Event: Expo West 2024

Are you sitting on the next big idea to activate buzz around your products? We have the place for you to bring your idea to life - use an Activation Zone to promote your brand via experiential marketing. Let us help you think of new and creative ideas - time to think outside the box!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• 5’W x 8’L x 8’H space allocated for Sponsor‘s custom, interactive activation.
  • Space for up to 2 people in the area to promote Sponsoring brand.
• Dry storage, labor for product delivery and electricity are included.
  • Refer/frozen storage and material handling/drayage fees are not included.

Details:

• All Activation Zones are intended to be custom, unique and engaging, therefore Sponsor activation must be approved by Show Management.
  • No distributing of bags or lanyards is permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
  • Inflatables are permitted within your contracted sponsorship space.
  • 10’x10′ Pop up tents are not permitted.
• Refrigerated/frozen storage and material handling fees/drayage are not included.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, February 2, 2024.
• Non-exclusive sponsorship opportunity.

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Drive traffic to your booth by displaying custom artwork including your company name, logo and booth number on aisle signs throughout the show floor. Visibility outside your booth doesn’t get any better than that!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Sponsor-branded 48″W x 24″H shingles attached to the bottom of every aisle sign in the location selected.
  • Option to design up to 2 alternating graphics.

Details:

• Locations available:
  • Natural & Specialty Pavilion: SOLD
  • Organic Pavilion:
  • Lifestyle Pavilion: SOLD
  • Supplements Pavilion: SOLD
  • North Hall Hot Products, Level 100: SOLD
  • North Hall Hot Products, Level 200:
• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 7, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, February 2, 2024.
• Non-exclusive sponsorship opportunity.

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Everyone with a badge will see your company name with this premium placement. Your logo will be highlighted on the front of the badge next to the show logo.

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor.
• Full-color logo featured on the front and back of every Natural Products Expo West attendee badge.
• Full-color logo included on registration confirmation emails.
  • Average of 60k impressions
• Quantity of badges is based off attendance.
• Badges distributed at onsite registration and badge pick-up locations through NPEW campus.

Details:

• Price: $35,000
• Sponsorship Level: Gold
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 19, 2024.
• Exclusive sponsorship opportunity.

Did you know you're supposed to sing happy birthday twice while washing your hands? This NEW opportunity is a great way to get in front of every attendee for at least that long!

Marketing Opportunity Inclusions:

• Company-branded 10″x 10″ graphics placed on the restroom mirrors in the location selected.
  • Option to design up to 2 alternating graphics.
  • Option to design simple die cut graphics. Examples include: stars, clouds, hexagons, circles.

Details:

• Anaheim Convention Center Inside Halls A-E: $11,000.
• Anaheim Convention Center Lobby or North Hall Lobbies: $16,500.
• Locations available:
  • Hall A: SOLD
  • Hall B: SOLD
  • Hall C: SOLD
  • Hall D:
  • Hall E:
  • Anaheim Convention Center, Level 100 Lobby: SOLD
  • North Hall Lobbies (includes Level 100, Plaza and Level 200): SOLD
• Company to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 7, 2024.
  • Die cut shapes subject to approval.
• Last date to contract: Friday, February 2, 2024.
• Non-exclusive marketing opportunity.

Own the throne! Promote your products and drive attendees to your booth while advertising to a captive audience.

Marketing Opportunity Inclusions:

• Company-branded 12″x 12″ graphics placed on the stall doors and above urinals of the restrooms in the location selected.
  • Option to design up to 2 alternating graphics.
  • Option to design simple die cut graphics. Examples include: stars, clouds, hexagons, circles.

Details:

• Anaheim Convention Center Inside Halls A-E: $11,000.
• Anaheim Convention Center Lobby or North Hall Lobbies: $16,500.
• Locations available:
  • Hall A: SOLD
  • Hall B:
  • Hall C: SOLD
  • Hall D: SOLD
  • Hall E: SOLD
  • Anaheim Convention Center, Level 100 Lobby: SOLD
  • North Hall Lobbies (includes Level 100, Plaza and Level 200): SOLD
• Company to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Wednesday, February 7, 2024.
  • Die cut shapes subject to approval.
• Last date to contract: Friday, February 2, 2024.
• Non-exclusive marketing opportunity.

Capture the attention of attendees in a new, artsy way with a sponsored chalk drawing between the main entrance of the ACC and the Grand Plaza!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• 10’L x 10’W space for Chalk Artist to draw custom Sponsor-inspired artwork.
  • Artist to do live drawing in a prominent campus location on Tuesday and Wednesday and art to be displayed through the end of the show.
  • Sponsor logo included in final drawing.
• Time lapse video of Chalk Art creation process, sent to Sponsor post-show.
  • Check out 2022’s Chalk Art time lapse video here!
• Natural Products Expo social media recognition during the chalk drawing process.

Details:

• Sponsor able to have creative input and define the overall theme of the picture. All artwork is subject to approval by New Hope Standards.
• Show Management to contract artist and time lapse videographer.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 26, 2024.
• Exclusive sponsorship opportunity.

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Click here to see the 2022 time lapse video!

Get your branding and message heard in the highly trafficked ACC lobby! As people look for a place to recharge, they will find your company's conveniently located charging stations.

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor. 
• 5 charging stations with your custom artwork to be placed throughout the ACC main lobby, a high-traffic area of the show.
  • Custom branded wrap: a vinyl wrap around the front frame (dimensions: 32″ x 53″)
  • Custom branding on 19” LCD display screen: videos (mp4) or images (.png) of any size with aspect ratio of 16:9
• Charging stations includes five (5) secure integrated lockers
  • User chooses vacant locker, plugs phone into charger, closes locker and enters 4-digit combination twice, and later retrieves device by selecting their locker and entering their unique code
  • Supports charging for 98% of smartphones in the US market
  • Lockers can fit standard tablets including older iPads
  • Each station is 65″h x 17.5″w x 11.75″d

Details:

• Price: $27,000
• Sponsorship Level: Gold
• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, January 26, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract:  Friday, January 19, 2024.
• Exclusive sponsorship opportunity.

Make a big splash and welcome attendees to the show with your eye catching column wraps in the main lobby of the Anaheim Convention Center! The location and size of these graphics are a great way to grab attendee’s attention, promote your brand and remind them of your booth location. Create and send us your artwork files, and we will take care of the rest.

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor.
  • See distinction in “Details” below.
• Anaheim Convention Center Main Lobbies:
  • 2 Sponsor-branded 12’ 7” circumference x 35.5’ high column wraps in the ACC main entrance lobby between Halls B & C.
    • Opportunity to design separate graphics for each column.
  • 3 Sponsor-branded 9’ 2” circumference x 24’ high column wraps in Hall D Lobby; the entrance to the Supplements Pavilion.
    • Opportunity to design separate graphics for each column.

Details:

• Level: Gold
• Anaheim Convention Center Lobby B & C Column Wraps – $32,000 
• Anaheim Convention Center Lobby D Column Wraps – $28,000 
• Sponsor to provide artwork. Show Management to produce and install graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 2, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 26, 2024.
• Non-exclusive sponsorship opportunity.

Be a part of the one and only Natural Products Expo West Community Breakfast! This exciting event is the perfect opportunity for your brand to get your product prepared and sampled by over 3,000 people. The Community Breakfast spans two and a half hours on Thursday morning and is open to all attendees and exhibitors of the show just before they head to education and the trade show floor.

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Your Sponsor logo will appear with all promotions of the Community Breakfast, an event open to all Natural Products Expo West badge holders.
  • Marketing pieces include: Logo inclusion on-site signage, NPEW website, Attendee Brochure*, Show Directory Map* and advertisements*.
• Sponsor products to be incorporated into the Community Breakfast menu.
  • Sponsor product prepared (if necessary, for food and beverage sponsors) by 3rd party caterer.
    • Option for up to 3 product SKUs within selected category.
  • Average Community Breakfast attendance: ~3,000.
    • New Hope will advise Sponsor on product quantities based on product category selected, SKUs and expected attendance.
  • New Hope Network to create signage throughout buffet featuring Sponsor logo, booth number, product name and dietary attributes (i.e. natural, gluten free, vegetarian, organic, etc.)
• Banner, featuring Sponsor logo and the Community Breakfast logo to be prominently displayed on the Community Breakfast tent outside the Marriott.
• Sponsor logo and booth number printed on 1-color imprint cocktail napkins and table tents placed throughout the event.
• Live entertainment provided by Show Management.

Details:

• Price – $22,000
• Sponsorship Level: Silver
• Community Breakfast is scheduled to occur on Thursday, March 14th, 2024 from 7:30 – 10:00am in the Big White Tent in the Marriott parking lot.
  • Exact time of day and location subject to change.
• Product categories sold exclusively per Sponsor.
• All product SKU selections are subject to approval by New Hope Network Show Management and the Marriott.
• No distributing of bags or lanyards is permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, February 2, 2024.
• Non-exclusive sponsorship opportunity.

*Based on date contracted

Do not miss out on this unique opportunity to showcase your product and have it sampled by members of the VIP Press. The Press Room is an interactive space for the Press to sample products from the "Market" shelves throughout the week. You will also receive resources on how to connect with the Press. Spaces are limited, so be sure to contact your Account Manager today!

Marketing Opportunity Inclusions:

• Opportunity to sample your product to 400 members of the Press in the Natural Products Expo West Press Room Market as well as to those attending virtually.
  • 400 Prepackaged, sample-size products for press to enjoy from “The Market” inside the Press Room.
    • Product description and company logo featured on market display board next to product samples.
      • Option to create unique 8.5″ x 11″ Market Board 
    • Press Room Market promoted to all in-person press badge holders.
  • 100 of the same prepackaged, sample-sized product shipped to members of the press to enjoy from their own homes.
• Access to pre-show tools to connect with the NPEW Press
  • 3 Press Releases
  • 1 Infographic sent exclusively to exhibiting company pre-show featuring ways to connect with the Press.
    • Infographic created by New Hope Network in partnership with NPEW VIP Press.

Details:

• In-person market samples:
  • Product must be submitted for approval by New Hope Network Show Management due to size and product constraints.
    • Opportunity limited to 1 product line and up to 3 flavors.
    • Product must be sample-sized, typically 3 oz or less and/or smaller than 4in x 4in.
    • Product must be grab-and-go; products that require preparation including cutting, cooking or pouring will not be approved.
      • Product can be refrigerated or frozen.
  • New Hope Network to manage Market set-up, display, and product replenishment.
  • Exhibitor has the option to provide unique Market Board artwork
    • Artwork due: Friday, February 2, 2024
• Shipped samples:
  • 120 total items will be required to fulfill the virtual sampling portion of this opportunity.
    • A 20% product overage is required by distribution partner.
  • Products must arrive to fulfillment warehouse in Illinois between February 5 – February 9, 2024 to be eligible for these sampling programs.
  • Custom boxes or multiple product packs will not be accepted by distribution partner.
• Recognition begins once contract is received.
  • Last date to contract: Friday, February 2, 2024.
• Non-exclusive marketing opportunity.

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Do not miss out on this unique opportunity to showcase your product and have it sampled by members of the VIP Press. The Press Room is an interactive space for the Press to sample products from the "Market" shelves throughout the week. You will also receive resources on how to connect with the Press. Spaces are limited, so be sure to contact your Account Manager today!

Marketing Opportunity Inclusions:

• Opportunity to sample your product to 400 members of the Press in the Natural Products Expo West Press Room Market as well as to those attending virtually.
  • 400 Prepackaged, sample-size products for press to enjoy from “The Market” inside the Press Room.
    • Product description and company logo featured on market display board next to product samples.
      • Option to create unique 8.5″ x 11″ Market Board 
    • Press Room Market promoted to all in-person press badge holders.
• Access to pre-show tools to connect with the NPEW Press
  • 3 Press Releases
  • 1 Infographic sent exclusively to exhibiting company pre-show featuring ways to connect with the Press.
    • Infographic created by New Hope Network in partnership with NPEW VIP Press.

Details:

• In-person market samples:
  • Product must be submitted for approval by New Hope Network Show Management due to size and product constraints.
    • Opportunity limited to 1 product line and up to 3 flavors.
    • Product must be sample-sized, typically 3 oz or less and/or smaller than 4in x 4in.
    • Product must be grab-and-go; products that require preparation including cutting, cooking or pouring will not be approved.
      • Product can be refrigerated or frozen.
  • New Hope Network to manage Market set-up, display, and product replenishment.
  • Exhibitor has the option to provide unique Market Board artwork
    • Artwork due: Friday, February 16, 2024
• Recognition begins once contract is received.
  • Last date to contract: Friday, February 16, 2024.
• Non-exclusive marketing opportunity.

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Drive more audience engagement and higher quality leads without increasing workload capacity. Content Multiplier amplifies marketing ROI by creating video and content assets that help your brand stay at top of mind.

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Content Multiplier amplifies marketing ROI by creating video and content assets that help your brand stay at top of mind with little to no effort. AI functionality does the heavy lifting by converting 2 video asset into over 10 powerful content assets that can be used across marketing channels. Save time and increase output with Content Multiplier.

Inclusions:

• Co-branded landing page experience, highlighting key moments
• 5-10 engaging video moments to focus on the most valuable key points
• 60-90 second video trailer, compilation of key moments
• Videos and transcripts can be used for social media, email and website content
• Unlimited usage rights to distribute co-branded New Hope Network videos
• Language translation subtitle capabilities

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Do you want to increase booth traffic and distinguish your branding from your competitors? Digital Advertisements will do just that by being the first thing the attendees see when entering the Show floor.

Marketing Opportunity Inclusions:

• Company-branded custom artwork on a digital advertising screen, located in a high-traffic lobby near an entrance to trade show floor.

• Opportunity to provide up to 3 alternating graphics or one video.
  • Supported file formats: PNG, JPG, MP4, MOV.
    • Audio not supported, videos must be 60 seconds or less.
      • Electricity included.
      • 55″ Screen Size – Image Resolution 2160 width x 3480 height (4K 9:16)

Details:

• Display locations:
  • Hall A right side – SOLD
  • Hall A left side
  • Hall B right side
  • Hall B left side
  • Hall C right side
  • Hall C left side – SOLD
• Company to provide artwork. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 9, 2024.
• Recognition begins once contract is received.
  • Last date to contract: Friday, February 9, 2024.
• Non-exclusive marketing opportunity.

Many organizations have made it clear that they value diverse businesses and strive for an inclusive natural products industry. To elevate this conversation at Natural Products Expo West, New Hope Network has partnered with (included), a membership collective for BIPOC top executives in CPG, to breakdown the barriers in place for under-represented groups. Is your company ready to join us? This opportunity not only helps to open doors for BIPOC business owners but will give your brand extra exposure at the show and let the natural products audience know that your company stands behind this important initiative.

Supporter Opportunity Inclusions:

• Supporter logo included in the show map ad promoting (included) member brands.*
• Supporter logo prominently featured on graphics in the North Hall directing people to (included) members booths.
• Supporter logo will appear with all promotions of the J.E.D.I Community Happy Hour.
  • Marketing pieces include: pre-show marketing, the Natural Products Expo West online agenda, the Show Directory*, and onsite signage.
  • J.E.D.I Community Happy Hour is currently scheduled for Friday, March 15 in the Arena Plaza from 4:00 – 6:00pm.
    • Exact time and location subject to change.
• New Hope Network will be providing a sampling station for (included) member brands to sample at throughout the show, located in the North Hall.
  • Supporter logo featured on signage at the (included) sampling station.

Details:

• 100% of the funds collected for this Supporter Opportunity will be used to offset the hard costs of creating opportunities for (included) brands participating at Natural Products Expo West.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, Feb. 2, 2024.
• Non- exclusive supporter opportunity.

To learn more about (included), visit their website at www.includedcpg.com.

*Based on date contracted

What better way to get your message out there than by featuring your company on the inside of the Anaheim Convention Center doors! These door graphics are attention-grabbing and can be a great way to direct attendees to your booth! If you're interested, contact your account manager to learn more!

Sponsorship Opportunity Inclusions:

• Recognition as a Gold or Silver Sponsor.
  • See distinction in “Details” below.
• Anaheim Convention Center lobby:
  • 30 Sponsor-branded 24″W x 36″H door graphics in the location selected.
    • 15 sets of doors, with option to design up to 2 alternating graphics.
    • All door graphics placed facing inwards, towards the lobby.
• North Hall lobby:
  • 28 Sponsor-branded 24″W x 36″H door graphics.
    • 14 sets of doors, with option to design up to 2 alternating graphics.
    • All door graphics placed facing inwards, towards the lobby.
• Arena Lobby:
  • 38 Sponsor-branded 24″W x 36″H door graphics.
    • 19 sets of doors, with option to design up to 2 alternating graphics.
    • All door graphics placed facing inwards, towards the lobby.

Details:

• Arena Door graphics – $20,000 (Silver Sponsorship): 
• North Hall Door Graphics – $30,000 (Gold Sponsorship): SOLD
• Anaheim Convention Center A-D Hall Door Graphics – $30,000 (Gold Sponsorship)
  • ACC Hall A/B lobby doors:
  • ACC Hall B/C lobby doors: SOLD
  • ACC Hall C/D lobby doors: SOLD
  • Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 7, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, Feb 2, 2024.
• Non-exclusive sponsorship opportunity.

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Join industry leaders in taking meaningful action in reversing climate change as the Food and Beverage Sponsor of Climate Day! This full day event is jam packed with inspirational keynotes, breakout sessions, networking, and a rockin’ reception! Open to all Natural Products Expo West badge holders and truly kicks off the week to promote a climate-positive future!

Inclusions with this Opportunity:

• Recognition as a Silver Sponsor.
• Sponsor logo will appear with all promotions of Climate Day, a full day education session with F&B and networking components open to all NPEW badge holders, created in partnership with Climate Collaborative.
  • Marketing pieces include: on-site signage, Natural Products Expo West website, and advertisements*.
• Opportunity to feature up to 3 products at the Climate Day Breakfast and highlight another product of your choice into the reception menu or bar.
  • New Hope Network to coordinate catering fulfillment of sponsor’s recipes. Product selection must be approved by show management and catering in terms of feasibility.
  • Estimated Climate Day Attendance: 500.
• Onstage company recognition during Climate Day.
• Sponsor to receive scan data post-show for all attendees of Climate Day.

Details:

• Sponsor Level: Silver
• Climate Day is scheduled to occur Tuesday, March 12, 2024 in the Anaheim Marriott.
  • Exact time of day and location subject to change.
• Conference Manager and Climate Collaborative creates all content and chooses all presenter(s).
• All graphics, samples, claims and content are subject to approval by New Hope Network Standards.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, February 9, 2024.
• Exclusive sponsorship opportunity.

Become an underwriter and take meaningful action in reversing climate change. Join industry leaders at Climate Day for inspirational keynotes, breakout sessions, networking, and a rockin’ reception! This full day event is open to all Natural Products Expo West badge holders and truly kicks off the week to promote a climate-positive future!

Underwriting Opportunity Inclusions:

• Recognition as a Climate Day Underwriter.
• Pre-Show
  • Underwriter logo will appear with all New Hope promotions of Climate Day; a full day education session with food, beverage and networking components for Natural Products Expo West badge holders.
    • Marketing pieces include: on-site signage, Natural Products Expo West website, Attendee Brochure*, Show Directory Map* and advertisements*.
• On-Site
  • Underwriter logo included on all on-site signage* and welcome slides for Climate Day.
  • Onstage company recognition during Climate Day.
  • 1 table, 2 chairs, reserved for underwriting company.
  • Lead retrieval scanner and operator provided at room entrance to capture attendee data.
• Post-Show
  • Underwriter to receive scan data post-show for all Climate Day session attendees.

Details:

• Climate Day is scheduled to occur Tuesday, March 12, 2024 from 8:00am – 5:30pm in the Anaheim Marriott.
  • Exact time of day and location subject to change.
• Conference Manager and Climate Collaborative creates all content and chooses all presenter(s).
  • Session will read “Climate Day Underwritten by” followed by company logo.
• Underwriter recognition begins once contract is received.
  • Last date to contract: Friday, February 9, 2024.
• Non-exclusive opportunity. Limited to 6 underwriting companies.

*Based on date contracted.

Align your brand with education underwriting and introduce the highly attended daily keynotes at Natural Products Expo West 2023

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Prominent Sponsor exposure through all promotions of the Keynote session including pre-show marketing, on-site materials/event signage, Natural Products Expo West website, Show Directory Map* and advertisements*.
• Onstage recognition and brief speaking opportunity to introduce the Keynote session.
  • Opportunity limited to (1) 3-minute speaking opportunity per Keynote session selected.
• Substantial sponsor exposure during the Keynote session to both the NPEW on-site audience and the full virtual audience.
  • Each Keynote session will be one of the very few show features livestreamed to the full NPE Virtual audience for additional marketing and exposure to the virtual extension.
• (1) 6-foot reserved table for Sponsor inside the keynote room.
• Keynote attendee scan data for both on-site and virtual attendees provided to Sponsor for post-show lead follow up.
• Keynote Virtual Inclusions
  • Keynote sessions will be recorded and available on-demand in the Natural Products Expo Virtual platform for onsite and virtual badge holders.
  • Company logo listed on the Natural Products Expo Virtual agenda.

Details:

• Keynote sessions available:
  • Wednesday:
    • The State of Natural and Organic: SOLD
  • Thursday:
    • TBD: SOLD
  •  Friday:
    • TBD: Available
• Titles, dates, times, and locations to be determined and may change at any time.
• Sponsor recognition begins once contract is received.
  • Last date to contract: Friday, February 9, 2024
• Exclusive sponsorship opportunity per Keynote session selected.

Are you a non-alcoholic brand looking for extra exposure? Join us at our Mindful Drinking Celebration! It's at this iconic Expo West event that we will be celebrating this exciting new trend while enjoying live music and networking with our peers.

Marketing Opportunity Inclusions:

• Show Management to provide a sampling space for up to 6 non-alcoholic brands in the Evening on Plaza event space.
  • Brand logo included on drink tickets, used as advertising pieces.
    • Drink tickets good for 1 free beverage at the bar during Wednesday Evening on the Plaza.
    • Drink tickets distributed around campus throughout the show to VIP attendees to drive traffic to the event.
  • Brand logo included on napkins used at Wednesday Evening on the Plaza event.
  • Brand logo included in graphics featured on scrim banners.
    • 1 banner displayed on either side of the stage during Friday Evening on the Plaza.
• New Hope Network to provide all elements of concert, including live entertainment, passed appetizers and cocktail rounds.

Details:

• Wednesday Evening on the Plaza is scheduled to occur on the Grand Plaza on Wednesday, March 13, 2024 from 6:00 – 8:00pm.
  • Exact time of day and location subject to change.
• Sampling and branding plan subject to New Hope Network Show Management approval.
  • No distributing of bags or lanyards is permitted within your contracted space. For more information, please reference the Code of Conduct.
• Last date to contract: Tuesday, February 13, 2024
• Non-exclusive sponsorship opportunity.

*Based on date contracted

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Is your company filled with a wealth of knowledge and a thought leader in the industry? If yes, then an Exhibitor Presented Seminar (EPS) is the perfect place for your company to share exciting new information and in-depth analysis on the topic of your choice in a 60 or 90-minute seminar. Help the Natural Products community learn more and grow with this opportunity!

Marketing Opportunity Inclusions:

• Pre-Show**
  • Exhibitor Presented Seminar title, description, speaker information, and Company logo listed on the Natural Products Expo West online schedule.
  • Exhibitor Presented Seminar title and Company logo printed in the Show Directory Map* and in Natural Food Merchandiser (March edition.)*
  • Seminar to be marketed as free to attend to all NPEW badge holders.
• On-Site**
  • Room rental and standard room set provided.
    • Theater style seating.
    • Stage with 1 podium and up to 5 chairs for speakers.
  • Standard A/V set provided.
    • 1 Podium microphone and up to 5 handheld or 5 lavaliere microphones available.
    • LCD projector and projection screen.
  • 6’ outreach table to feature Company’s products or literature during the seminar. Extra product may be placed beneath table and restocked by company representatives.
  • Company logo, seminar time and title featured on signage at room entrance.
  • Lead retrieval scanner and operator provided at room entrance to capture attendee data.
• Post-Show**
  • Seminar attendee scan data provided to Company for post-show lead follow up.
  • Video recording of seminar provided to company.
• Virtual Inclusions:
  • Company logo featured in EPS video package.
  • Exhibitor Presented Seminar title, description, speaker information and Company logo listed on the Natural Products Expo West Virtual agenda.

Details:

• 60-minute Exhibitor Presented Seminar: $16,500
• 90-minute Exhibitor Presented Seminar: $19,500
• Exhibitor Presented Seminars location: Anaheim Marriott
• Seminar to be comprised entirely of exhibitor content.
  • Exhibitor is responsible for securing speakers and speaker deliverables.
  • All claims and content are subject to approval by New Hope Standards.
• Disclaimer included with promotion of seminar indicating that the content is provided by the exhibitor and may not reflect the views of New Hope Network.
• Online recognition begins once contract is received.
  • Last date to contract: Friday, February 2, 2024.
  • Sales Deadline in order to be printed in the Show Directory: Friday, January 12, 2024.
• Non-exclusive marketing opportunity.

Add-ons:

• Content Multiplier
  • Content Multiplier amplifies marketing ROI by creating video and content assets that help your brand stay at top of mind with little to no effort.

*Based on date contracted. 

**Exhibitor Presented Seminars are currently scheduled to take place at Natural Products Expo West. In the event of a show cancellation, EPS’ will still be deployed digitally to the Natural Products audience in an equally impactful way.

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This is a daily newsletter deployed to exhibitors and attendee subscribers the morning of each show day throughout Expo! Content contains daily show news, exhibitor information, and product and category trends along with general industry information.

The Show Daily newsletter is ideal for communicating with the show audience, creating brand and product awareness highlighting new items/key initiatives and driving booth traffic. *This opportunity is for exhibiting companies only.

Why you want it:

• List size is approximately 67,000
• Average open rate: 20% – Average Click Through Rate: 4.4% – Average Clicks to Open:  31k
• Banner ad sizes – 728X90 or 180X150

Runs during the week of Expo West – March 12, 2024 – March 16, 2024 (5 deployments in total)

*Expo West 2024 Exhibitor ONLY opportunity

Weekly e-newsletter coverage leading into Expo West highlighting trends, innovations and macro forces impacting the industry that will be front and center at the show. Great for a company debuting a new product/line to begin building awareness, buzz and help drive traffic.

This weekly newsletter starts first week of February and is distributed to Expo attendees and exhibitors. It’s designed to be a pre-show news source in the weeks leading into the show.

Why you want it:

• List size is approximately 53,000
• Average open rate: 33% – Average Click Through Rate: 6.8% – Average Clicks to Open:  48,230
• Banner ad sizes – 720X90 or 180X150

Runs weekly in February & March (excluding the week of the show March 12- 16, 2024

*Expo West 2024 Exhibitor ONLY opportunity

Would you like a booth driver as soon as attendees enter the trade show floor? Like a trail of breadcrumbs, eye-catching floor graphics guide attendees to your booth from the entrance of your hall.

Opportunity Inclusions:

• Company-branded floor graphics in the location selected:
  • Option to select (100) 12″ x 12″ floor graphics or (50) 24″x 24″ floor graphics.
  • Option to design up to 2 alternating graphics.
  • Option for simple die cut graphics. Examples include: circles or arrows.
• Opportunity to approve a custom route inside exclusive location to direct attendees to your booth.
  • Floor graphics placed in aisles at 10′ intervals leading to your booth:
    • 100 graphics will cover a total distance of 1,000′.
    • 50 graphics will cover a total distance of 500′.
  • Show Management to recommend route based on historical traffic patterns.

Details:

• Full Pavilion: $27,000 (Silver Sponsorship.)
• Half Pavilion: $15,000 (Marketing opportunity.)
• Locations available throughout Halls A-E, Arena, North Hall 100 & 200.
• Company to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 7, 2024.
• Recognition begins once contract is received.
  • Last date to contract: Friday, February 2, 2024.
• Non-exclusive sponsorship/marketing opportunity.

What better way to generate brand awareness at Expo West then having your company-branded food truck in the Arena Plaza serving up tasty treats! Food trucks serve not only a great advertising tool, but they also offer a more personalized and unique way to create a lasting connection with attendees and your brand.

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor
• 10’W x 30’L space to park a branded vehicle and distribute product samples in the Arena Plaza.
• Opportunity to sample Sponsor’s product on the following dates:
  • Wednesday, March 13, 2024 from 8:00am – 6:00pm
  • Thursday, March 14, 2024 from 8:00am – 6:00pm
  • Friday, March 15, 2024 from 8:00am – 6:00pm
  • Saturday, March 16, 2024 from 8:00am – 4:00pm
• Electricity for vehicle provided.
  • Storage, labor, material handling fees/drayage are not included.

Details:

• Pop-up tents are not permitted.
• No distributing of bags or lanyards is permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, February 2, 2024.
• Non-exclusive sponsorship opportunity.

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What better way to generate brand awareness on the bustling Grand Plaza then having your company-branded food truck outside of the convention center serving up tasty treats! Food trucks serve not only a great advertising tool, but they also offer a more personalized and unique way to create a lasting connection with attendees and your brand.

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor.
• 10’W x 30’L space to park a branded vehicle and distribute product samples on the Grand Plaza.
•  Opportunity to sample Sponsor’s product on the following dates:
  • Wednesday, March 13, 2024 from 8:00am – 6:00pm
  • Thursday, March 14, 2024 from 8:00am – 6:00pm
  • Friday, March 15 2024 from 8:00am – 6:00pm
  • Saturday, March 16, 2024 from 8:00am – 4:00pm
• Electricity for vehicle provided.
  • Storage, labor, material handling fees/drayage are not included.

Details:

• Pop-up tents are not permitted.
• No distributing of bags or lanyards is permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
  • Last date to contract: Friday, February 2, 2024.
• Non-exclusive sponsorship opportunity.

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Looking for an eye catching way to get attendees attention at Expo West 2024? The new Hall E Stair Graphics sponsorship will turn heads as attendees go from Hall E to plaza level in the ACC.

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Hall E lobby stairs leading from the Plaza Level to Hall E.
• Sponsor-branded graphics displayed on each set of the stairs’ vertical faces.
  • Top section is 4 sections with 21 steps with each step being 6½” high x 65” wide.
  • Lower section is 4 sections with 7 steps with each step being 6½” high x 65” wide.
  • Full image is 28 steps total, 182” high x 260” wide.

Details:

• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 2, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 26, 2024.
• Exclusive sponsorship opportunity.

Do you have the latest and greatest hand sanitizer product on the market? Boost your exposure and show off your wonderful product to every Natural Products Expo West attendee by catching them throughout the Anaheim Convention Center lobbies when they're in need!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Recognition as the Official Natural Hand Sanitizer of Natural Products Expo West.
  • Promoted as such by Show Management via on-site signage, Natural Products Expo West website, Attendee Brochure*, Show Directory Map* and advertisements*.
  • The right to use “Official Natural Hand Sanitizer of Natural Products Expo West” in promotional and/or marketing materials.
• (18) 1’x1’ locations provided throughout the Anaheim Convention Center lobbies for sponsor to display Sponsor-branded dispensers with sponsor hand sanitizer product.
  • Prime Anaheim Convention Center lobby locations reserved for Sponsor-branded dispensers to promote the use of “Official Natural Hand Sanitizer of NPEW”.
  • Due to the heightened need for the events industry to provide rigorous health and safety measures, Show Management, the Anaheim Convention Center and our partners reserve the right to use labeled conventional hand sanitizers throughout the Natural Products Expo West Campus at their discretion.
    • Quantities and types are subject to change at any time in accordance with corporate and local requirements at the time of the show.
    • The Sponsor-branded natural dispensers will be in addition to the required conventional amount stipulated.
• New Hope Network to provide and install 1’x1’ mats required by the Anaheim Convention Center to protect floors.

Details:

• Sponsor to provide physical dispensers and hand sanitizer product for attendee use. Sponsor responsible for product replenishment throughout the 4 day trade show.
  • Dispenser branding subject to New Hope Network Standards approval.
• No distributing of bags or lanyards is permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, February 3, 2024.
• Exclusive sponsorship opportunity.

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Welcome attendees to the show with your eye catching graphics located in the main lobby elevators at the Hilton Anaheim. This is a great way to grab attendees' attention, promote your brand, and remind them of your booth location. Create and send us your artwork files, and we will take care of the rest!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• 8 Sponsor-branded 4’x5’ floor graphics placed in the main elevators located in the Hilton Lobby.

Details:

• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 7, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, February 2, 2024.
• Exclusive sponsorship opportunity.

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Capture the attention of attendees as they make their way up to the Hot Products level of the Expo West tradeshow, as they head back to their hotel rooms or even as they enjoy the lounge and entertainment in the main Hilton Anaheim lobby. This sponsorship is a triple threat!

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor.
• 2 Sponsor-branded escalator graphics in the main lobby of the Hilton Anaheim between level 1 and level 2.
• Sponsor-branded “GOBO” projection featuring Sponsor logo in main lobby of the Hilton Anaheim.
• Opportunity to incorporate product into bar with specialty cocktail*.
• Opportunity to create custom sponsor-branded digital signs featured at main lobby bar.
• 1 color imprint Sponsor logo and booth number printed on cocktail napkins placed at the lobby bar each night.
• Sponsor logo included on drink tickets valid for one free beer/wine/soda option.
  • Sponsor to receive allotted amount of drink tickets to distribute from their booth and campus throughout the show.

Details:

• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, January 26, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 19, 2024.
• Exclusive sponsorship opportunity.

*Cocktail recipe must be approved by Show Management. 

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Showcase your product in the Natural Products Expo West VIP attendee’s hotel rooms! Hotel room distribution is a convenient and effective way to reach your prospects. This is the opportunity to get your product in attendee and exhibitor rooms on either Tuesday, Wednesday, or Thursday evening at one of our host hotels!

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor – 3 hotels.
• Opportunity for 1 hotel room “drop” in Natural Products Expo West VIP attendee and exhibitor rooms.
  • 1 Hotel drop can consist of either 1 product or several products bundled together into a single “drop.”
• Hotel drop product categories are sold exclusively per night.

Details:

• 3 Hotels: $36,000 (Gold Sponsorship)
  • Hilton Anaheim, Anaheim Marriott, and The Westin Anaheim Resort.
• 1 Hotel: $18,000 (Silver Sponsorship)
  • Hilton Anaheim or Anaheim Marriott or Westin Anaheim.
• Distribution available 1 of the following dates contracted:
  • Tuesday, March 12, 2024:
  • Wednesday, March 13, 2024: 
  • Thursday, March 14, 2024:
• Not available for perishable items, shelf-stable only.
• Hotel Drop must be considered a single “drop.”
  • Bundled items (i.e. product samples and/or literature) must be pre-assembled before shipment.
    • Items must be assembled into a single unit i.e. small gift bag, box, or basket and is subject to Show Management approval.
    • Bags resembling the NPEW Show Bag will not be approved, including, but not limited to tote bags, grocery totes and large bags.
    • Show Management nor hotels are not responsible for assembly of bundled items.
  • Hotel drop must be less than 24 oz (2 lbs)
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, February 2, 2024.
• Non-exclusive sponsorship/marketing opportunity.

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Get your company's logo on one promo item that everyone will be given; the official badge lanyard! Be remembered well after the show ends by sponsoring this incredibly in-demand item.

Sponsorship Opportunity Inclusions:

• Recognition as a Platinum Sponsor.
• Full-color logo imprint on both sides of the lanyard.
• Lanyards are distributed at all registration locations throughout Natural Products Expo West campus.
• Lanyard made of sustainable material.
  • Sponsor’s logo on NPEW Sustainability webpage and the onsite sustainability kiosk for supporting sustainable material procurement program.

Details:

• Price: $65,000
• Sponsorship Level: Platinum 
• Sponsor to provide 1 logo. Show management logos will also be included on final lanyard. Show management to produce and distribute lanyards.
  • Artwork deadline: Friday, October 27, 2023
  • Last date to contract: Friday, October 27, 2023.
• Exclusive sponsorship opportunity.

Get your company's logo on one promo item that everyone will be given; the official badge lanyard! Be remembered well after the show ends by sponsoring this incredibly in-demand item.

2024 Expo West & Expo East Sponsorship Opportunity Inclusions:

• Recognition as a Platinum Sponsor for both Natural Products Expo West and Expo East.
• Full-color logo imprint on both sides of the lanyard.
• Lanyards are distributed at all registration locations throughout Natural Products Expo West and Expo East campus.
• Lanyard made of sustainable material.
  • Sponsor’s logo featured on NPEW Sustainability and NPEE Sustainability webpages and in the onsite sustainability kiosks for supporting sustainable material procurement program.

Details:

• Price: $85,000
• Sponsorship Level: Platinum
  • Platinum Sponsor recognition at both Natural Products Expo West 2024 and Expo East 2024.
• Sponsor to provide 1 logo. Show Management to produce lanyards, which will include Natural Products logo. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, October 27, 2023.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, October 20, 2023.
• Exclusive sponsorship opportunity.

Do you want to increase booth traffic and distinguish your branding from your competitors? Lightboxes will do just that by being the first thing the attendees see when entering the Show floor.

Marketing Opportunity Inclusions:

• Company-branded custom artwork on a backlit lightbox.
  • Single-sided advertising panel.
  • Electricity included.
• Lightbox located in high-traffic lobby near entrance to trade show floor.

Details:

• Lightbox sizes vary based on location.
• Lightbox locations:
  • Hall D right side: 120″ x 96″: SOLD
  • Hall D left side: 120″ x 96″:
  • North Hall Level 200: 120″ x 96″: SOLD
• Company to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, January 12, 2024.
• Recognition begins once contract is received.
  • Last date to contract: Friday, January 12, 2024.
• Non-exclusive marketing opportunity.

Make sure your company name, booth number and information is at the fingertips of all attendees through dynamic and measurable ads on the Natural Products Expo West Mobile App. Because the app is free and easy to download, you are able to connect with a large audience of users, whether they are on an iPhone, iPad, Android, Android Tablet, or on other mobile devices.

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor.
• Recognition as the Natural Products Expo West Mobile App Sponsor.
  • Sponsor logo will appear with all promotions of the virtual platform & mobile app including, but not limited to on-site signage, Natural Products Expo West (NPEW) website, email, Show Directory Map* and advertisements*.
• Sponsor logo featured on the home page of the NPEW virtual platform and mobile app.
• Sponsor branding on the NPEW virtual platform and mobile app.
• Sponsor showcased at the top of the Exhibitor List within the virtual platform in virtual platform.
• 1 Dedicated social media post on @NatProdExpo created by Show Management with Sponsor’s approval.
• Verbal recognition from various program emcees.
• Post Show: Site analytics provided post event.
  • Detailed report showcasing Sponsor’s reach and engagement provided post show.

Details:

• Sponsor Level: Gold
• Opportunity exclusive Natural Products Expo West 2024 Mobile App. Date of launch subject to show management.
• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, January 19, 2024.
• Sponsorship recognition begins once contract is received.
• Last date to contract: Friday, January 5, 2024
• Exclusive sponsorship.

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Is your company trying to get in front of emerging brands Natural Products Expo West? Well this is a great opportunity to speak directly to attendee of Natural Products Business School, while your logo is front and center. This half-day session is the perfect time for them to learn more about the services your company can provide!

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor.
• Pre-Show
  • Sponsor logo will appear with all promotions of Natural Products Business School.
    • Marketing pieces include: virtual agenda, recorded video package, on-site signage, Natural Products Expo West website, Attendee Brochure*, Show Directory Map* and advertisements*.
• On-Site
  • Sponsor logo included on all on-site signage* and welcome slides for Business School.
  • Opportunity for sponsor representative to engage in a 10-minute fireside chat during Business School programming tailored for early-stage brands**.
  • Lead retrieval scanner and operator provided at room entrance to capture attendee data.
  • 1 table top, 2 chairs, reserved for sponsoring company.
  • 2 Business School badge upgrades for existing Exhibitor Pass holders.
• Post-Show
  • Sponsor to receive scan data post-show for all in-person and virtual Natural Products Business School session attendees.
  • Fireside chat to be posted on newhope.com

Details:

• Business School is scheduled to occur Tuesday, March 12, 2024 from 9:00am – 2:00pm in the Grand Ballroom F.
  • Exact time of day and location subject to change.
• Conference Manager will work with Sponsor on fireside chat to ensure sponsored content is tailored to early stage brands.**
• Session will read “Business School Sponsored by” followed by company logo.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, February 9, 2024.

*Based on date contracted.

Being the sponsor of this event at Natural Products Expo West is a great way to create targeted contacts with the most innovative young and growing brands in the Natural Products Industry. You will also have the perfect opportunity to establish your company as a strategic partner for brands who are looking for your services!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Recognized as a Natural Products Pitch Slam Sponsor at Natural Products Expo West.
• Prominent Sponsor exposure through all promotions of Natural Products Pitch Slam.
  • Marketing pieces include: Pre-show marketing, on-site materials/event signage, Natural Products Expo West website, Attendee Brochure*, Show Directory Map*, and advertisements.
• Onstage recognition and brief speaking opportunity to introduce the Pitch Slam Semi-Finals or Finals at Natural Products Expo West.
  • Opportunity limited to 1 speaking opportunity per pitch slam event, based on a first come, first served basis.
• Increased exposure throughout the Natural Products Pitch Slams by way of:
  • A dedicated table for viewing Pitch Slam Semis & Finals.
  • Logo included on additional branding pieces, including but not limited to napkins and bar signage at the Pitch Slams Finals Networking Event.
  • Opportunity to name a custom cocktail or mocktail option for the Pitch Slam Finals Networking Event.
• Event attendee scan data sent for lead lists and follow up.

Details:

• The Pitch Slam Semi-finals and Finals time, location and date are TBD.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 26, 2024.
• Non-exclusive sponsorship opportunity.

*Based on date contracted. 

Step into the future of product sampling at our Virtual Market! Picture yourself strolling through a vibrant marketplace in augmented reality. Elevate your brand by showcasing and sampling products in cutting-edge XR, where attendees can not just observe but actively engage with your brand in an entirely new dimension. It's more than a market—it's a sensory journey into the future of natural products.

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Natural Products Virtual Market will be located inside the Hall E Lobby.
  • Sponsor logo included on large graphic on the side of Hall E stairs promoting Virtual Market.
• Mixed Reality Market Stand to promote Sponsor’s brand and passively distribute samples to attendees.
• Opportunity to provide digital assets and brand story telling elements.
• Opportunity to select an XR environment that represents Sponsor’s brand.

Details:

• Company to provide artwork. All Artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 2, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract : Friday, January 12, 2024.
• Prepared food can not be sampled.
• Non-exclusive Sponsorship Opportunity.

Located in the main thoroughfares of the Anaheim Convention Center's A-D and North Hall lobbies. Attendees can stop before they shop the show floor and see your products and custom artwork. This opportunity features an entire showcase unit!

Marketing Opportunity Inclusions:

• Entire, free standing showcase unit located in a prominent area of the Anaheim Convention Center A-D Lobby or North Hall Lobby.
  • Showcase display unit can be used for the promotion of company brand, product line(s), marketing information, etc.
• 3 shelves to hold products, decoration or other promotional items representing Exhibitor.
• Unit features 3 pieces of fully custom exhibitor-branded artwork; the header, back and side panels of the showcase.

Details:

• Anaheim Convention Center North Hall Lobby – $11,550.
• Anaheim Convention Center A-D Hall Lobby – $11,550.
• Special access hours for set-up and adjustments.
• Exhibitor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, January 19, 2024.
• Recognition begins once contract is received.
  • Last date to contract: Friday, January 12, 2024.
• Non-exclusive marketing opportunity.

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Looking for an eye catching way to get attendees attention at Expo West 2024? The new North Hall Stair Graphics sponsorship will turn heads as attendees go from level 1 to the lobby on the North Hall either on the stairs or the escalators.

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor.
• 2 Sets of staircases in the North Hall lobby leading from the Plaza Level to Level 100.
• 2 Sponsor-branded graphics displayed on each set of the stairs’ vertical faces.
  • Each set is 16 stairs with each stair being 6″ high.
  • Full image is 96” high x 175” wide.

Details:

• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 4, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 26, 2024.
• Exclusive sponsorship opportunity.

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This opportunity allows you to promote your brand far outside of the Expo West campus. Capture people's attention as they're getting off the plane, waiting at the bus stop, hailing a rideshare or even as they're driving into Anaheim. Be the brand that's top of mind as people commute to the Convention Center!

Locations and mediums listed below offer multiple different advertising opportunities:

• John Wayne Airport – opportunities starting at $6,765
• LAX Airport – opportunities starting at $35,065
• Billboards – opportunities starting at $4,900
• Street Furniture – opportunities starting at $4,875
• Wrapped Rideshare – opportunities starting at $65,440
• Rideshare Car Projections – opportunities starting at $20,700

For more information, contact your account representative to determine which advertising mediums will serve your company best!

All inventory is subject to availability. All artwork is subject to approval by New Hope Standards.

Having an event at your booth? We want to be there! Leverage the natural products community in a way that only Natural Products Expo can! Your sponsored post on the @NatProdExpo Instagram account will drive booth traffic and spotlight on your brand when it matters most.

Marketing Opportunity Inclusions:

• 1 Instagram reel posted on the @NatProdExpo Instagram feed featuring company’s booth and branding.
  • Reel will be filmed on-site at company’s booth.
    • Scheduled time will be pre-determined by company and New Hope Marketing Manager.
  • Company’s Instagram handle and booth number included in post.
  • Company to receive one push notification via the Mobile App promoting booth.
    • EW23 Booth Spotlights average performance:
      • Number of plays: 19,000
      • Engagement: 900

Details:

• Limited to one per company, two slots per day.
  • Wednesday, March 13th – SOLD
  • Thursday, March 14th – SOLD
  • Friday, March 15th – SOLD
• Social post will be made live during Natural Products Expo West, March 13-15, 2024.
  • Fresh Ideas: March 13, 2024
  • ACC North Halls: March 13-15, 2024
  • ACC Halls A-E & Arena: March 14-15, 2024
• Based on timing constraints, brand will not have the opportunity to provide or proof content.
  • Maximum reel length: 30 seconds.
• Non-exclusive marketing opportunity.
• Last date to contract: Friday, February 23, 2024.

Leverage the natural products community in a way that only Natural Products Expos can! Your sponsored post on the @NatProdExpo Instagram account will build brand awareness, drive booth traffic and share your unique story with our community. Amplify your message to our captive audience of decision makers, investors and influencers that make up the healthy lifestyle community of Expo. Available during the two weeks leading up to, and week after Expo West, you’ll receive one post before the show, one story during the show, and one post after the show.

Standard Expo West Campaign: $2,500

• 1 static post during the two weeks following Expo West 2024, with up to 3 images or video on the @NatProdExpo Instagram feed.
  • Opportunity to include copy with hashtags and brand handles.
• 2 Instagram Stories; posted for 24 hours each on the @NatProdExpo Stories feed.
  • Images or video posted with redirection link for 24 hours on the @NatProdExpo Stories feed.

Upgraded Expo West Campaign Package: $5,000

• 1 static post on the @NatProdExpo Instagram feed during the week leading up to Expo West 2024, with up to 3 images or videos and copy with hashtags & brand handles.
• 1 Instagram Story, posted during the week of Expo West 2024 (March 13-16).
  • Images or video posted with “Swipe Up” redirection for 24 hours on the @NatProdExpo Stories feed.
• 1 static post during the week following Expo West 2024, with up to 3 images or videos and copy with hashtags & brand handles.

Details:

• Standard Expo West Campaign:
  • February artwork due: Friday, February 23, 2024
• Upgraded Expo West Campaign:
  • Upgraded artwork due Friday, February 16, 2024
• Company to provide artwork and copy. Show management will determine scheduling of posts within contracted timeframe. All artwork is subject to approval by New Hope Standards.
• Companies purchasing consecutive months of Paid Social Media will need to have campaigns approved by New Hope Marketing Manager.
• Companies may not purchase more than one Paid Social Media Campaign per month.
• Non-exclusive marketing opportunity.

Interested in more paid social media? Find year-round details here.

Company provides creative for posts and stories, must be approved by New Hope Network’s Standards department. New Hope Network team will determine scheduling of posts/stories within contracted timeframe. Non-exclusive opportunity available only to exhibitors of Natural Products Expo.

Interested in a thought leadership opportunity that leverages New Hope Network’s print, digital and event portfolio? Premier Content Partnerships are collaborative, education sessions that combine a New Hope Network co-branded content marketing campaign with an on-site Natural Products Expo education event, or a live virtual event!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Pre-Event
  • New Hope Network content team to design a custom multi-touch digital content program and a Natural Products Expo West hosted education session.
    • Digital content programs include digital and/or print assets such as co-branded eGuides, interactive infographics, webinars, custom websites, videos, email marketing campaigns, and printed inserts in Natural Foods Merchandiser.
      • Specific assets are determined in collaboration with partner.
    • 90-minute hosted education session to be co-branded and created collaboratively by Sponsor and New Hope Network content team.
      • Sponsor and New Hope Network to choose presenters, design programming, and create content collaboratively either in hybrid format on-site at Natural Products Expo West**.
        • Presenters must be approved by New Hope Network content team to preserve the integrity of the session.
      • Session to be marketed as free-to-attend to all NPEW badge holders.
      • Hosted education session title, description, speaker information, and Sponsor logo listed on the Natural Products Expo West online schedule.
      • Hosted education Session title and Sponsor logo printed in the Show Directory Map* and in Natural Food Merchandiser (March edition.)*

• Expo West Event Week
  • On-site 90-minute hosted education session to be moderated by New Hope Network; panel curated collaboratively and may include New Hope Network content and data experts.
    • Room rental and standard room set provided.
      • Theater style seating.
      • Stage with 1 podium and up to 5 chairs for speakers.
    • Standard A/V set provided.
      • 1 podium microphone and up to 5 handheld or 5 lavaliere microphones available.
      • LCD projector and projection screen.
    • 6’ outreach table to feature Sponsor’s products or literature during the session. Extra product may be placed beneath table and restocked by sponsor representatives.
      • Products must be approved by New Hope Network Standards prior to event.
    • Sponsor logo, session time and title featured on session slides and signage at room entrance.
    • Lead retrieval scanner and operator provided at room entrance to capture attendee data.
• Post Event
  • Hosted education session attendee lead data provided to Sponsor for post-show lead follow up.
  • New Hope Network content team to design a custom digital content program that could include post-show assets such as interactive infographics, videos and email marketing campaigns.
    • Specific assets are determined in collaboration with partner.

Details:

• Custom Digital Content Program to be determined pre-contracting.
• Hosted education session delivery location: Anaheim Marriott.
  • Exact time of day and location subject to change.
  • Please note in the event that Natural Products Expo West moves to a fully virtual event the hosted education session will move to the Natural Products Expo West virtual platform**.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 19, 2024.
• Exclusive sponsorship opportunity.

**Natural Products Expo West is currently a smart event encompassing both in-person and virtual elements. If NPEW must move to a fully virtual event, hosted education sessions will still be deployed digitally to the Natural Products audience in an equally impactful way.

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Amplify your presence and showcase your latest developments by listing up to three press releases on our Natural Products Expo West Hub.

Marketing Opportunity Inclusions:

• Feature up to 3 Press Releases on the Press Releases page of the Natural Products Expo West Hub.

Details:

• 3 Press Releases- $500.
• Press release header image.
• 2000 character limit.
• Link to official press release or website.
• All graphics, claims and content are subject to approval by New Hope Network Standards.
• Non-exclusive marketing opportunity.

Experience one-on-one contact with media organizations as the official Press Room sponsor. While Press explore The Market, you will have the amazing opportunity to interact with the press with your Press Room Outreach Space. Don't miss out on this unique and exciting opportunity with the Natural Products Expo West VIP audience right off the show floor on level 2 of the Anaheim Convention Center!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Sponsor logo will appear with all promotions of the Press Room.
• Promotion of Sponsor in Press Room:
  • (1) 10′ x 10′ outreach space provided inside Press Room.
  • (1) 6′ table top provided for literature and/or product.
• 1 Connect to Press opportunity.
• Press Room Charging Station tabletops branded with full color sponsor artwork.
• Sponsor logo and booth number printed on cocktail napkins for Press Room Daily coffee service -1 color imprint.

Details:

• Press Room is located in the ACC, Level 2, Room 203A
• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 7, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, February 2, 2024.
• Exclusive sponsorship opportunity.

A great resource to hold private meetings or create a lounge for your clients.

Marketing Opportunity Inclusions:

• Room provided for meeting space.
• Promotion of Company at the entrance to the room.
  • (1) 22″ x 28″ sign with company name provided by show.
• Standard furniture included. Standard tables, chairs, and waste basket.
• Opportunity to add-on food and beverage.

Details:

• Room cannot be used for exhibit space, functions or seminars.
• Location of private meeting room is based on availability throughout the Natural Products Expo West show campus.

Get your products and company noticed using these highly visible showcases! Show off new branding, the latest line of products or interesting marketing where attendees are sure to see it. Showcases are located in the main ACC lobby and North Hall lobby and are available in a wide variety of categories, sure to fit your brand!

Marketing Opportunity Inclusions:

• Showcase display in a prominent area of the Anaheim Convention Center.
  • Product Showcase display can be used for promotion of company, product line(s), marketing information, etc.
  • 1 Product Showcase allows for 1/2 shelf of real estate within the chosen category’s Product Showcase shelving unit.

Details:

• Product Showcase Categories and Dimensions:
  • Bulk & Food Service
    • 30″H X 18″W X 11″D
    • Location: ACC Main Lobby
  • Business Solutions
    • 18″H X 18″W X 11″D
    • Location: ACC Main Lobby
  • Frozen/Refrigerated
    • 18″H X 18″W X 11″D
    • Location: ACC Main Lobby
  • Grocery
    • 18″H X 18″W X 11″D
    • Location: ACC Main Lobby
  • Herbs/Medicinal
    • 18″H X 18″W X 11″D
    • Location: ACC Main Lobby
  • Hot Products
    • 18″H X 18″W X 11″D
    • Location: North Hall Lobby
  • Kosher
    • 18″H X 18″W X 11″D
    • Location: ACC Main Lobby
  • Lifestyle
    • 18″H X 18″W X 11″D
    • Location: ACC Main Lobby
  • Organic (certified)
    • 18″H X 18″W X 11″D
    • Location: ACC Main Lobby
  • Specialty Diet
    • 18″H X 18″W X 11″D
    • Location: ACC Main Lobby
  • Vitamin/Supplements
    • 18″H X 18″W X 11″D
    • Location: ACC Main Lobby
• Non-exclusive marketing opportunity.

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Have your product shipped directly to retailers! This is a great opportunity to get your product into the hands of your target audience where they can enjoy from the comfort and safety of their own home. After loving your product, they will be encouraged to reach out to you directly by visiting your virtual or in person booth and take your business to the next level!

Marketing Opportunity Inclusions:

• Opportunity to have your product sent to and sampled by 100 Natural Products Expo West retailers.
  • Retailers are hand selected by the Natural Products Expo Team.
  • Retailers select their product categories of interest, ensuring your product is going to the most effective recipients.
  • Product categories include:
    • Shelf-stable food and beverage
    • Healthy & Beauty, Lifestyle, Supplements
• In order to guide the retailers through the sampling experience, retailers will receive the following branded aids:
  • Product guide created by New Hope Network that will include your company name, company logo, product name, product description and contact information.
  • Opportunity for company to provide a digital sell sheet, max size of 8.5″x11″ one page, double-sided, for show management to print and include in the box.
• Product will be featured in the Natural Food Merchandiser (NFM) New Product Spotlight, March edition.
  • NFM magazine is sent to 15,000 print retail subscribers and 50,000 digital edition subscribers!
• Product will be featured in the NFM New Product Spotlight Newsletter:
  • NFM New Product Spotlight Newsletter is sent to 13,500 Opt-in Subscribers and has an average open rate of 26%!
• Product will be featured in an unboxing video posted to @NatProdExpo
• Brand will receive a list of the retail companies that received the Retailer’s Early Access Box.

Details:

• This opportunity is priced for one item/sku.
• 120 total items will be required to fulfill this program.
  • A 20% product overage is required by distribution partner.
• Products must arrive to fulfillment warehouse in Illinois between February 5 – February 9, 2024 to be eligible for these sampling programs.
• Custom boxes or multiple product packs will not be accepted by distribution partner.
• Contact Information of recipients is not provided.
• Recognition begins once contract is received.
  • Last date to contract: January 19, 2024.
• Non-exclusive marketing opportunity.

Complete this Survey to Participate!

Is your company trying to get in front of exhibitors of Natural Products Expo West? Well this is the perfect opportunity! Have your company's branding featured in the sales office. This is a unique opportunity to get exhibitors' attention off the show floor; the perfect time for them to learn more about the services your company can provide!

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor.
• Sponsor logo will appear on all promotions of the Natural Products Expo West Sales Office.*
• Sponsor created graphics prominently featured on digital signage in Sales Office.
• Sponsor to provide one piece of literature (brochure, invitation or flyer) that will be placed on the reception tables in the Sales Office.
• Sponsor Logo included in email footer of the Exhibitor News Campaign.*
  • EW22 emails sent to approximately 57,000 registrants with an open rate of 141% and a CTR of 14.89%.
• Sponsor Logo included in footer of on-site re-sign appointment emails.*
  • On-site re-sign appointment emails sent to approximately 1800 exhibitors.

Details:

• Sponsorship Level: Gold
• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 2, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 26, 2024.
• Sponsor representatives cannot have a physical presence in the sales office.
• Exclusive sponsorship opportunity.

*Based on date contracted.

Enhance your exhibiting experience by cross-promoting your products or services in a satellite location. Whether your clients are mingling in the lobby or just passing through, they will enjoy this additional opportunity to sample your products.

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• 10’W x 10’D x 12’H space in the Anaheim Convention Center Lobby to promote Sponsor’s brand and distribute samples to attendees.
  • Opportunity to use a branded pop-up tent.
  • Space for up to 5 brand representatives.
  • Includes (1) 6′ table, 2 chairs, 1 wastebasket.
• Electricity, labor for product delivery and dry storage included.
  • Refrigerated/frozen storage and material handling fees/drayage are not included.

Details:

• Brand presence must be in place during all sampling station hours:
  • Wednesday, March 13, 2024 from 8:00am – 6:00pm
  • Thursday, March 14, 2024 from 8:00am – 6:00pm
  • Friday, March 15, 2024 from 8:00am – 6:00pm
  • Saturday, March 16, 2024 from 8:00am – 4:00pm
    • North Hall locations closed Saturday.
• All Hall E sampling stations using cookware must get approval before contracting. 
• No distributing of bags or lanyards are permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
• Custom built sampling stations must be approved by show management for set up and weight restrictions.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, February 2, 2024.
• Non-exclusive sponsorship opportunity.

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Enhance your exhibiting experience by cross-promoting your products or services in a satellite location. Whether your clients are mingling in the lobby or just passing through, they will enjoy this additional opportunity to sample your products.

Sponsorship Opportunity Inclusions:

• Recognition as a Gold sponsor.
• 10’W x 10’D x 12’H Grand Plaza or Arena space to promote Sponsor’s brand and distribute samples to attendees.
  • Opportunity to use a branded pop-up tent.
  • Space for up to 5 brand representatives.
  • Includes (1) 6′ table, 2 chairs, 1 wastebasket.
• Electricity, labor for product delivery and dry storage included.
  • Refrigerated/frozen storage and material handling fees/drayage are not included.

Details:

• Brand presence must be in place during all sampling station hours:
  • Wednesday, March 13, 2024 from 8:00 – 6:00pm
  • Thursday March 14, 2024 from 8:00 – 6:00pm
  • Friday, March 15, 2024 from 8:00 – 6:00pm
  • Saturday, March 16, 2024 from 8:00 – 4:00pm
• No distributing of bags or lanyards are permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
• Custom build sampling stations must be approved by show management for set up and weight restrictions.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, February 2, 2024.
• Non-exclusive sponsorship opportunity.

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Natural Products Expo is making a big change to our show bags! In our continued pursuit of sustainability, our show bags will now be made from 100% recycled materials and sourced from Chico Bag, a company that is proudly B Corp Certified, Climate Neutral Certified and 1% for the Planet. Our goal is to provide a show bag that makes a lasting impact on attendees, not the environment. Have your company tied to these future-forward bags while knowing your branding is in the hands of everyone at Natural Products West and East 2024.

2024 Expo West & Expo East Sponsorship Opportunity Inclusions:

• Recognition as a Platinum Sponsor for both Natural Products Expo West and Expo East.
• Sponsor-branded artwork on both sides of the official show bag of both Natural Products Expo West and East.
  • New Hope Network will use upper left corner of bag for show branding.
• 40,000 bags distributed between Natural Products Expo West and Expo East at registration sites and badge pick-up locations.
• (1) 2 oz. sample size or one piece of literature (brochure, invitation or flyer) to be inserted into each show bag at both shows.
• Sponsor’s logo featured on NPEW Sustainability and NPEE Sustainability webpages and in the onsite sustainability kiosks for supporting sustainable material procurement program.

Details:

• Price: $85,000
• Sponsorship Level: Platinum
  • Platinum Sponsor recognition at both Natural Products Expo West 2024 and Expo East 2024.
• (1) 2 oz. sample size or one piece of literature (brochure, invitation or flyer) to be inserted into each show bag.
  • Product and/or literature must be approved by Show Management and New Hope Network standards team prior to shipment.
• Natural Products Expo West 2024: 25,000 bags
  • Last date for show bag inserts to arrive in Anaheim: Friday, January 19, 2024.
• Natural Products Expo East 2024: 15,000 bags
  • Last date for show bag inserts to arrive in Philadelphia: Friday, August 16, 2024.
• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, August 25, 2023.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, August 4, 2023.

The exclusive Natural Products Expo West Show Bags make a lasting impression throughout the show campus while providing a convenient service to show attendees. These bags are in the hands of every attendee and are certain to make an impact both at the show and when everyone returns to their offices.

Marketing Opportunity Inclusions:

• (1) 2 oz. sample size or 1 piece of literature (brochure, invitation or flyer) to be inserted into each official Natural Products Expo West show bag.
  • Option to combine a product sample and literature as one insert, upon Show Management approval.
• Show bags containing inserts distributed at registration locations throughout NPEW campus.
• Quantity of bags is 15,000.

Details:

• Product must be stable in a non-temperature controlled storage space. 
• Product and/or literature must be approved by Show Management and New Hope Network standards team prior to shipment.
  • Last date for product shipments to arrive at Goodwill:
    • Wednesday, January 26, 2024.
• Last date to contract: Friday, January 19, 2024.
• Non-exclusive marketing opportunity.

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Be the official sponsor of the Show Directory Map; getting incredible recognition both in the Show Directory Map and onsite information desks. Attendees use the Show Directory Map to navigate the busy Expo show floors and find the products, companies, and services for which they're looking!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Quantity of Show Directory Maps is approximately 35,000.
• Full page color ad: 5-1/4″ x 11-3/4″.
• Sponsor logo featured on information desk maps as the “Official Sponsor of the Show Directory Map.”
• Sponsor logo featured inside every Show Directory Map as the “Official Sponsor of the Show Directory Map.”
• Onsite distribution of  Natural Products West Show Directory Map at registration locations, information kiosks, and other show service centers.

Details:

• Location of show directory map advertising is not guaranteed. Placement subject to show management’s discretion.
• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, January 12, 2024.
• Recognition begins once contract is received.
  • Last date to contract: Friday, January 5, 2024.
• Non-exclusive sponsorship opportunity.

Advertise in the Show Directory Map and get into the hands of every attendee. The Show Directory Map is seen by everyone!

Marketing Opportunity Inclusions:

• Quantity of show directory maps is approximately 35,000.
• Half page full color ad: 5-1/4″ x 5-1/4″.
• Quarter page full color ad: 5-1/4″ x 2-5/8″.
• Onsite distribution of  Natural Products West Show Directory Map at registration locations, information kiosks, and other show service centers.

Details:

• Quarter page show map advertisement: $3,000
• Half page show map advertisement: $5,000
• Full Page show map advertisement is reserved for the Show Map Sponsor.
• Location of show directory map advertising is not guaranteed. Placement subject to show management’s discretion.
• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, January 12, 2024.
• Recognition begins once contract is received.
  • Last date to contract: Friday, January 5, 2024.
• Non-exclusive marketing opportunity.

Does your brand want to kick off the show with a bang? Then this is the perfect opportunity for you! Open the show floor with a show-stopping marching band leading attendees to your booth.

• Pre-Show
  • Sponsor logo included on all promotions* of the chosen band performance and Show Opening Parade.
• On-Site
  • Sponsor logo on banner* that will lead the parade route.
  • Option to have the band finish the performance in Sponsor’s booth or pre-approved location in the Anaheim Convention Center.
  • Opportunity to have staff distribute samples or branded items during the performance.

Details:

• Brand to contract band.
• No distributing of bags or lanyards is permitted with connection to this sponsorship. For more information, please reference the Code of Conduct.
• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 2, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 26, 2024.
• Non-exclusive sponsorship opportunity.

*Based on date contracted.

Every company has a story. What’s yours? New Hope Network’s Soapbox Series is your chance to share your story – from corporate social responsibility initiatives to innovations in sustainability.

In this 5-7 minute video, you’ll get the chance to reach your audience base through New Hope Network’s social media channels to share your brand story and any important initiatives your brand is focusing on. With a focus on New Hope Network’s “Three I’s” (Innovation, Integrity, and Inspiration), this series lends a digital platform to share, connect and inspire (and have some fun!).

Participation is easy! Our highly skilled video team and host will guide you seamlessly through process; providing topics, tips & ideas prior to filming and then record your segment onsite at Expo West.

Inclusions:

• New Hope Network’s content team will host a recorded 5-7 minute video conversation with your brand, exploring a relevant topic of your choice.
• Upload to New Hope Network’s YouTube account on a dedicated playlist.
• Article featuring an overview of the discussion with video embedded on newhope.com.
• Full video will be shared on Natural Product Expo LinkedIn Showcase page, tagging brand and host.
• Full video will be “boosted” for $1,000 for 2 weeks.
• Host is encouraged to re-share video on their own social media platforms.

MEET YOUR HOST

Andrea Donsky, B. COMM, is an author, registered holistic nutritionist (RHN), editor-in-chief of NaturallySavvy.com, co-founder of The Healthy Shopper Inc. and Naturally Savvy Media.

Examples:

We are committed to doing business in a way that minimizes the impact on our environment. As the ACC Offsetting sponsor, you will be positioned as a company on the leading edge, committed to sustainability by offsetting the water and electricity used at the convention center.

• Recognition as a Silver Sponsor.
• Sponsor logo included on all promotions of the Natural Products Expo West Carbon & Water Offsetting program and featured on all NPEW sustainability platforms; including but not limited to online, emails, and onsite.
• Opportunity for Sponsor to feature their support of the NPEW Carbon and Water Offsetting program, as well as their own tremendous sustainability work in a 5’x10’ kiosk outside of high traffic Hall C entrance.
  • NHN to hire a 3^rd party consultant to work with the ACC to determine the carbon and water usage of the show from move-in to move-on within the main building and North Hall.
  • New Hope Network to then use this data and secure the corresponding offsets (from a company that has attained the Gold Standard Certification and CAR) to neutralize our carbon and water impact by conducting the show.
    • This work will be featured in a sustainability report that is widely available and promoted post-show.

• (5) 84”H x 24” W custom signs to be placed throughout the ACC main lobby to continue to promote the carbon and water offsetting program as well as Sponsor’s work.
  • NPEW is happy to contribute information on past carbon and water offsetting program specifics so attendees can see what a massive contribution Expo West and Sponsor is making to reduce our carbon and water footprint.
• Details:
  • Price: $19,000
  • Sponsorship Level: Silver
  • Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
    • Artwork deadline: Friday, January 26, 2024.
  • Sponsorship recognition begins once contract is received.
    • Last date to contract: Friday, January 19, 2024.
  • Exclusive sponsorship opportunity

Showcase your brands commitment to sustainability at two engaging, interactive, and educational sustainability activations!

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor.
• 1,000 Sponsor Branded Stojo Reusable Travel Cups to be given out to attendees as a prize for participating in Sustainability Activations.
  • Show management to assume all costs associated with production of Stojo Reusable Travel Cups, staffing, transportation of product, and storage.
• Sponsor branded Stojo Reusable Travel Cups to be given away at 2 interactive and engaging Sustainability Activations at Natural Products Expo West.
  • The first activation is located at the Arena Plaza and attendees can play a fishing game with the goal of educating about the problem of trash in the world’s oceans, rivers, and coastlines.
    • Activation to be open Wednesday – Saturday.
  • The second activation is on Level Three of the Anaheim Convention Center and attendees can play a wheel spinning game to win a prize and learn more about the sustainability efforts of Natural Products Expo West.
    • Activation to be open Wednesday – Friday.
• Opportunity to create custom artwork for (2) 84”H x 24” W signs, 1 at each Sustainability Activation, promoting companies’ sustainability efforts.
• New Hope Network to feature Sponsor on all promotions of the Natural Products Sustainability program and all NPEW sustainability platforms; including but not limited to online, email marketing, and social media.

Details:

• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, January 19, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 12, 2024.
• Non-exclusive sponsorship opportunity.

Showcase your brands commitment to sustainability at two engaging, interactive, and educational sustainability activations!

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor.
• 1,500 Sponsor Branded Reusable Water Bottles to be given out to attendees as a prize for participating in Sustainability Activations.
  • Show management to assume all costs associated with production of Water Bottles, staffing, transportation of product, and storage.
• Sponsor branded Water Bottles to be given away at 2 interactive and engaging Sustainability Activations at Natural Products Expo West.
  • The first activation is located at the Arena Plaza and attendees can play a fishing game with the goal of educating about the problem of trash in the world’s oceans, rivers, and coastlines.
    • Activation to be open Wednesday – Saturday.
  • The second activation is on Level Three of the Anaheim Convention Center and attendees can play a wheel spinning game to win a prize and learn more about the sustainability efforts of Natural Products Expo West.
    • Activation to be open Wednesday – Friday.
• Opportunity to create custom artwork for (2) 84”H x 24” W signs, 1 at each Sustainability Activation, promoting companies’ sustainability efforts.
• New Hope Network to feature Sponsor on all promotions of the Natural Products Sustainability program and all NPEW sustainability platforms; including but not limited to online, email marketing, and social media.

Details:

• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, January 19, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 12, 2024.
• Non-exclusive sponsorship opportunity.

As a tradeshow organization, we are very cognizant of our environmental impact and are always working to make that impact smaller. This sponsorship allows us to take a pro-active approach in offsetting the water and energy used at our host hotels and make your brand front and center of these important sustainability conversations!

Sponsorship Inclusions:

• Recognition as a Gold Sponsor.
• New Hope Network, with support of Sponsor, to offset the total carbon and water usage at Natural Products Expo West 2024 at our three host hotels.
  • New Hope Network to be responsible for procurement of renewable energy credits and water restoration certificates.
  • Credit calculation to be determined by an independent third party sustainability consultant.
• Branding & Recognition At Host Hotels:
  • Host hotels include the Hilton Anaheim, Anaheim Marriott and The Westin Anaheim Resort and house our 2700+ VIPs including top exhibitors and hosted buyers!
  • 22×28 signs placed in the lobbies of all three of our host hotels outlining Sponsor’s commitment to offsetting the carbon and water usage of all of our attendees at these hotels.
  • Sponsor-branded wooden hotel keycards at our three host hotels.
    • Sponsor to design artwork for both sides of keycard, with the inclusion of the Natural Products Expo West logo, talking about the sustainability efforts taking place at the hotels.
    • Sponsor to pick wood material and choose between full color print or laser engraving.
    • Eco friendly wooden hotel keycards are sourced sustainably and reduce the amount of plastic used at Natural Product Expo West.
    • Show Management to produce and implement use in hotels.

• Sponsor will be included on all promotions of the Natural Products Expo West Carbon & Water Offsetting program and all NPEW sustainability platforms; including but not limited to online, email marketing, social media and onsite.

• Details:
  • Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
    • Artwork deadline: Friday, January 19, 2024.
  • Sponsorship recognition begins once contract is received.
    • Last date to contract: Friday, January 12, 2024.
  • Exclusive sponsorship opportunity

We are committed to doing business in a way that minimizes the impact on our environment. As the Waste Diversion sponsor, you will be positioned as a company on the leading edge, committed to the environment and sustainability.

Sponsorship Opportunity Inclusions:

• Recognition as Gold Sponsor.
• Sponsor logo included on all promotions of the Natural Products Expo West Waste Diversion program and be featured on all NPEW sustainability platforms; including but not limited to online, emails, and onsite.
• 10 Sponsor-branded trash can units with 4 panels of branding space available on each, placed throughout the ACC Main Lobby and North Hall Lobbies.
• 10 partially Sponsor-branded outdoor vertical banners placed by trash receptacles throughout the Grand Plaza, Palm Court, and Arena Plaza.
  • Artwork design space is shared with New Hope Network to promote waste diversion messaging.
    • Opportunity for sponsor to fully design the top 2/3 of artwork (56″ x 24″)
    • Show Management to design bottom 1/3 of artwork (28″ x 24″)
  • New Hope Network to provide an indoor meter board matching the outdoor vertical banners to be placed at the Tetra Pak private appointment room.
• All Sponsor-branded signage to be placed in highly visible areas for the duration of Natural Products Expo West: March 12 – 16, 2024.

Details:

• Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
• Artwork deadline: Friday, January 26, 2024.
• Last date to contract: Friday, January 19, 2024.
• Exclusive sponsorship opportunity.

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Have you been looking for the perfect way to sample your lifestyle products in the restrooms of the ACC? If so, this is the perfect chance! We are introducing 3 bathroom vending machines to Natural Products Expo West which will be located outside of select restrooms. Whether your brand carries feminine products, floss, mouthwash, or chapstick, there's no better way to get your product into the hands of our attendees!

Marketing Opportunity Inclusions:

• Opportunity to sample your lifestyle product in 3 vending machines outside of restrooms across the ACC and North Halls to Natural Products Expo West attendees.

Details:

• Each contracted opportunity allows for 2,000 of one product SKU to be sampled within the 3 vending machines.
  • Samples must be approved by show management.
• Vending machines will be placed near restrooms to allow the convenient sampling of lifestyle products.
  • Company responsible for providing 2,000 samples.
  • Samples to be restocked by show management.
• No distributing of bags or lanyards are permitted within the vending machine.
• Recognition begins once contract is received.
  • Last date to contract: Friday, February 2, 2024.
• Non-exclusive marketing opportunity.

Companies will be included in an email roundup of top products in three key trend areas: mission matters, optimal health, and clean ingredients. Plus, you will be featured in a newhope.com sponsored product gallery that will showcase your new product launch and link to your virtual booth.

Inclusions:

• Company feature in a pre-show email highlighting products and brands within three key trends
  • Email will feature trend overview and your new product information 
  • Email will include short product description, product image and link to your virtual as well as list your in-person Expo West booth number
  • Email will be deployed to all Expo West buyers, encouraging them to set up meetings with you in advance of the show
• Product feature in newhope.com trend gallery that will highlight your new product and drive traffic to your virtual booth
  • Gallery will be included in the Show Scoop eNewsletter (pre-show)
  • Gallery will be included in the Natural Retail Today eNewsletter (pre-show)
  • Gallery will be included in NFM‘s spring New Product Spotlight eNewsletter (post-show)
• Sponsored social post on New Hope Network and Natural Products Expo’s LinkedIn and Instagram accounts

Trend Categories:

Being Clean

While there is no set standard of what it means to be a “clean” product, consumer interest in personal health and wellness, energy and vitality, is leading them to look for ingredient panels with short and decipherable ingredient lists that are free from allergens, toxins, preservatives, dyes or additives. From sports nutrition to personal care, crackers to functional beverages, even organic dairy is considered clean for its nutrient-density and simple ingredient panel. Consumers seek nutrient-dense products, identifiable ingredients and products that can play a much-needed supporting role in their quest to live a healthy lifestyle.

Sustainable Stewardship: What’s Your Sustainability Story

Studies have shown that brands with a sustainability story, including legitimate ESG-related claims are performing better than those without. Certifications speak to consumers, who are looking to invest in brands stewarding sustainability. From farming and animal welfare practices to production and packaging, consumers are evaluating and rewarding brands with sustainability initiatives in play. Think USDA Organic, Regenerative Organic Certified, B Corp, Fair Trade or Certified Humane. These, along with many more ESG related attributes and certifications, are topping the list of what consumers seek in a product.

Future-Forward Innovation

Food technologies, packaging solutions, upcycling, nutrition science and inventive business models are appearing across the supply chain, providing a new landscape of future-forward solutions for manufacturers, brands and retailers. These innovations are here to help combat the current challenges of climate change, food scarcity or fossil fuel reliance and to steward CPG products toward a healthier, more sustainable and equitable future for people and planet.

Be a part of the Natural Products Expo West Wall of Content. Your video will be played throughout the show via an engaging digital experience at the hub of education, the press, VIP attendees and so much more! This is a rare opportunity to get your voice, your brand and your story in front of a captive audience of attendees.

Marketing Opportunity Inclusions:

• Onsite advertising on the 30′ x 10′ Wall of Content digital screen.
  • Wall of Content located inside the Marriott Platinum Lobby and showing content Tuesday, March 12 – Friday, March 15, 2024.
• 45-second video/animated ad to be orchestrated into 4-days of content shown on the Wall of Content.
  • Full Screen Video Advertisement: 1920×1080.
  • In-Stream Video Advertisement: 1920×1080.
• Video, multi-image GIF or animated advertisement features audio capabilities.
• Approximately 195 minutes of onsite airtime per company.

Details:

• Company to provide video. Show Management to produce and arrange video. All artwork is subject to approval by New Hope Standards.
  • Video deadline: Friday, February 2, 2024.
  • Last date to contract: Friday, January 26, 2024.
• Non-exclusive marketing opportunity.

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Be a part of the Natural Products Expo West Wall of Content. Your advertising will be displayed throughout the show via an engaging digital experience at the hub of education, the press, VIP attendees and so much more! This is a rare opportunity to get your brand, your message and your story in front of a captive audience of attendees.

Marketing Opportunity Inclusions:

• Onsite advertising on the 30′ x 10′ Wall of Content digital screen.
  • Wall of Content located inside the Marriott Platinum Lobby and showing content Tuesday, March 12 – Friday, March 15, 2023.
• 3 Advertisement sizes to be orchestrated into 4-days of content shown on the Wall of Content.
  • Full Screen Advertisement: 1920×1080
  • Third Page Advertisement: 1050×1080
  • Ribbon Advertisement: 1296×290
• Approximately 1,560 impressions / 260 minutes of onsite air time per company.

Details:

• Company to provide artwork. Show Management to produce programming. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, February 2, 2024.
  • Last date to contract: Friday, February 2, 2024.
• Non-exclusive marketing opportunity.

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Make a splash with graphics above the water bottle refilling stations throughout Expo West! Showcase your brand or share how your sustainability efforts are helping to change the world!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver sponsor.
• 13 Sponsor-branded graphics above the water bottle filling stations:
  • 7 Located outside the entrances to Halls A, B, C, D, & E in the Anaheim Convention Center Main Lobby.
  • 6 Located in the Plaza Level, on Level 100 and on Level 200 in the North Hall Lobby outside the Hot Product Pavilions.
• Custom graphics can be up to 24″x24″ or 576-square inches per water refilling station.
  • Graphics can be a custom designed die cut and/ or split into up to 3 different graphics, equaling the total of 576 square inches.
• Recognition on the New Hope Network Environmental Sustainability page for being a part of Natural Product Expo West’s overall sustainability program and encouraging the use of reusable bottles.
  • For example: In 2019, the water refilling stations helped avoid 6,538 plastic bottles being used!

Details:

• Company to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, Feb. 7, 2024.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, Feb. 2, 2024.
• Exclusive sponsorship opportunity.

Trade shows can be hard on the body - what better way to thank attendees for walking the floor by being a part of the Wellness Lounge. Interact with Natural Products Expo West attendees by providing a free wellness service and some nourishing information on your great brand!

Sponsorship Opportunity Inclusions:

• Recognition as a Gold Sponsor.
• Sponsor logo will appear with all promotions of the Wellness Lounge.
• Wellness therapists to provide free services for attendees during Anaheim Convention Center main trade show floor hours.
  • Opportunity to provide branded apparel for  therapists.
  • Services provided by Show Management.
• Sponsor Logo and booth number printed on compostable clear cups. Infused water for Wellness Lounge attendees provided by Show Management.
• 6’x6′ activation space provided in Wellness Lounge for demonstration and/or outreach area.
  • 6′ table, two chairs, and electricity provided.
  • Opportunity for up to 2 Company representatives to staff the Wellness Lounge activation space.

Details:

• Storage and restocking labor is not included.
  • Excess product is limited to fit underneath 6′ table in activation space.
• Any build out of the activation space will need prior show management approval.
• The Wellness Lounge location is TBD.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 19, 2024.
• Exclusive sponsorship opportunity.

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Ever wake up at Natural Products Expo and wonder what you missed? Or curious about the daily highlights? What's Up Expo has got your back with a series of seven episodes that answer these exact questions and get you excited about what's to come. Take advantage of this exclusive high profile opportunity to get your brand associated with this iconic part of NPEW.

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Sponsor Logo included in all pre-show and onsite episodes of What’s Up Expo during outro.
  • Episodes are 60 seconds or less.
  • At least 6 total videos to be produced by New Hope Network featuring Sponsor logo.
    • At least two episodes are Pre-Show and run one week leading up to Expo West.
    • At least four episodes will be filmed On-Site at Expo West.
  • Verbal acknowledgement of brand in each of the pre-show and onsite episodes.
  • Pan over of Sponsor’s booth will be included in at least 1 onsite What’s Up Expo video.
• On-site episodes will be sent via email to all attendees and posted each day of Expo West on all official NPE social media accounts (Instagram, LinkedIn, Facebook)
  • Sponsor tagged in all social media captions.
    • EW22 What’s Up Expo episodes received over 23k video views, 92k impressions and 2.6k engagement
  • Sponsor Logo included in email footer.
    • EW22 emails sent to approximately 75,000 audience members.
• Video series hosted on it’s own web page on ExpoWest.com.
  • Sponsor Logo featured on web page.
    • https://www.expowest.com/en/press/whats-up-expo.html

Details:

• Sponsorship Level: Silver
• Last date to contract: Wednesday, January 31, 2024.
• Exclusive sponsorship opportunity.
• Sponsor will not have the opportunity provide or proof content.

Help attendees begin their day centered, by leading morning yoga classes or the early morning workout. An intimate sponsorship that allows you to provide your own yoga/workout instructor and create a spiritual space for participants!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Sponsor logo will appear with all promotions of Friday Morning Yoga.
  • Marketing pieces include: On-site signage, Natural Products Expo West website, Digital Attendee Brochure*, Show Directory Map* and advertisements*.
• Space provided on the Grand Plaza to hold up to a 90-minute yoga or workout session.
• Option to use a pop up tent or other onsite marketing/display items within event space with approval by Show Management.
• (1) 6′ table provided for literature and product sampling inside event space.
• (2) scrim banners, 1 on either side of the stage, featuring Sponsor-branded graphics to promote your brand’s sponsorship of the event.
• Show Management to provide coffee, tea, water and fresh fruit for participants.
  • Sponsor option to decline these provisions.

Details:

• Friday Morning Yoga is scheduled to occur on the Grand Plaza on Friday, March 15, 2024 from 7:30 – 9:00am.
  • Outreach exclusive to the date, location and times noted above.
  • Exact time of day and location subject to change.
• Sponsor to provide instructor, mats and any other required equipment for event.
• Scrim Banners: Sponsor to provide artwork. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, January 26, 2024.
• Refrigerated/frozen storage and material handling fees/drayage are not included.
• Sponsor sampling and branding plan subject to New Hope Network Show Management approval.
  • No distributing of bags or lanyards is permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 19, 2024.
• Exclusive sponsorship opportunity on Friday morning.

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Help attendees begin their day centered, by leading morning yoga classes or the early morning workout. An intimate sponsorship that allows you to provide your own yoga/workout instructor and create a spiritual space for participants!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Sponsor logo will appear with all promotions of Saturday Morning Yoga.
  • Marketing pieces include: On-site signage, Natural Products Expo West website, Digital Attendee Brochure*, Show Directory Map* and advertisements*.
• Space provided on the Grand Plaza to hold up to a 90-minute yoga or workout session.
• Option to use a pop up tent or other onsite marketing/display items within event space with approval by Show Management.
• (1) 6′ table provided for literature and product sampling inside event space.
• (2) scrim banners, 1 on either side of the stage, featuring Sponsor-branded graphics to promote your brand’s sponsorship of the event.
• Show Management to provide coffee, tea, water and fresh fruit for participants.
  • Sponsor option to decline these provisions.

Details:

• Price: $20,000
• Sponsorship Level: Silver
• Saturday Morning Yoga is scheduled to occur on the Grand Plaza on Saturday, March 16, 2024 from 7:30 – 9:00am.
  • Outreach exclusive to the date, location and times noted above.
  • Exact time of day and location subject to change.
• Sponsor to provide instructor, mats and any other required equipment for event.
• Scrim Banners: Sponsor to provide artwork.  All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, January 26, 2024.
• Refrigerated/frozen storage and material handling fees/drayage are not included.
• Sponsor sampling and branding plan subject to New Hope Network Show Management approval.
  • No distributing of bags or lanyards is permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
• Sponsorship recognition begins once contract is received.
  • Last date to contract: Friday, January 19, 2024.
• Exclusive sponsorship opportunity on Saturday morning.

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Help attendees begin their day centered, by leading morning yoga classes or the early morning workout. An intimate sponsorship that allows you to provide your own yoga/workout instructor and create a spiritual space for participants!

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Sponsor logo will appear with all promotions of Thursday Morning Yoga.
  • Marketing pieces include: On-site signage, Natural Products Expo West website, Attendee Brochure*, Show Directory Map* and advertisements*.
• Space provided on the Grand Plaza to hold up to a 90-minute yoga or workout session.
• Option to use a pop up tent or other onsite marketing/display items within event space with approval by Show Management.
• (1) 6′ table provided for literature and product sampling inside event space.
• (2) scrim banners, 1 on either side of the stage, featuring Sponsor-branded graphics to promote your brand’s sponsorship of the event.
• Show Management to provide coffee, tea, water and fresh fruit for participants.
  • Sponsor option to decline these provisions.

Details:

• Thursday Morning Yoga is scheduled to occur on the Grand Plaza on Thursday, March 14, 2024 from 7:30 – 9:00am.
  • Outreach exclusive to the date, location and times noted above.
  • Exact time of day and location subject to change.
• Sponsor to provide instructor, mats and any other required equipment for event.
• Scrim Banners: Sponsor to provide artwork. Show Management to produce graphics. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, January 26, 2024.
• Refrigerated/frozen storage and material handling fees/drayage are not included.
• Sponsor sampling and branding plan subject to New Hope Network Show Management approval.
  • No distributing of bags or lanyards is permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
• Last date to contract: Friday, January 19, 2024.
• Exclusive sponsorship opportunity on Thursday morning.

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Help attendees begin their day centered, by leading morning yoga classes or early morning workout. An intimate sponsorship that allows you to provide your own yoga/workout instructor and create a spiritual space for participants.

Sponsorship Opportunity Inclusions:

• Recognition as a Silver Sponsor.
• Sponsor logo will appear with all promotions of Wednesday Morning Yoga.
  • Marketing pieces include: on-site signage, Natural Products Expo West website, Digital Attendee Brochure*, Show Directory Map* and advertisements*.
• Space provided on the Grand Plaza to hold up to a 90-minute yoga or workout session.
• Option to use a pop up tent or other onsite marketing items within event space with approval by Show Management.
• (1) 6′ table provided for literature and product sampling inside event space.
• (2) scrim banners, 1 on either side of the stage, featuring Sponsor-branded graphics to promote your brand’s sponsorship of the event.
• Show Management to provide coffee, tea, water and fresh fruit for participants.
  • Sponsor option to decline these provisions.

Details:

• Wednesday Morning Yoga is scheduled to occur on the Grand Plaza on Wednesday, March 13, 2024 from 7:30 – 9:00am.
  • Outreach exclusive to the date, location and times noted above.
  • Exact time of day and location subject to change.
• Sponsor to provide instructor, mats and any other required equipment for event.
• Scrim Banners: Sponsor to provide artwork. All artwork is subject to approval by New Hope Standards.
  • Artwork deadline: Friday, January 26, 2024.
• Refrigerated/frozen storage and material handling fees/drayage are not included.
• Sponsor sampling and branding plan subject to New Hope Network Show Management approval.
  • No distributing of bags or lanyards is permitted within your contracted sponsorship space. For more information, please reference the Code of Conduct.
• Last date to contract: Friday, January 19, 2024.
• Exclusive sponsorship opportunity on Wednesday morning.

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