along with one product sample or piece of literature, featured in the Hosted Buyers Lounge. The lounge is centrally located on the Level 2 bridge, between the Exhibit and Grand Halls.

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Sponsor logo will appear on all promotions of the Natural Products Expo East Hosted Buyers Lounge.*
• Sponsor created graphic prominently featured on signage in Hosted Buyers Lounge.
• Sponsor to provide one piece of literature (brochure, invitation or flyer) or product sample that will be placed in the Hosted Buyers Lounge.
• Sponsor logo and booth number featured on 1-color imprint cocktail napkins.

Details:

• Sponsorship Level: Silver
• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, August 18, 2023.
• Sponsor to provide one piece of literature or product sample which will be subject to approval by New Hope Standards.
  • Sample/Literature deadline: Friday, August 18, 2023
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, August 11, 2023.
• Sponsor representatives cannot have a physical presence in the Hosted Buyers Lounge.
• Product being sampled in Hosted Buyer Lounge must be shelf-stable and cannot require cooking of any kind.
• Exclusive sponsorship opportunity.

*Based on date contracted.

Expo East lead capture is the easiest, fastest, and only reliable way to capture and store your leads onsite in Philadelphia!

Inclusions:

• 3 Stova Lead Capture App Licenses
  • Must be used with personal device, smartphone or tablet.

Details:

• iOS Requirements: iPhone 7 or newer, iOS 11 or higher. Android Requirements: Android 6.0 or higher. Device must support ABI arm64-v8a architecture.

This is the perfect opportunity to get your brand noticed while attendees are looking for a quiet place to meet off the show floor. With great branding opportunities along with the unique look of these event pods, people are sure to be stopping by to see what these mobile meeting spaces all are about!

Sponsorship Opportunity Inclusions:

• 2 Sponsor-branded public meeting pods, available to all attendees, located in the Philadelphia Convention Center, Hall C/D Lobby.
• Opportunity to fully customize 8 outward facing pod headers (4 headers per pod).
  • Artwork Specs: 57 13/16″W X 22 1/8″ H
• Meeting Pods available for use:
  • Thursday 9:00am – 6:00pm 
  • Friday 9:00am – 6:00pm 
  • Saturday 9:00am – 4:00pm 

Details: 

• Two Meeting Pods: $10,000 – Silver Sponsorship
• Four Meeting Pods: $20,000 – Gold Sponsorship
• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, August 18, 2023. 
• Sponsorship recognition begins once contract is received.
  • Last date to contract:  Friday, August 11, 2023. 
• Non-exclusive sponsorship opportunity. 

Elevate your brand with a unique sponsorship opportunity at the Natural Products Business School, a pivotal networking event connecting innovators, entrepreneurs, and leaders in the natural products industry. Lead insightful discussions, engage directly with attendees, and showcase your commitment to vital categories such as sustainability, marketing, and supply chain.

Sponsorship Inclusions:

• Recognition as a Silver Sponsor
• Pre-Show
  • Sponsor logo will appear with all promotions of Natural Products Business School.
    • Marketing pieces include: on-site signage, Natural Products Expo East website, Attendee Brochure*, Show Directory Map*, and advertisements*.
• On-Site
  • Opportunity to exclusively sponsor a service category and lead a table discussion on the topic with an industry expert during Natural Products Business School programming.
  • Sponsor logo included on all on-site signage* and welcome slides for Business School.
  • Opportunity for sponsor to speak at business school 3-5 minutes*.
  • Lead retrieval scanner and operator provided at room entrance to capture attendee data.
• Post-Show
  • Sponsor to receive scan data post-show for all in-person Natural Products Business School attendees.
  • Infographic produced and promoted by New Hope Network.

Details

• Sponsor level: Silver
• Exclusive categories:
  • Marketing and branding
  • Retail and distribution
  • Data and insights – Sold
  • Finance and fundraising
  • Manufacturing and supply chain
  • Business operations – Sold
  • Staffing
  • Corporate social responsibility and sustainability
• Natural Products Business School is scheduled to occur Wednesday, September 20, 2023, from 8:00am – 12:00pm in Level 200, Room 204 A.
  • Exact time of day and location subject to change.
• Speaking opportunity length is subject to change.
• Conference Manager creates all content and chooses all presenter(s).
  • Session will read “Business School Sponsored by” followed by company logo.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, September 1, 2023.

Being the sponsor of this event at Natural Products Expo East is a great way to create targeted contacts with the most innovative young and growing brands in the Natural Products Industry. You will also have the perfect opportunity to establish your company as a strategic partner for brands who are looking for your services!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Recognized as a Natural Products Pitch Slam Sponsor at Natural Products Expo East.
• Prominent Sponsor exposure through all promotions of Natural Products Pitch Slam.
  • Marketing pieces include: Pre-show marketing, on-site materials/event signage, Natural Products Expo East website, Attendee Brochure*, Show Directory Map*, and advertisements.
• Onstage recognition and brief speaking opportunity to introduce the Pitch Slam Semi-Finals or Finals at Natural Products Expo East.
  • Opportunity limited to 1 speaking opportunity per pitch slam event, based on a first come, first served basis.
• Increased exposure throughout the Natural Products Pitch Slams by way of:
  • A dedicated table for viewing Pitch Slam Semis & Finals.
  • Logo included on additional branding pieces, including but not limited to napkins and bar signage at the Pitch Slams Finals Networking Event.
  • Opportunity to name a custom cocktail or mocktail option for the Pitch Slam Finals Networking Event.
• Event attendee scan data sent for lead lists and follow up.

Details:

• The Pitch Slam Semi-finals and finals are scheduled to occur on Wednesday, September 20, 2023 from 4:30 – 6:00pm.
  • Exact time of day subject to change.
• Sponsorship recognition begins once contract is received. For maximum exposure, contract 11-months from the event.
  • Last date to contract: Friday, September 1, 2023.
• Non-exclusive sponsorship opportunity.

*Based on date contracted. 

Having an event at your booth? We want to be there! Leverage the natural products community in a way that only Natural Products Expo can! Your sponsored post on the @NatProdExpo Instagram account will drive booth traffic and spotlight on your brand when it matters most.

Marketing Opportunity Inclusions:

• 1 Instagram reel posted on the @NatProdExpo Instagram feed featuring company’s booth and branding.
  • Reel will be filmed on-site at company’s booth.
    • Scheduled time will be pre-determined by company and New Hope Marketing Manager.
  • Company’s Instagram handle and booth number included in post.
  • Company to receive one push notification in Natural Products Expo East Virtual promoting booth.
    • EW23 Booth Spotlights average performance:
      • Number of plays: 19,000
      • Engagement: 900

Details:

• Limited to one per company, two slots per day.
  • Wednesday, September 20th – (2) Available at $1,000.00
  • Thursday, September 21st – Sold
  • Friday, September 22nd – Sold
• Social post will be made live during Natural Products Expo East, September 20-23, 2023.
  • Harvest Fest: September 20, 2023
  • PCC Halls A-E: September 21-23, 2023
• Based on timing constraints, brand will not have the opportunity to provide or proof content.
  • Maximum reel length: 30 seconds.
• Non-exclusive marketing opportunity.

The Philadelphia String Bands have been part of the New Year's Day parade for over a century. What better way to open Natural Products Expo East than with a tribute to an iconic Philadelphia tradition! This marketing opportunity will kick off the show on Thursday morning with a lively String Band parading through the show floor.

Marketing Opportunity Inclusions:

• On-Site
  • Have up to (4) brand representatives join the a Philadelphia String Band Parade that will open the show on Thursday, September 21st.
    • Option to have the parade stop by your booth for a short performance.
    • Opportunity to have staff distribute samples or branded items along the parade route.
    • Parade & band performance to begin in the Level 200 Bridge, right outside of the Grand Hall of the Pennsylvania Convention Center.
    • Total parade time will be 30-45 minutes.

Details:

• New Hope Network to contract band.
• No distributing of bags or lanyards is permitted with connection to this marketing opportunity. For more information, please reference the Code of Conduct.
• Last date to contract: Friday, September 8, 2023.
• Non-exclusive marketing opportunity
• Limited to (3) companies for parade participation.

Interested in a thought leadership opportunity that leverages New Hope Network’s print, digital and event portfolio? Premier Content Partnerships are collaborative, education sessions that combine a New Hope Network co-branded content marketing campaign with an on-site Natural Products Expo education event, or a live virtual event. These opportunities leverage New Hope insights and expertise for the event, including curating the speakers and developing session content in partnership with New Hope experts. Complementary co-branded content is created in collaboration with our content experts to develop a year-round presence around the themes of the educational program. The program’s digital and print content will reinforce our partner’s thought leadership around designated themes brought to life through the on-site event experience. The Premier Content Partnership also includes a robust marketing effort that drives engagement with content and attendance to the live in-person or digital event. Show-related marketing promotions include a two-touch email campaign, social media marketing support, and marketing through our print and digital publications.

• Recognition as a Gold Sponsor.
• Pre-Event
  • New Hope Network content team to design a custom multi-touch digital content program and a Natural Products Expo East (NPEE) hosted education session.
    • Digital content programs include digital and/or print assets such as co-branded eGuides, interactive infographics, webinars, custom websites, videos, email marketing campaigns, and printed inserts in Natural Foods Merchandiser.
      • Specific assets are determined in collaboration with partner.
    • 90-minute hosted education session to be co-branded and created collaboratively by Sponsor and New Hope Network content team.
      • Sponsor and New Hope Network to choose presenters, design programming, and create content collaboratively either in hybrid format on-site at NPEE or virtually on NPEE virtual platform†.
        • Presenters must be approved by New Hope Network content team to preserve the integrity of the session marketed as free-to-attend to all NPEE on-site and virtual badge holders.
      • Hosted education session title, description, speaker information, and Sponsor logo listed on the NPEE online schedule.
      • Hosted education Session title and Sponsor logo printed in the Show Directory Map* and in Natural Food Merchandiser* (September edition.)
• Expo East Event Week
  • On-site 90-minute hybrid hosted education session or virtual hosted education session to be moderated by New Hope Network; panel curated collaboratively and may include New Hope Network content and data experts.
    • Hybrid Delivery:
      • Room rental and standard room set provided.
        • Theater style seating.
        • Stage with 1 podium and up to 5 chairs for speakers.
      • Standard A/V set provided.
        • 1 podium microphone and up to 5 handheld or 5 lavaliere microphones available.
        • LCD projector and projection screen.
      • 6’ outreach table to feature Sponsor’s products or literature during the session. Extra product may be placed beneath table and restocked by sponsor representatives.
        • Products must be approved by New Hope Network Standards prior to event.
      • Sponsor logo, session time and title featured on session slides and signage outside of room entrance.
      • Lead retrieval scanner and operator provided at room entrance to capture attendee data.
      • Opportunity to provide seminar slide deck for virtual attendees to download.
      • Company logo featured in HES video package.
• Post Event
  • Hosted education session attendee lead data provided to Sponsor for post-show lead follow up.
  • Recording of Sponsor’s hosted education session provided to Sponsor.
  • New Hope Network content team to design a custom digital content program that could include post-show assets such as interactive infographics, videos and email marketing campaigns.
  • Specific assets are determined in collaboration with partner.

Details:

• Custom Digital Content Program to be determined pre-contracting.
• Hosted education session hybrid delivery location: Pennsylvania Convention Center.
  • Exact time of day and location subject to change.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, August 4, 2022.
• Exclusive sponsorship opportunity.

*Based on date contracted.

Image Gallery

Amplify your presence and showcase your latest developments by listing up to three press releases on our Natural Products Expo East Hub.

Marketing Opportunity Inclusions:

• Feature up to 3 Press Releases on the Press Releases page of the Natural Products Expo East Hub.

Details:

• Press release header image.
• 2000 character limit.
• Link to official press release or website.

A great resource to hold private meetings or create a lounge for your clients.

Marketing Opportunity Inclusions:

• Private room provided for meeting space within the Expo East show campus.
• Promotion of Company at the entrance to the room.
  • (1) 22″ x 28″ sign with company name. Show management to produce graphic.

• Option for company to bring (1) pull-up sign. Max size 24″W by 8’H

• Standard furniture includes tables, chairs, and waste basket.
• Option to have (1) 6’ check-in table and (2) chairs outside of room entrance.
  • Company may provide branded tablecloth at check-in table

• Opportunity to add-on food and beverage service, AV capabilities or specialty furniture.

Details:

• Room cannot be used for exhibit space, functions or seminars.

• • No furniture, product sampling, or promotional items are permitted outside of the contracted room space.
  • Any additional items must be hand carried or shipped with your booth and moved onsite.
  • Location of private meeting room is based on availability throughout the Natural Products Expo Eastshow campus.
  • Last date to contract: August 25, 2023
  • Expo East 2023 Room Dates: Tuesday, September 19- Saturday, September 23

Have your brand associated with a high-end gift, handed 70 VIPs of Natural Products Expo East. Our guided tours will take VIP attendees on a curated journey around the show floor, ending at your booth to receive a high-end gift that they’ve waiting for!

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor.
• Sponsor logo included on Onsite Signage, Website, Website, Show Directory Map*, and Advertisements*.
• Sponsor logo incorporated into luxury gift item and gift bag given to VIP attendees, hand selected to attend guided tours.
  • Gifts to be given away at sponsor’s booth at conclusion of each tour.
    • Approximately 70 luxury gifts provided to VIP tour attendees.
    • VIP attendees will comprise of Media & Influencers, Press, Retail Buyers, and Food Service Providers/Buyers.
  • Tours will start Thursday, September 21 and conclude Saturday, September 23.
    • Final tour schedule will be provided to sponsor one week before show.
  • Current tour themes are as follows (themes are subject to change):
    • What’s Hot in Supplements
    • Emerging in Food and Beverage
    • Trend Spotlight for Media and Influencers
    • Multicultural Product Discovery
    • Plant-Based Picks for Food Service with PBFA and Rooted
    • Emerging Innovations in CPG
    • Wellness and Beauty Trends + Meet and Greet with Jay Shetty

Details:

• Exclusive sponsorship opportunity.
• Sponsor recognition begins once contract is received.
  • Last date to contract: Friday, August 25, 2023.

Every company has a story. What’s yours? New Hope Network’s Soapbox Series is your chance to share your story – from corporate social responsibility initiatives to innovations in sustainability.

In this 5-7 minute video, you’ll get the chance to reach your audience base through New Hope Network’s social media channels to share your brand story and any important initiatives your brand is focusing on. With a focus on New Hope Network’s “Three I’s” (Innovation, Integrity, and Inspiration), this series lends a digital platform to share, connect and inspire (and have some fun!).

Participation is easy! Our highly skilled video team and host will guide you seamlessly through process; providing topics, tips & ideas prior to filming and then record your segment onsite at Expo West.

Inclusions:

• New Hope Network’s content team will host a recorded 5-7 minute video conversation with your brand, exploring a relevant topic of your choice.
• Upload to New Hope Network’s YouTube account on a dedicated playlist.
• Article featuring an overview of the discussion with video embedded on newhope.com.
• Full video will be shared on Natural Product Expo LinkedIn Showcase page, tagging brand and host.
• Full video will be “boosted” for $1,000 for 2 weeks.
• Host is encouraged to re-share video on their own social media platforms.

MEET YOUR HOST

Andrea Donsky, B. COMM, is an author, registered holistic nutritionist (RHN), editor-in-chief of NaturallySavvy.com, co-founder of The Healthy Shopper Inc. and Naturally Savvy Media.

Examples:

As a tradeshow organization we are very cognizant of our impact on the environment. The use of energy and water resources at Natural Products Expo East is significant which is why we make it priority to purchase water and carbon credits in an effort to neutralize our impact. However, sustainability spans much further, and NPEE is looking to bring in a partner to expand into local water conservation. We are committed to making a donation to help make Philadelphia's local watershed, The Schuylkill River, clean, healthy, and accessible and we’d love to have your support!

Sponsorship Inclusions:

• Recognition as a Gold Sponsor.
• Exclusive opportunity for Sponsor to promote company sustainability efforts inside a private section of the New Hope Network Sustainability Kiosk.
  • Promotion of Sponsor’s sustainability efforts to include custom activation pieces, signage speaking to the significance of the Sponsor’s overall sustainability efforts and call-to-action to visit the Sponsor’s booth.  
  • NHN & Sponsor to design artwork in collaboration and NHN to produce and install.
• New Hope Network to make a donation to The Schuylkill Action Network, a local nonprofit dedicated to clean water and a healthy Schuylkill River Watershed accessible for all, on behalf of the Sponsor and Natural Products Expo East.
• NHN to feature Sponsor on all promotions of the Natural Products Sustainability program and all NPEE sustainability platforms; including but not limited to online, email marketing, social media and the onsite sustainability kiosk.
  • (1) Pre-show email outlining all NPEE sponsored sustainability efforts with focus on Sponsor’s contribution to this initiative.

Details:

• Exclusive sponsorship opportunity.
• Sponsor recognition begins once contract is received.
  • Last date to contract: Friday, July 28, 2023.

We encourage attendees to take a break from being "all business" and head over to The Break Room where they can play a casual game of ping pong or cornhole, grab a light refreshment and hang out. Additionally, for an exciting opportunity to create connection - we're challenging buyers and brands to come together in a whole new way - the "It's a Match! Buyer-Brand Ping Pong Tournament." Be the Brand promoting the fun and get your logo in front of all the participants of this area!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Sponsor logo will appear will promotions of The Break Room and “It’s a Match! Buyer-Brand Ping Pong Tournament..
  • Buyer/Brand tournament on Thursday, 9/21 from 4:00 – 6:00 pm
    • Sponsorship of this event includes a brief introduction opportunity to all Ping Pong Tournament participants and spectators at the beginning of the event.
• Sponsor logo on Welcome Signage.
• Sponsor logo branded ping pong balls.
• Sponsor to chose paddle colors.
  • 2 colors max.
  • Option to add logo to paddles.
• Option to provide branded shirt/hat for Ping Pong professional.

Details:.

• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, August 18, 2023.
• Exclusive sponsorship opportunity.

New Hope’s premier content partnerships create a platform for brands to position themselves as thought leaders. For companies that are interested in positioning themselves as thought leaders but who aren’t quite ready to take the leap into a full premier content partnership, here’s an opportunity for brands to partner with likeminded companies to focus on a theme together. This opportunity is ideal for 3 companies willing to work together on a single topic. New Hope will help participants craft a 60- to 90-minute HES session and then create a mini eguide based on the topic of that session with quotes from the brands involved. In addition, each brand will receive an interactive article.

• Recognition as a Silver Sponsor.

• Natural Products Expo East 60 or 90-minute hosted education session to be co-branded and created collaboratively by Sponsors and New Hope Network content team.
  • Sponsors and New Hope Network to choose presenters, design programming, and create content collaboratively for on-site at Natural Products Expo East.
  • Presenters must be approved by New Hope Network content team to preserve the integrity of the session.
  • Session to be marketed as free-to-attend to all NPEE badge holders.
  • Hosted education session title, description, speaker information, and Sponsor logo listed on the Natural Products Expo East online schedule.
  • Hosted education Session title and Sponsor logos printed in the Show Directory Map* and in Natural Food Merchandiser (show edition).
• Expo East Event Week
  • On-site 90-minute hosted education session to be moderated by New Hope Network; panel curated collaboratively and may include New Hope Network content and data experts.
  • Room rental and standard room set provided.
    • Theater style seating.
    • Stage with 1 podium and up to 5 chairs for speakers.
  • Standard A/V set provided.
    • Podium microphone and up to 5 handheld or 5 lavaliere microphones available.
    • LCD projector and projection screen.
    • Confidence Monitor
  • 6‘ outreach table to feature Sponsors’ products or literature during the session. Extra product may be placed beneath table and restocked by sponsor representatives. Sponsors of a themed session will share a table.
  • Sponsors’ logos, session time and title featured on session slides and signage at room entrance.
  • Lead retrieval scanner and operator provided at room entrance to capture attendee data.
• Post Event
  • Hosted education session attendee lead data provided to Sponsor for post-show lead follow up.
  • Recording of Sponsor’s hosted education session provided to Sponsor.
  • New Hope Network content team to design a custom digital content program that could include post-show assets such as interactive infographics, videos and email marketing campaigns.
  • Specific assets are determined in collaboration with partner.

Details:

• Custom Digital Content Program (see below) to be determined pre-contracting.
• Hosted education session hybrid delivery location: Pennsylvania Convention Center.
  • Exact time of day and location subject to change.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, August 4, 2022.
• Non-exclusive sponsorship opportunity.

Topic Themes:

Sustainable Stewardship: What’s Your Sustainability Story

A new study on sustainability claims conducted by NielsenIQ and McKinsey & Company, found that brands with legitimate ESG-related claims are performing better in sales than those without, and products supported by multiple claims perform at least twice as well as those with only one. These findings support the fact that consumers are looking for brands with a sustainability story. They look for certifications, as well as farming, production and even packaging practices as qualifiers for a company’s sustainability efforts. Think USDA Organic, Regenerative Organic Certified, B Corp or Certified Humane. These, along with many more ESG related attributes and certifications, are topping the list of what consumers seek in a product.

Future-Forward Innovation

Food technologies, upcycling, climate and sustainability solutions, nutrition science and inventive business models are appearing across the supply chain and are providing a new landscape of future-forward solutions for manufacturers, brands and retailers. These innovations are here to help steward food toward a healthier, more regenerative and equitable future for people and planet.

Celebrating Plants

Today, the focus on a plant-based diet has evolved from vegetarian and vegan, even “Meatless Mondays,” to hold mainstream status. According to Nutrition Business Journal and New Hope Network’s Next research, organic meat alternatives and veggie burgers have experienced double-digit sales growth since 2017, while simultaneously, the natural and organic dairy alternative market reported 22.1% growth in 2020. What’s next? More—more innovation, more offerings and more diversity of customers. Think plant-based seafood, eggs and enough alternative cheese and meat offerings for a backyard BBQ or to serve up an authentic-tasting charcuterie board at your next gathering.

Be a part of the Innovation Experience Wall of Content. Your video will be played throughout the full day via an engaging digital experience! This is a rare opportunity to get your voice, your brand and your story in front of a captive audience of attendees.

Marketing Opportunity Inclusions:

• Onsite advertising on the Wall of Content digital screen.
  • Wall of Content located inside the Innovation Experience space on the NPEE show floor, and showing content for the full show, day of Thursday, September 21 – Saturday, September 23, 2023.
• 45-second video/animated ad shown on the Wall of Content.
• Video, multi-image GIF or animated advertisement.

Details:

• Company to provide video. Show Management to produce and arrange video. All artwork is subject to approval by New Hope Standards.
  • Video deadline: Friday, September 1, 2023.
  • Last date to contract: Friday, September 1, 2023.
• Non-exclusive marketing opportunity.

Image Gallery

Be a part of the Innovation Experience Wall of Content. Your advertising will be displayed throughout the day via an engaging digital experience! This is a rare opportunity to get your brand, your message and your story in front of a captive audience of attendees.

Marketing Opportunity Inclusions:

• Onsite advertising on the Wall of Content digital screen.
  • Wall of Content located inside the Innovation Experience space on the NPEE show floor, and showing content for the full show, day of Thursday, September 21 – Saturday, September 23, 2023.
• 3 Advertisement sizes to be shown on the Wall of Content.
  • Full Screen Advertisement
  • Third Page Advertisement
  • Ribbon Advertisement

Details:

• Company to provide artwork. Show Management to produce programming. All artwork is subject to approval by New Hope Standards.
  • Video deadline: Friday, September 1, 2023.
  • Last date to contract: Friday, September 1, 2023.
• Non-exclusive marketing opportunity.

Image Gallery